Rotogravure Printing Machine Market
By Substrate;
Plastic, Paper & Paperboard, Metal and Others [Wood, Glass and Fabric]By Ink Type;
Water-based Ink and Solvent-based InkBy End Use;
Packaging, Commercial and Publication SectorBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Rotogravure Printing Machine Market Overview
Rotogravure Printing Machine Market (USD Million)
Rotogravure Printing Machine Market was valued at USD 1,569.23 million in the year 2024. The size of this market is expected to increase to USD 1,916.88 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 2.9%.
Rotogravure Printing Machine Market
*Market size in USD million
CAGR 2.9 %
Study Period | 2025 - 2031 |
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Base Year | 2024 |
CAGR (%) | 2.9 % |
Market Size (2024) | USD 1,569.23 Million |
Market Size (2031) | USD 1,916.88 Million |
Market Concentration | High |
Report Pages | 331 |
Major Players
- Bobst Group
- W&H Group
- Koenig & Bauer
- Heidelberg Druckmaschinen
- Comexi
- Eidos
- Uteco
- Mark Andy
- Nilpeter
- Sakurai
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Rotogravure Printing Machine Market
Fragmented - Highly competitive market without dominant players
The Rotogravure Printing Machine Market is experiencing significant momentum as industries seek high-quality, cost-efficient, and large-volume printing solutions. Adoption of rotogravure technology has grown by nearly 38% due to its superior image reproduction and long-run consistency. With increasing demand from packaging, labels, and decorative printing, these machines are becoming indispensable to high-output industries.
Key Drivers of Market Growth
The focus on precision and efficiency continues to drive the expansion of rotogravure printing machines. Around 42% of enterprises report enhanced productivity by switching to automated rotogravure systems. Their capability to print on multiple substrates, including paper, plastic, and foil, is fueling widespread adoption, particularly in sectors prioritizing versatility and durability.
Shifts in Industry Preferences
There has been a clear shift toward eco-friendly and sustainable solutions, with nearly 33% of companies adopting solvent recovery systems and water-based inks in their rotogravure processes. This transformation reflects the growing emphasis on sustainability without compromising the print quality and speed that rotogravure machines provide, making them a preferred choice in evolving industries.
Future Growth Opportunities
The market is positioned for strong growth as innovations in energy efficiency, digital integration, and sustainability redefine printing standards. With over 40% of enterprises expected to adopt hybrid systems combining rotogravure with digital solutions, the industry is witnessing a new era of flexible, high-performance printing. These opportunities highlight the enduring relevance of rotogravure machines in the global printing landscape.
Rotogravure Printing Machine Market Recent Developments
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In 2023, Bobst Group introduced an advanced rotogravure printing machine with integrated automation features for improved efficiency and reduced setup times.
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In 2024, W&H Group launched a new rotogravure press with enhanced digital controls and real-time monitoring capabilities for optimized print quality and performance.
Rotogravure Printing Machine Market Segment Analysis
In this report, the Rotogravure Printing Machine Market has been segmented by Substrate, Ink Type, End Use and Geography.
Rotogravure Printing Machine Market, Segmentation by Substrate
The Substrate segmentation defines the material base on which printing is performed. Rotogravure presses are compatible with multiple substrates such as plastic, paper, metal, and others, providing versatility across industries. Innovations in ink adhesion technologies and substrate handling systems are improving efficiency and reducing waste, especially in high-volume packaging applications.
Plastic
Plastic substrates dominate the market due to their extensive use in flexible packaging and consumer goods labeling. Polyethylene (PE), polypropylene (PP), and PET films are the most preferred materials owing to their smooth surface and high ink retention. Growth in food & beverage and personal care packaging sectors further accelerates demand for rotogravure presses designed for high-speed plastic film printing.
Paper & Paperboard
Paper and paperboard substrates are widely used for premium packaging, magazines, and commercial prints. They are gaining popularity as sustainable alternatives to plastic, aligning with global eco-friendly packaging initiatives. Manufacturers are developing high-precision machines capable of printing on coated and uncoated paper surfaces to achieve enhanced color vibrancy and image sharpness.
Metal
Metal substrates, such as aluminum foil, are used in pharmaceutical and food packaging for their superior barrier properties. Rotogravure printing on metallic surfaces requires advanced surface treatment and pressure control systems to ensure uniform ink distribution. The segment is expanding with the rising demand for heat-resistant labeling and decorative metal finishes in packaging applications.
