Global Vinyl Floor Covering Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Product Type;

Luxury Vinyl Tiles, Vinyl Sheets, and Vinyl Composite Tiles.

By Application;

Residential, Commercial, and Industrial.

By Distribution Channel;

Online Stores, Specialty Stores, Supermarkets/Hypermarkets, and Others.

By End-User;

Healthcare, Education, Retail, Hospitality, Office, and Others.

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn988620750 Published Date: May, 2025 Updated Date: June, 2025

Vinyl Floor Covering Market Overview

Vinyl Floor Covering Market (USD Million)

Vinyl Floor Covering Market was valued at USD 26,055.77 million in the year 2024. The size of this market is expected to increase to USD 37,652.01 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 5.4%.


Global Vinyl Floor Covering Market Growth, Share, Size, Trends and Forecast

*Market size in USD million

CAGR 5.4 %


Study Period2025 - 2031
Base Year2024
CAGR (%)5.4 %
Market Size (2024)USD 26,055.77 Million
Market Size (2031)USD 37,652.01 Million
Market ConcentrationMedium
Report Pages331
26,055.77
2024
37,652.01
2031

Major Players

  • Armstrong Flooring, Inc.
  • Mannington Mills, Inc.
  • Mohawk Industries, Inc.
  • Tarkett S.A.
  • Forbo Flooring Systems
  • Shaw Industries Group, Inc.
  • Polyflor Ltd
  • Beaulieu International Group
  • Fatra a.s.
  • Gerflor
  • Forbo

Market Concentration

Consolidated - Market dominated by 1 - 5 major players

Global Vinyl Floor Covering Market

Fragmented - Highly competitive market without dominant players


The Vinyl Floor Covering Market is gaining strong traction due to its cost efficiency, design flexibility, and durability. Increasing interest in renovation and home improvement trends is driving this growth. Currently, around 48% of consumers choose vinyl due to its resistance to moisture and ease of upkeep, positioning it as a preferred flooring solution across diverse interior applications.

Material and Design Innovation
The market is undergoing transformation with the rise of luxury vinyl tiles (LVT) that combine visual appeal with resilience. Approximately 42% of newly introduced products emphasize authentic textures and high wear resistance. These features are positioning vinyl as a viable and attractive alternative to conventional flooring types such as wood and stone.

Consumer Preferences
Consumer inclination toward flooring that offers comfort, hygiene, and aesthetics is increasing. About 33% of users favor vinyl for its soft feel and enhanced sound insulation, especially in high-traffic or commercial settings. Demand is also rising for vinyl options with antibacterial protection, aligning with trends in healthcare, hospitality, and educational spaces.

Future Prospects
With continued investment in R&D and digital retail channels, the vinyl flooring market is poised for steady growth. Nearly 56% of brands are focusing on product differentiation and tech-driven innovation to remain competitive. As smart home solutions and modular construction expand, vinyl floor coverings are expected to see broader adoption and elevated market presence.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product Type
    2. Market Snapshot, By Application
    3. Market Snapshot, By Distribution Channel
    4. Market Snapshot, By End Use
    5. Market Snapshot, By Region
  4. Vinyl Floor Covering Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. `Drivers
        1. Urbanization
        2. Renovation Trends
        3. Cost-effectiveness
      2. Restraints
        1. Regulatory Constraints
        2. Fluctuating Raw Material Prices
        3. Limited Awareness
      3. Opportunities
        1. Product Innovation
        2. Eco-friendly Solutions
        3. Growing Commercial Sector
        4. Online Retail Channels
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Vinyl Floor Covering Market, By Product Type, 2021 - 2031 (USD Million)
      1. Luxury Vinyl Tiles
      2. Vinyl Sheets
      3. Vinyl Composite Tiles
    2. Vinyl Floor Covering Market, By Application, 2021 - 2031 (USD Million)
      1. Residential
      2. Commercial
      3. Industrial
    3. Vinyl Floor Covering Market, By Distribution Channel, 2021 - 2031 (USD Million)
      1. Online Stores
      2. Specialty Stores
      3. Supermarkets/Hypermarkets
      4. Others
    4. Vinyl Floor Covering Market, By End Use, 2021 - 2031 (USD Million)
      1. Healthcare
      2. Education
      3. Retail
      4. Hospitality
      5. Office
      6. Others
    5. Vinyl Floor Covering Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. Armstrong Flooring, Inc.
      2. Mannington Mills, Inc.
      3. Mohawk Industries, Inc.
      4. Tarkett S.A.
      5. Forbo Flooring Systems
      6. Shaw Industries Group, Inc.
      7. Polyflor Ltd
      8. Beaulieu International Group
      9. Fatra a.s.
      10. Gerflor
      11. Forbo
  7. Analyst Views
  8. Future Outlook of the Market