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Add to CartMalted Barley Flour Market
By Product Type;
Diastatic and Non-DiastaticBy End Use;
Bakeries, Confectionaries, Flavorings, Households and OthersBy Source;
Organic and ConventionalBy Distribution Channel;
B2B, B2C, Hypermarkets & Supermarkets, Convenience Stores, Specialty Retail Stores, E-Commerce and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Malted Barley Flour Market Overview
Malted Barley Flour Market (USD Million)
Malted Barley Flour Market was valued at USD 5,766.90 million in the year 2024. The size of this market is expected to increase to USD 10,440.99 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 8.9%.
Malted Barley Flour Market
*Market size in USD million
CAGR 8.9 %
| Study Period | 2025 - 2031 |
|---|---|
| Base Year | 2024 |
| CAGR (%) | 8.9 % |
| Market Size (2024) | USD 5,766.90 Million |
| Market Size (2031) | USD 10,440.99 Million |
| Market Concentration | Medium |
| Report Pages | 367 |
Major Players
- Malteurop
- Boortmalt
- Malteries Soufflet Group
- Crisp Maltings Group Limited
- The Andersons, Inc.
- Associated British Foods PLC
- GrainCorp Limited
- Cargill, Incorporated
- Axereal
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Malted Barley Flour Market
Fragmented - Highly competitive market without dominant players
The malted barley flour market has grown steadily as demand for natural, nutritious, and functional ingredients increases across food and beverage industries. Produced by germinating and roasting barley grains, malted barley flour provides unique flavor, aroma, and health benefits. Nearly 65% of malted barley flour demand comes from bakery applications, making it a staple for bread, rolls, and confectionery products.
Nutritional Value and Health Benefits
Malted barley flour is valued for its high fiber, essential vitamins, and mineral content. Around 40% of health-conscious consumers prefer products containing malted barley flour due to its digestive and energy-boosting properties. Its ability to improve gut health, enhance satiety, and provide a natural source of antioxidants has made it popular in both everyday diets and specialty health foods.
Applications in Food and Beverage Industry
Beyond bakery products, malted barley flour has found strong adoption in beverages, snacks, and cereals. Nearly 30% of production is utilized in malt-based drinks and nutritional supplements, highlighting its multifunctional nature. Its ability to enhance flavor, texture, and shelf life positions it as a versatile ingredient in both traditional and modern food applications.
Rising Demand for Clean Label Ingredients
Consumers are increasingly drawn to clean-label and natural products, and malted barley flour fits perfectly within this trend. Approximately 45% of new product launches using malted barley flour highlight claims such as “natural,” “organic,” or “non-GMO.” This rising focus on transparency and sustainability has created new opportunities for manufacturers to expand their offerings.
Future Market Outlook
The future of the malted barley flour market appears strong, supported by rising demand for healthy ingredients, functional foods, and natural additives. Innovation in food processing and product development will further strengthen its role in diverse categories. With its nutritional profile, flavor-enhancing properties, and alignment with consumer wellness trends, malted barley flour is set to maintain a prominent position in the food industry.
Malted Barley Flour Market Key Takeaways
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Market Size & Growth: The malted barley flour market was valued at approximately USD 2.9 billion in 2025 and is projected to reach USD 5.3 billion by 2035, growing at a CAGR of 6.2% during the forecast period from 2025 to 2035.
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Product Segmentation: Diastatic malted barley flour is expected to dominate the market, accounting for 65% of the share in 2025, due to its enzymatic activity that enhances dough fermentation and flavor development.
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End-Use Applications: The bakery segment is anticipated to lead the market, with a 48.6% share in 2025, driven by the increasing demand for artisanal and specialty baked goods.
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Regional Insights: North America is expected to be the fastest-growing region, with the USA projected to grow at a CAGR of 5.5% from 2025 to 2035, supported by a strong presence in the craft beer industry and a growing preference for natural ingredients in food products.
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Market Drivers: Factors such as rising consumer awareness about health benefits, a shift towards whole grains, and the expanding demand for gluten-free products are fueling the market's growth.
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Challenges: The market faces challenges related to competition from alternative flours, fluctuations in barley crop yields, and the high cost of production due to the complex malting process.
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Key Players: Leading companies in the market include Ardent Mills, IREKS GmbH, Briess Malt & Ingredients Co., Muntons plc, and Maltexco S.A., focusing on product innovation and expanding their global presence.
Malted Barley Flour Market Recent Developments
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In March 2025, the malted barley flour market saw a category launch of enzyme-active flours tailored for clean-label baking and craft snacks.
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In May 2025, mills entered partnerships with breweries and made investments in specialty malting lines, alongside regional collaborations for supply security.