Others [Wood, Glass and Fabric]
The Others category includes wood, glass, and fabric substrates used for niche and decorative printing applications. These materials are primarily utilized in interior décor, furniture branding, and specialty textile printing. Growing adoption of hybrid gravure-digital systems and advancements in UV-curable inks are enabling better print performance across unconventional surfaces.
Rotogravure Printing Machine Market, Segmentation by Ink Type
The Ink Type segmentation differentiates rotogravure printing machines based on the formulation and environmental profile of the inks used. The choice of ink significantly impacts print quality, drying speed, and VOC emissions. The industry trend is moving toward water-based formulations to support sustainability and regulatory compliance.
Water-based Ink
Water-based inks are witnessing rapid growth due to their low toxicity, reduced VOC emissions, and compatibility with biodegradable substrates. They are increasingly adopted in food packaging and eco-friendly commercial prints. Advancements in resin dispersion technology and fast-drying agents enhance print consistency and color depth, making water-based systems an attractive option for sustainable production.
Solvent-based Ink
Solvent-based inks continue to dominate traditional rotogravure operations due to their superior adhesion properties and durability on plastic and metallic films. They are preferred for applications requiring high-speed printing and scratch resistance. However, tightening environmental regulations and rising solvent recovery costs are prompting gradual shifts toward greener alternatives in developed markets.
Rotogravure Printing Machine Market, Segmentation by End Use
The End Use segmentation highlights the diverse industries utilizing rotogravure technology. Its precision, versatility, and cost-efficiency make it essential for packaging, commercial printing, and publication sectors. Continuous automation, digital integration, and process optimization are redefining end-use efficiency and output quality.
Packaging
Packaging represents the largest end-use segment, accounting for a majority of market revenue. Rotogravure machines offer consistent color reproduction and high-speed operation ideal for flexible and rigid packaging materials. Rising demand for consumer branding, food labeling, and industrial packaging continues to boost this segment, supported by innovations in web control and automated plate change systems.
Commercial
Commercial printing applications include advertising materials, gift wraps, and decorative laminates. Growth is driven by luxury packaging and premium branding trends requiring fine image reproduction. Integration of digital color management and hybrid gravure-digital setups enables short-run customization and reduces production waste.
Publication Sector
Publication sector applications span high-volume magazine, catalog, and newspaper printing. Rotogravure’s uniform ink coverage and long cylinder life make it cost-effective for continuous production. While digital alternatives pose competition, ongoing demand for mass print runs and premium-quality images sustains the segment, particularly in emerging markets.
Rotogravure Printing Machine Market, Segmentation by Geography
In this report, the Rotogravure Printing Machine Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
North America
North America maintains steady growth with strong demand from the packaging and publication industries. The U.S. and Canada are adopting automated and energy-efficient presses to enhance productivity. Rising emphasis on eco-friendly inks and strict VOC regulations are accelerating the shift toward water-based ink systems.
Europe
Europe is driven by stringent environmental standards and advanced print automation technologies. Germany, Italy, and the U.K. lead innovation in high-precision gravure machinery. The region’s focus on circular packaging economies continues to influence demand for sustainable materials and low-emission ink formulations.
Asia Pacific
Asia Pacific dominates the global market, supported by a booming packaging industry in China, India, and Japan. Rapid industrialization, growing consumer markets, and the presence of major machine manufacturers drive growth. The region is a hub for cost-effective production and technological innovation in printing equipment manufacturing.
Middle East & Africa
Middle East & Africa show gradual growth due to expanding food and beverage packaging industries. Government-backed industrial diversification programs and import substitution policies are encouraging local printing equipment manufacturing and modernization of production facilities.
Latin America
Latin America demonstrates moderate growth, led by Brazil and Mexico, driven by expansion in commercial packaging and label printing. Regional printers are investing in automation upgrades and flexible machinery to improve print consistency and cost efficiency across short-run operations.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Rotogravure Printing Machine Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers
- Increased Packaging Demand
- Technological Advancements
- High-Quality Printing
- Rising Consumer Goods
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Cost-Effective Production : Cost-effective production is a pivotal driver for the global rotogravure printing machine market. This aspect is crucial for businesses aiming to balance quality with operational efficiency, especially in high-volume printing scenarios. Rotogravure printing machines are known for their ability to produce large quantities of high-quality prints efficiently, making them particularly attractive for packaging and publication sectors where cost management is essential.
