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Add to CartSafflower Oil Market
By Product Type;
High Linoleic and High OleicBy Nature;
Conventional and OrganicBy Sales Channel;
Direct Sales, Convenience Stores, Modern Trade, Online Stores, Specialty Stores and OthersBy End Use;
Cosmetics & Personal Care, Dietary Supplements, Food & Beverage Industry, Foodservice, Pharmaceuticals, Retail and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Safflower Oil Market Overview
Safflower Oil Market (USD Million)
Safflower Oil Market was valued at USD 2,875.09 million in the year 2024. The size of this market is expected to increase to USD 3,978.59 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 4.8%.
Safflower Oil Market
*Market size in USD million
CAGR 4.8 %
| Study Period | 2025 - 2031 |
|---|---|
| Base Year | 2024 |
| CAGR (%) | 4.8 % |
| Market Size (2024) | USD 2,875.09 Million |
| Market Size (2031) | USD 3,978.59 Million |
| Market Concentration | High |
| Report Pages | 378 |
Major Players
- Marico Ltd.
- Gustav Heess Oleochemische Erzeugnisse GmbH
- SunOpta
- Connoils LLC
- Oilseeds International
- Ltd.
- Adams Group Inc.
- Centra Foods
- Henry Lamotte OILS GmbH
- Spectrum Organics Products
- LLC
- Moksha Lifestyle Products
- Mirada Medical Limited
- Victor & Summat General Trading
- Aryan International
- Austrade Inc.
- Stoney Creek Oil Products Pty Ltd
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Safflower Oil Market
Fragmented - Highly competitive market without dominant players
The Safflower Oil Market is gaining momentum with increasing use in food and nutrition. More than 45% of consumers now prefer oils rich in unsaturated fatty acids, giving safflower oil an edge as a cooking and dietary choice. Known for its linoleic and oleic acid content, it supports cardiovascular health and appeals to health-conscious buyers. Growing demand for low-cholesterol and naturally derived oils further supports its rise in the food segment.
Expanding Role in Cosmetics and Personal Care
Close to 30% of safflower oil applications are in cosmetics and skincare, where its natural moisturizing and anti-inflammatory properties stand out. The growing preference for plant-based beauty products is fueling its demand in creams, lotions, and serums. With more than 40% of skincare consumers seeking natural oils, safflower oil is cementing its importance in personal care and wellness-driven formulations.
Increasing Demand in Pharmaceuticals and Wellness
In the pharmaceutical sector, safflower oil is gaining traction for use in nutraceuticals and therapeutic blends. Nearly 25% of herbal and supplement makers now integrate safflower oil due to its antioxidant and circulatory health benefits. Its role in cholesterol regulation and weight management has made it an essential component in functional foods and alternative medicine.
Emerging Applications in Industrial Uses
Industrial demand is also shaping the market, with safflower oil used in bio-lubricants, coatings, and eco-friendly materials. Around 20% of total output is allocated to non-food industries, reflecting its role in sustainable solutions. Its biodegradable and renewable properties make it a strong candidate in the shift toward green manufacturing practices.
Safflower Oil Market Key Takeaways
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Market Growth: The global safflower oil market is projected to grow from USD 253.5 million in 2025 to USD 393.7 million by 2035, during the forecast period.
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Health Benefits: Safflower oil is recognized for its heart-healthy properties, including improving cholesterol levels and managing blood sugar, particularly beneficial for individuals with diabetes.
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Regional Dynamics: North America leads in safflower oil consumption, while East Asia, especially Japan, is experiencing rapid growth due to increasing health awareness.
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Product Segmentation: High linoleic safflower oil dominates the market, accounting for over 50% of the share, with a growing preference for organic variants.
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Applications: The oil is extensively used in food & beverage products, cosmetics, and pharmaceuticals, driven by its nutritional and functional properties.
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Supply Chain Developments: In India, government initiatives like the National Mission on Natural Farming are encouraging safflower cultivation, aiming to reduce reliance on imported edible oils.
Safflower Oil Market Recent Developments
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In April 2023, the Safflower Oil Market saw a notable launch as Plenty Foods introduced a super high oleic safflower oil, targeting healthier cooking and premium edible-oil applications.
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In May 2022, the Safflower Oil Market recorded an acquisition when Fuji Oil Group acquired Oilseeds International, strengthening supply of high-oleic safflower oils for food and nutrition uses.
Safflower Oil Market Segment Analysis
In this report, the Safflower Oil Market has been segmented by Product Type, Nature, Sales Channel, End Use and Geography.