Malted Barley Flour Market Segment Analysis
The Malted Barley Flour Market has been segmented by Product Type, End Use, Source, Distribution Channel, and Geography. This market is witnessing growth driven by increasing demand for natural, gluten-free ingredients in baked goods and snacks. Malted barley flour is gaining popularity for its nutritional benefits and versatility in food processing, positioning it as a key ingredient in various consumer products.
Malted Barley Flour Market, Segmentation by Product Type
The market is segmented into Diastatic and Non-Diastatic malted barley flour. These types offer distinct functionalities and are used in different applications across the food industry.
Diastatic
Diastatic malted barley flour contains active enzymes that aid in the fermentation and rising process of dough. This type is widely used in bakeries and confectioneries to enhance yeast activity and improve the texture and volume of bread and other baked goods. Its ability to break down starches during fermentation makes it an essential ingredient for artisan and craft bakeries.
Non-Diastatic
Non-diastatic malted barley flour lacks active enzymes but is still highly valued for its flavor profile and color-enhancing properties. It is used primarily in snack foods, biscuits, and flavorings, offering a mild, malty taste. This flour type is particularly popular in food processing where consistent color and flavor are required without affecting fermentation.
Malted Barley Flour Market, Segmentation by End Use
The end-use industry for malted barley flour is diverse, with significant demand from bakeries, confectionaries, flavorings, households, and others. The growing interest in natural ingredients and the rise in home baking are contributing to the expansion of this market.
Bakeries
Bakeries are the largest end users of malted barley flour due to its ability to improve bread quality and texture. The diastatic variety is especially popular for its enzymatic activity, helping bread to rise more effectively. Additionally, it contributes to a richer flavor profile in artisan bread and pastries.
Confectionaries
Malted barley flour is also used in confectionery products like cakes, cookies, and candies. The non-diastatic variety is preferred here due to its malty flavor, which complements various sweets. Its role in color development in baked goods enhances the appeal of these products.
Flavorings
In the food industry, malted barley flour is used as a natural flavor enhancer in sauces, dressings, and seasonings. Its mild malt flavor helps create a unique taste profile that can enhance a wide range of products, from snacks to beverages.
Households
As the trend for home baking continues to rise, households are increasingly using malted barley flour to create homemade bread, cookies, and other baked goods. Consumers are attracted to the nutritional benefits and versatility that malted barley flour provides in everyday cooking.
Others
The "Others" category includes applications in animal feed, pet food, and dietary supplements. Malted barley flour is valued in animal feed for its high fiber content and in dietary supplements for its health benefits, particularly in supporting digestive health.
Malted Barley Flour Market, Segmentation by Source
The market is further segmented by Source into Organic and Conventional malted barley flour. The growing demand for organic food products is playing a significant role in shaping market trends.
Organic
Organic malted barley flour is produced using non-GMO barley and grown without synthetic pesticides or fertilizers. The rise in consumer preference for organic foods due to health and environmental concerns is driving the demand for organic malted barley flour in various food applications.
Conventional
Conventional malted barley flour is produced using traditional farming practices. While still a dominant segment, it faces competition from organic alternatives. Conventional flour remains popular due to its cost-effectiveness and the high yield of barley crops produced in various regions.
Malted Barley Flour Market, Segmentation by Distribution Channel
The distribution channels for malted barley flour include B2B, B2C, Hypermarkets & Supermarkets, Convenience Stores, Specialty Retail Stores, E-Commerce, and Other Retail Formats. The shift towards online shopping is fueling growth in e-commerce channels, providing easy access to a wider consumer base.
B2B
B2B sales dominate the market, with food manufacturers, bakeries, and other industrial buyers being the primary consumers. Bulk purchases of malted barley flour are common for use in large-scale food production.
B2C
B2C sales are increasingly important, especially with the growth of home baking and the rising demand for natural ingredients in consumer products. E-commerce and supermarket chains are key channels for consumer access to packaged malted barley flour.
Hypermarkets & Supermarkets
These retail outlets remain key for distribution, as they cater to a broad audience and offer various brands of malted barley flour in convenient, ready-to-use packaging. The variety of products available in these stores caters to the growing demand for both organic and conventional options.
Malted Barley Flour Market, Segmentation by Geography
In this report, the Malted Barley Flour Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and Latin America.
Regions and Countries Analyzed in this Report
North America
North America holds a significant share in the malted barley flour market, driven by consumer demand for clean-label and natural ingredients in food products. The market in the US and Canada is expanding with the rise of artisanal bread making and health-conscious consumption.
Europe
Europe is witnessing robust demand, with a focus on organic food trends and increasing consumer awareness about the nutritional value of malted barley flour. The adoption of gluten-free products is also supporting market growth in this region.
Asia Pacific
Asia Pacific is expected to experience strong growth due to the expansion of the food processing industry in countries like China and India. The increasing awareness of healthy eating and the rise of western food trends are driving the market for malted barley flour.
Middle East & Africa
The Middle East & Africa market is growing slowly but steadily, driven by growing food and beverage sectors and increasing adoption of nutritious ingredients in food formulations.
Latin America
Latin America’s demand for malted barley flour is driven by food diversification trends and the growing popularity of healthy snacks and bakery products in countries like Brazil and Mexico.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Malted Barley Flour Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers:
- Increasing Demand for Gluten-Free and Health-Conscious Food Products
- Rising Popularity of Plant-Based and Natural Ingredients
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Growing Awareness of the Health Benefits of Barley Flour- The growing awareness of the health benefits of barley flour is one of the key drivers in the global malted barley flour market. Barley flour is recognized for its nutritional profile, being high in fiber, vitamins, and minerals, making it an attractive option for health-conscious consumers. As people become more informed about the importance of maintaining a balanced diet, they are increasingly seeking out whole grains like barley, which are known to improve digestion, lower cholesterol, and support heart health. This shift toward healthier dietary choices has created a surge in demand for barley flour in both food and beverage products, especially those marketed as nutritious or functional.
Another significant factor driving the awareness of barley flour's health benefits is the rise of gluten-free diets and plant-based alternatives. With growing numbers of individuals avoiding gluten due to sensitivities or choosing plant-based options for health or ethical reasons, barley flour presents an excellent solution. Although barley contains gluten, the malted variety offers a milder, more digestible form that aligns well with these dietary trends. The versatility of malted barley flour in various applications such as baking, smoothies, and protein-rich snacks also contributes to its popularity among a wide range of consumers.
The increasing emphasis on natural and organic food products is propelling the demand for barley flour. As more consumers become aware of the negative health impacts of highly processed foods, they are seeking natural alternatives, including organic barley flour. This trend is further amplified by consumer preferences for sustainable and eco-friendly food production. Barley flour, being an environmentally friendly crop that requires fewer resources to grow compared to other grains, aligns well with the growing trend of sustainability. As awareness continues to spread regarding the benefits of whole, unprocessed foods, barley flour is expected to see continued growth in the global market.
Restraints:
- Limited Availability of Raw Barley in Certain Regions
- High Production Costs and Price Volatility of Barley
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Challenges in Consumer Awareness and Education- In the Global Malted Barley Flour Market, one of the key restraints in consumer awareness and education is the lack of widespread knowledge about the nutritional and functional benefits of malted barley flour. While it offers several advantages such as being a good source of fiber, protein, and vitamins, many consumers remain unaware of its health benefits compared to more commonly known alternatives like wheat flour or other gluten-free options. This lack of awareness hampers its acceptance and adoption, as consumers tend to rely on familiar products that have been long-established in the market.
The limited availability of education on how to use malted barley flour in various culinary applications further restricts its popularity. Many consumers may not be familiar with how to incorporate malted barley flour into their daily diets, whether in baking, cooking, or as a health supplement. Without adequate resources such as cookbooks, online guides, or cooking classes, there is a significant gap in consumer education that prevents individuals from experimenting with or adopting malted barley flour in their regular meal plans.
Lastly, the absence of targeted marketing and awareness campaigns is another significant restraint. Many companies involved in the production of malted barley flour focus primarily on the product’s technical aspects, such as its gluten-free or organic properties, rather than highlighting its broader consumer benefits and educating the general public. As a result, the potential market remains underdeveloped. Companies that are able to invest in educational marketing and engage with consumers on the health benefits and uses of malted barley flour are more likely to overcome these challenges and drive consumer demand.
Opportunities:
- Rising Demand for Functional Foods and Beverages
- Growing Trend of Sustainable and Eco-Friendly Food Production
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Potential for Expansion into Emerging Markets- The global malted barley flour market presents significant opportunities for expansion into emerging markets due to increasing consumer demand for healthier, gluten-free, and organic food products. In regions such as Asia-Pacific, Latin America, and parts of Africa, the growing awareness about the health benefits of barley, including its high fiber content and nutritional value, is driving demand for malted barley flour. As consumers in these emerging markets adopt healthier eating habits, the potential for market penetration becomes stronger. Additionally, the rise in disposable income and changing lifestyles in these regions is fostering a more health-conscious population that is eager to explore new food ingredients, which increases the demand for malted barley flour.
In emerging markets, the agricultural sector's capacity to support large-scale malted barley production further enhances the opportunities for growth. Countries like India, China, and Brazil have favorable climates for barley cultivation, enabling them to become significant producers and suppliers of malted barley flour. Local production not only reduces the cost of importation but also supports the agricultural economy in these regions. Additionally, the growing demand for craft beers and non-alcoholic beverages made from malted barley in these markets provides a dual revenue stream for manufacturers, making the market highly attractive for investment.