Safflower Oil Market, Segmentation by Product Type
The Product Type axis frames positioning around fatty-acid composition, stability, and application fit, separating High Linoleic and High Oleic grades. Suppliers tailor agronomy, pressing, and refining parameters to meet specifications for cosmetics, culinary, and nutraceutical demand while balancing yield and cost. Growth strategies emphasize traceability, cold-pressed formats, and co-branding with functional food and personal care labels to capture value across premium niches.
High LinoleicHigh Linoleic safflower oil is valued for its polyunsaturated profile, light sensory footprint, and suitability in cosmetics & personal care emulsions and dietary blends. Brands highlight skin-conditioning benefits and fast absorption to win in serums and lotions, while food manufacturers leverage the neutral taste in dressings and cold applications. Partnerships with contract manufacturers and clean-label formulators reinforce demand where omega-6 content and clarity are prioritized.
High OleicHigh Oleic variants deliver oxidative stability and a higher smoke point, making them attractive for foodservice, snacks, and shelf-stable fortified foods. Processors position this grade as a trans-fat alternative for frying and baking, supported by consistent color and performance under heat. Investment in identity-preserved seeds and controlled storage improves quality assurance, helping brands secure long-term supply contracts with industrial users.
Safflower Oil Market, Segmentation by Nature
The Nature segmentation distinguishes Conventional and Organic production systems, shaping certification pathways, price realization, and retail placement. Producers balance agronomic inputs, pest management, and certification costs to maintain margins while meeting retailer sustainability scorecards. Storytelling around regenerative practices, fair sourcing, and minimal processing supports brand equity and channel access in premium aisles.
ConventionalConventional safflower oil drives volume through broad agronomic adaptability, competitive pricing, and diversified end-use coverage. Refiners optimize throughput and deodorization parameters to serve private labels and large CPG accounts consistently. Scale advantages and robust logistics make this segment the backbone for mainstream culinary and industrial applications.
OrganicOrganic offerings command premiums in specialty stores and modern trade naturals sets, underpinned by certified inputs and audited traceability. Brands emphasize pesticide-free cultivation, cold-pressing, and eco-friendly packaging to align with health-conscious consumers. Strategic moves include multi-certification portfolios and closer farmer partnerships to stabilize supply and reinforce clean-label credentials.
Safflower Oil Market, Segmentation by Sales Channel
Sales Channel dynamics shape discovery, pricing power, and basket-building across Direct Sales, Convenience Stores, Modern Trade, Online Stores, Specialty Stores, and Others. Suppliers calibrate pack sizes, certifications, and content to match shopper missions from quick top-ups to planned pantry loads. Joint business planning with retailers and performance marketing online supports assortment depth, repeat purchase, and regional penetration.
Direct Sales
Direct Sales encompass B2B contracts with food manufacturers, personal care brands, and foodservice operators seeking predictable quality and pricing. Producers leverage long-term agreements, technical service, and tailored specifications to integrate into customer formulations. Data-sharing on stability and yield helps de-risk reformulations and cements supplier-of-choice status.
Convenience Stores
Convenience Stores prioritize smaller formats and impulse-friendly price points for quick household replenishment. Success depends on planogram placement near complementary items and clear label cues around high oleic or organic attributes. Targeted promotions and localized assortments lift visibility despite limited shelf space.
Modern Trade
Modern Trade (supermarkets and hypermarkets) provides scale, enabling branded and private-label ranges with tiered pricing. End-cap displays, bundled promotions, and cooking-occasion merchandising increase trial and conversion. Suppliers align with retailer sustainability metrics and traceability audits to secure preferred vendor status.
Online Stores
Online Stores accelerate discovery through rich content, certifications, and usage education across recipes and skincare routines. Subscription packs, bulk SKUs, and marketplace fulfillment improve availability and margins. Performance media and ratings management strengthen digital shelf share and repeat purchases among wellness-focused shoppers.
Specialty Stores
Specialty Stores (natural, gourmet, beauty) reward provenance stories, small-batch processing, and premium packaging. Staff advocacy and sampling programs help communicate skin-care and culinary benefits to discerning buyers. Brands often pilot line extensions here before scaling into broader retail.
Others
Others include institutional buyers, traditional trade, and emerging quick-commerce nodes that fill distribution gaps. Flexible case sizes and value-focused labels broaden reach where modern retail is fragmented. Route-to-market partners enable last-mile agility and seasonal demand capture.
Safflower Oil Market, Segmentation by End Use
The End Use structure spans Cosmetics & Personal Care, Dietary Supplements, Food & Beverage Industry, Foodservice, Pharmaceuticals, Retail, and Others, each with distinct quality and packaging needs. Producers tune refining levels, oleic/linoleic ratios, and stability to align with formulation targets from emulsions to high-heat cooking. Premiumization, clean-label claims, and functional storytelling underpin brand partnerships and pipeline expansion.
Cosmetics & Personal Care
Cosmetics & Personal Care utilize safflower oil for emolliency, rapid absorption, and compatibility with active ingredients. Brands emphasize non-comedogenic properties and skin-conditioning benefits in creams, serums, and hair oils. Consistent color and low odor, supported by controlled refining, drive repeat procurement by formulators.
Dietary Supplements
Dietary Supplements apply standardized grades for softgels and functional blends where clarity and purity are crucial. Contract manufacturers seek validated specs and stability data to support label claims. Traceable sourcing and gentle processing bolster quality perception and regulatory readiness in export markets.
Food & Beverage Industry
The Food & Beverage Industry adopts safflower oil in dressings, mayonnaise, bakery, and packaged foods for its light flavor and texture. High-oleic grades enable improved shelf life without hydrogenation, supporting better-for-you reformulations. Co-development with brand owners optimizes cost, nutrition profiles, and performance under varied processes.
Foodservice
Foodservice operators value consistency under heat, neutral taste, and fryer life, particularly for high-oleic variants. Supply programs with predictable pricing and recycled oil take-back schemes strengthen partnerships. Packaging in bulk and easy-pour formats enhances kitchen efficiency and safety.
Pharmaceuticals
Pharmaceuticals require tight impurity controls and documentation for excipient or topical applications. Suppliers invest in GMP-aligned facilities, batch traceability, and validated analytical methods. Collaboration with formulators supports stability studies and compliance with dossier expectations.
Retail
Retail demand centers on household cooking and beauty DIY, where branding, certifications, and pack ergonomics influence choice. Clear front-of-pack messaging around high oleic or organic cues improves shelf navigation. Loyalty-building relies on transparent sourcing stories and consistent sensory quality.
Others
Others include industrial uses, artisanal producers, and private-label lines serving localized needs. Flexible MOQs, custom blends, and rapid lead times differentiate suppliers in fragmented niches. Channel-agnostic merchandising and seasonal promotions help unlock incremental volumes.
Safflower Oil Market, Segmentation by Geography
In this report, the Safflower Oil Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
North America
North America benefits from organized modern trade, strong private-label programs, and demand from foodservice and clean beauty brands. Contracting with growers in drier zones and investment in identity preservation support consistent quality. Regulatory clarity and sustainability scorecards influence shelf access and long-term retailer partnerships.
Europe
Europe emphasizes organic and traceable sourcing, with uptake across premium culinary and skincare lines. Refiners collaborate with specialty retailers and cosmetic laboratories to validate performance claims and refine textures. Circular packaging initiatives and carbon transparency support brand differentiation in competitive aisles.
Asia Pacific
Asia Pacific shows expanding demand across food & beverage, supplements, and beauty formats, aided by e-commerce penetration. Localized pack sizes and influencer-led education accelerate trial in emerging markets. Supply chain resilience and targeted online promotions help navigate price sensitivity and seasonality.
Middle East and Africa
Middle East and Africa growth is linked to modern retail development, hospitality sector recovery, and interest in premium oils. Importers prioritize stable quality, halal-compliant labeling, and competitive logistics to manage long distances. Partnerships with regional distributors and foodservice groups enhance availability and brand trust.
Latin America
Latin America balances affordability with a rising health & wellness focus in cooking and personal care. Retailers adopt tiered assortments mixing private label and certified organic options to reach diverse budgets. Local sourcing initiatives and agronomic support programs can improve yields and de-risk supply for processors.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Safflower Oil Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers:
- Health Conscious Consumer Trends
- Rising Demand for Natural and Organic Products
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Expanding Application in Cosmetics and Personal Care - The global safflower oil market has witnessed a notable expansion of applications beyond traditional culinary uses, particularly in the cosmetics and personal care industry. Safflower oil, derived from the seeds of the safflower plant, is renowned for its moisturizing and nourishing properties, making it a popular ingredient in skincare and haircare products. This shift towards incorporating safflower oil in cosmetics and personal care formulations can be attributed to its rich composition of essential fatty acids, antioxidants, and vitamins, which offer numerous benefits for skin and hair health.
In skincare products, safflower oil is prized for its ability to hydrate and soothe the skin while promoting a healthy complexion. Its lightweight and non-comedogenic nature make it suitable for all skin types, including sensitive and acne-prone skin. Safflower oil is commonly found in moisturizers, serums, facial oils, and cleansers, where it helps to maintain skin barrier function, reduce inflammation, and improve overall skin texture and appearance.