The increasing adoption of malted barley flour in the food and beverage industry, particularly in bakery, confectionery, and snack products, further boosts its potential in emerging markets. Many emerging market consumers are turning to healthier alternatives to refined flour, and the versatility of malted barley flour makes it an appealing ingredient for a range of applications. This shift toward healthier, functional foods positions malted barley flour as a key ingredient for new product development. As food innovation continues to gain momentum in emerging markets, manufacturers who capitalize on this trend and localize their products to meet regional tastes and preferences stand to gain substantial market share.
Malted Barley Flour Market Competitive Landscape Analysis
Malted Barley Flour Market is witnessing steady growth driven by strategic partnerships and collaborative innovation among leading grain and flour producers. Companies are engaging in mergers and alliances to enhance production capabilities and technological advancements. Adoption rates are increasing, with approximately 40% of bakery and beverage segments incorporating malted barley flour.
Market Structure and Concentration
The market shows moderate concentration, with top players holding nearly 60% of total share. Competitive strategies emphasize product differentiation and regional expansion. Collaborations and mergers are shaping market structure, facilitating innovation-led growth and strengthening the position of established brands in the global malted flour industry.
Brand and Channel Strategies
Companies are implementing multi-channel strategies to enhance brand recognition and market reach. Strategic partnerships with food distributors and retail networks boost product visibility and adoption. Around 45% of market revenue is generated through direct distribution, while indirect channels contribute significantly to sustained expansion and competitive positioning.
Innovation Drivers and Technological Advancements
Advancements in milling and enzymatic technological advancements drive market innovation. R&D focuses on improving flavor, nutritional content, and functional properties. Nearly 50% of new product launches incorporate enhanced processing techniques, reflecting accelerated growth and continuous innovation in malted barley flour for bakery and beverage applications.
Regional Momentum and Expansion
Europe and North America lead regional expansion, accounting for nearly 65% of market activity. Regional collaboration with food manufacturers and distributors strengthens adoption. Companies are expanding production facilities and regional networks to drive strategic growth and reinforce competitive strategies across high-demand territories.
Future Outlook
The market future outlook remains promising with rising bakery and beverage consumption and ongoing technological advancements. Strategic partnerships and mergers are expected to consolidate market leadership. Analysts anticipate that malted barley flour will represent over 55% of new product innovations, reinforcing sustainable growth and market expansion.
Key players in Malted Barley Flour Market include:
- Cargill, Incorporated
- GrainCorp Limited
- Malteurop Group
- Soufflet Group
- Global Malt GmbH & Co. KG
- Mirfak Pty Ltd
- Crisp Malting Group
- IREKS GmbH
- Delco Foods
- Muntons Plc
- Boortmalt Group
- Briess Malt & Ingredients Co.
- Axereal
- Munari F.lli s.p.a
- Maltexco S.A.
In this report, the profile of each market player provides following information:
- Market Share Analysis
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product Type
- Market Snapshot, By End Use
- Market Snapshot, By Source
- Market Snapshot, By Distribution Channel
- Market Snapshot, By Region
- Malted Barley Flour Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Increasing Demand for Gluten-Free and Health-Conscious Food Products
- Rising Popularity of Plant-Based and Natural Ingredients
- Growing Awareness of the Health Benefits of Barley Flour
- Restraints
- Limited Availability of Raw Barley in Certain Regions
- High Production Costs and Price Volatility of Barley
- Challenges in Consumer Awareness and Education
- Opportunities
- Rising Demand for Functional Foods and Beverages
- Growing Trend of Sustainable and Eco-Friendly Food Production
- Potential for Expansion into Emerging Markets
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Malted Barley Flour Market, By Product Type, 2021 - 2031 (USD Million)
- Diastatic
- Non-Diastatic
- Malted Barley Flour Market, By End Use, 2021 - 2031 (USD Million)
- Bakeries
- Confectionaries
- Flavorings
- Households
- Others
- Malted Barley Flour Market, By Source, 2021 - 2031 (USD Million)
- Organic
- Conventional
- Malted Barley Flour Market, By Distribution Channel, 2021 - 2031 (USD Million)
- B2B
- B2C
- Hypermarkets & Supermarkets
- Convenience Stores
- Specialty Retail Stores
- E-Commerce
- Others
- Malted Barley Flour Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Malted Barley Flour Market, By Product Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Cargill, Incorporated
- GrainCorp Limited
- Malteurop Group
- Soufflet Group
- Global Malt GmbH & Co. KG
- Mirfak Pty Ltd
- Crisp Malting Group
- IREKS GmbH
- Delco Foods
- Muntons Plc
- Boortmalt Group
- Briess Malt & Ingredients Co.
- Axereal
- Munari F.lli s.p.a
- Maltexco S.A.
- Company Profiles
- Analyst Views
- Future Outlook of the Market