In haircare formulations, safflower oil serves as a versatile ingredient that nourishes and strengthens the hair from root to tip. Its high linoleic acid content helps to moisturize the scalp, prevent dryness, and enhance hair elasticity, making it an excellent choice for addressing issues such as dry scalp, frizz, and breakage. Safflower oil is often incorporated into shampoos, conditioners, hair masks, and styling products, where it contributes to softness, shine, and manageability.
The rising consumer preference for natural and botanical ingredients in cosmetics and personal care products has fueled the demand for safflower oil. As consumers become more conscious of the ingredients they apply to their skin and hair, safflower oil's reputation as a natural and plant-based solution has positioned it favorably among beauty enthusiasts seeking clean and sustainable alternatives.
The expanding application of safflower oil in cosmetics and personal care reflects its growing popularity as a versatile and beneficial ingredient. With its skincare and haircare benefits increasingly recognized by consumers and beauty brands alike, safflower oil is poised to continue making significant contributions to the ever-evolving landscape of natural beauty and personal care products.
Restraints:
- Fluctuating Prices and Supply Constraints
- Competition from Alternative Cooking Oils
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Regulatory Constraints and Quality Standards - The global safflower oil market operates within a framework of regulatory constraints and quality standards aimed at ensuring consumer safety and product integrity. Regulatory bodies worldwide impose various guidelines and standards governing the production, labeling, and marketing of safflower oil to maintain quality and authenticity.
One significant regulatory constraint in the safflower oil market pertains to food safety regulations. These regulations encompass factors such as the permissible levels of contaminants, including pesticides, heavy metals, and microbial contaminants, in safflower oil products. Compliance with these regulations is essential for manufacturers to ensure that their products meet safety requirements and do not pose health risks to consumers.
Quality standards also play a crucial role in the safflower oil market, with various organizations setting specifications for factors such as purity, composition, and sensory attributes. For instance, organizations like the International Organization for Standardization (ISO) and national regulatory bodies establish standards for safflower oil quality, including parameters such as acidity levels, peroxide values, and sensory characteristics like taste and odor.
Labeling regulations are another aspect of regulatory constraints in the safflower oil market. Manufacturers are required to accurately label their products with information such as ingredient lists, nutritional content, allergen warnings, and storage instructions. Compliance with labeling regulations ensures transparency and helps consumers make informed choices about the safflower oil products they purchase.
Regulatory constraints and quality standards serve as essential frameworks governing the production, distribution, and marketing of safflower oil globally. Adherence to these regulations is critical for manufacturers to maintain consumer trust, uphold product quality, and ensure compliance with legal requirements across different markets. As the safflower oil market continues to evolve, regulatory bodies are likely to update and refine standards to address emerging challenges and advancements in the industry.
Opportunities:
- Emerging Markets and Product Diversification
- Investment in Research and Development
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Promotion of Sustainability and Traceability - In recent years, the global safflower oil market has witnessed a growing emphasis on sustainability and traceability throughout the supply chain. This shift reflects consumers' increasing awareness of environmental concerns and their desire for ethically sourced products. In response, many safflower oil producers have implemented initiatives to promote sustainability and traceability, ensuring transparency and accountability in their operations.
One key aspect of promoting sustainability in the safflower oil market is the adoption of eco-friendly farming practices. Safflower cultivation can have a lower environmental impact compared to other oilseed crops when managed sustainably. Producers are implementing techniques such as crop rotation, integrated pest management, and water conservation to minimize the use of agrochemicals and reduce carbon emissions. These practices not only benefit the environment but also contribute to the production of high-quality safflower oil.
Traceability initiatives have also gained prominence in the safflower oil industry, aiming to provide consumers with clear information about the origin and journey of the product from farm to table. Through blockchain technology, supply chain transparency platforms, and certification schemes, producers can track safflower oil throughout the production process, ensuring compliance with sustainability standards and ethical practices. This transparency fosters trust among consumers, allowing them to make informed purchasing decisions based on factors such as environmental impact and social responsibility.
Collaboration among stakeholders across the safflower oil supply chain is essential for promoting sustainability and traceability effectively. Producers, processors, retailers, and certification bodies can work together to establish industry-wide standards, share best practices, and drive continuous improvement in sustainability performance. By aligning their efforts, stakeholders can create a more sustainable and transparent safflower oil market that benefits both the environment and society.
The promotion of sustainability and traceability is becoming increasingly important in the global safflower oil market, driven by consumer demand for ethically sourced products. Through eco-friendly farming practices, traceability initiatives, and collaborative efforts, stakeholders in the safflower oil industry can contribute to a more sustainable future while meeting the expectations of conscientious consumers.
Safflower Oil Market Competitive Landscape Analysis
Safflower Oil Market is defined by strong competition, with nearly 65% share dominated by established edible oil manufacturers and specialty producers. Leading firms adopt strategies such as collaboration, merger, and partnerships to expand production capabilities. Continuous innovation in cold-pressed, organic, and fortified variants supports sustainable growth, ensuring competitiveness across food, nutraceutical, and cosmetic industries.
Market Structure and Concentration
Around 67% of the industry is concentrated among top-tier enterprises with advanced refining facilities and global supply chains. Mid-sized producers adopt focused strategies targeting regional consumption, while merger and acquisitions drive consolidation. Strong collaboration with distributors and food manufacturers reinforces consistent growth and enhances competitive presence in the safflower oil sector.
Brand and Channel Strategies
Nearly 56% of sales rely on diversified channel strategies, including supermarkets, specialty stores, and e-commerce platforms. Leading firms strengthen partnerships with retailers and food processors to expand accessibility. Digital expansion enhances consumer reach, while marketing collaboration focused on purity, health benefits, and sustainability ensures continuous growth and brand loyalty.
Innovation Drivers and Technological Advancements
Over 62% of investments are directed toward technological advancements in refining, packaging, and value-added formulations. Continuous innovation supports higher nutritional value and extended shelf life. Companies adopt targeted R&D strategies to develop organic, non-GMO, and fortified safflower oil, ensuring long-term growth and competitiveness in the edible oils market.
Regional Momentum and Expansion
Asia-Pacific holds nearly 47% of market share, supported by rising consumption and processing expansion. North America sustains steady growth with advanced strategies in specialty oils, while Europe emphasizes sustainable innovation and premium quality standards. Regional producers depend on collaboration and partnerships with food and cosmetic industries to strengthen competitiveness.
Future Outlook
The future outlook underscores continuous innovation in organic variants, eco-friendly packaging, and digital retail strategies. Nearly 65% of companies plan production expansion and R&D initiatives to reinforce growth. Strategic collaboration with food, nutraceutical, and cosmetic industries will define long-term competitiveness in the safflower oil market.
Key players in Safflower Oil Market include:
- Marico Ltd.
- Gustav Heess Oleochemische Erzeugnisse GmbH
- SunOpta
- Connoils LLC
- Oilseeds International
- Ltd.
- Adams Group Inc.
- Centra Foods
- Henry Lamotte OILS GmbH
- Spectrum Organics Products
- LLC
- Moksha Lifestyle Products
- Mirada Medical Limited
- Victor & Summat General Trading
- Aryan International
- Austrade Inc.
- Stoney Creek Oil Products Pty Ltd
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product Type
- Market Snapshot, By Nature
- Market Snapshot, By Sales Channel
- Market Snapshot, By End Use
- Market Snapshot, By Region
- Safflower Oil Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Health Conscious Consumer Trends
- Rising Demand for Natural and Organic Products
- Expanding Application in Cosmetics and Personal Care
- Restraints
- Fluctuating Prices and Supply Constraints
- Competition from Alternative Cooking Oils
- Regulatory Constraints and Quality Standards
- Opportunities
- Emerging Markets and Product Diversification
- Investment in Research and Development
- Promotion of Sustainability and Traceability
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Safflower Oil Market, By Product Type, 2021 - 2031 (USD Million)
- High Linoleic
- High Oleic
- Safflower Oil Market, By Nature, 2021 - 2031 (USD Million)
- Conventional
- Organic
- Safflower Oil Market, By Sales Channel, 2021 - 2031 (USD Million)
- Direct Sales
- Convenience Stores
- Modern Trade
- Online Stores
- Specialty Stores
- Others
- Safflower Oil Market, By End Use, 2021 - 2031 (USD Million)
- Cosmetics & Personal Care
- Dietary Supplements
- Food & Beverage Industry
- Foodservice
- Pharmaceuticals
- Retail
- Others
- Safflower Oil Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Safflower Oil Market, By Product Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Marico Ltd.
- Gustav Heess Oleochemische Erzeugnisse GmbH
- SunOpta
- Connoils LLC
- Oilseeds International
- Ltd.
- Adams Group Inc.
- Centra Foods
- Henry Lamotte OILS GmbH
- Spectrum Organics Products
- LLC
- Moksha Lifestyle Products
- Mirada Medical Limited
- Victor & Summat General Trading
- Aryan International
- Austrade Inc.
- Stoney Creek Oil Products Pty Ltd
- Company Profiles
- Analyst Views
- Future Outlook of the Market