Rotogravure printing machines employ engraved cylinders to transfer ink onto various substrates, which allows for high-speed and high-volume printing. This process reduces the per-unit cost of production, making it a preferred choice for large-scale operations. The initial investment in rotogravure technology is significant, but the long-term benefits include lower production costs and higher output efficiency, which ultimately lead to cost savings for manufacturers.
Advancements in technology have further enhanced the cost-effectiveness of rotogravure printing. Innovations such as automated systems and improved cylinder engraving techniques have streamlined the production process, reducing the need for manual intervention and minimizing waste. These improvements contribute to lower operational costs and higher return on investment for businesses utilizing rotogravure printing machines.
Cost-effective production remains a critical driver for the global rotogravure printing machine market. The ability to achieve high-quality prints at lower per-unit costs makes rotogravure technology an attractive option for various industries, supporting its continued growth and adoption.
Restraints
- High Equipment Costs
- Complex Maintenance Requirements
- Environmental Regulations
- Competitive Market Landscape
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Long Setup Times : Long setup times represent a significant restraint for the global rotogravure printing machine market, as they impact operational efficiency and production schedules. Rotogravure printing involves several intricate steps, including cylinder preparation, ink formulation, and machine calibration, which can result in extended setup periods before the actual printing process begins.
The preparation of rotogravure cylinders is a time-consuming task that requires precise engraving and coating to ensure optimal print quality. Additionally, the setup process involves configuring the machine settings to match the specific requirements of each print job, which can be complex and time-intensive. These lengthy setup times can lead to increased downtime and reduced overall productivity, affecting the efficiency of the printing operation.
To address these challenges, companies are investing in technologies and processes aimed at reducing setup times. Innovations such as quick-change cylinder systems and automated setup procedures are being developed to streamline the preparation process and minimize the time required for each job. However, despite these advancements, the inherent complexity of rotogravure printing still poses challenges in achieving rapid and efficient setup.
Long setup times remain a key restraint for the rotogravure printing machine market, impacting operational efficiency and production timelines. Continued efforts to enhance setup processes and reduce associated time requirements are essential for improving overall market performance and competitiveness.
Opportunities
- Emerging Markets Expansion
- Innovative Printing Technologies
- Sustainable Printing Solutions
- Customization Trends Growth
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Digital Integration : Digital integration presents a significant opportunity for the global rotogravure printing machine market by enabling advancements in automation, data management, and process optimization. The incorporation of digital technologies into rotogravure printing processes offers several advantages, including improved precision, reduced manual intervention, and enhanced overall efficiency.
One key aspect of digital integration is the adoption of digital workflows and automation systems. These technologies allow for more precise control over printing parameters, such as ink distribution, print registration, and substrate handling. Automation reduces the need for manual adjustments and monitoring, leading to more consistent print quality and reduced production errors.
Digital integration facilitates real-time data collection and analysis, enabling manufacturers to monitor and optimize printing processes. Advanced data analytics tools can provide insights into machine performance, ink usage, and print quality, allowing for data-driven decision-making and process improvements. This capability enhances overall efficiency and helps identify areas for cost savings and performance enhancement.
The integration of digital technologies also supports advancements in blade technology and cylinder preparation. Digital engraving techniques and computer-aided design (CAD) tools enable more precise and efficient cylinder production, contributing to improved print quality and reduced setup times. These innovations drive growth in the market by offering enhanced capabilities and performance.
Digital integration presents valuable opportunities for the global rotogravure printing machine market. By leveraging automation, data analytics, and advanced technologies, companies can improve printing processes, enhance efficiency, and drive innovation in the industry.
Rotogravure Printing Machine Market Competitive Landscape Analysis
Rotogravure Printing Machine Market is witnessing steady expansion as manufacturers adopt focused strategies to meet rising demand in packaging, publishing, and decorative printing. Nearly 63% of adoption is driven by flexible packaging applications, encouraging innovation in efficiency and automation. Strong collaboration and partnerships with packaging companies continue to reinforce operational reliability and long-term growth.
Market Structure and Concentration
The Rotogravure Printing Machine industry reflects moderate concentration, with about 58% of market share controlled by leading printing machinery manufacturers. Larger companies pursue strategies such as vertical integration and merger activity to strengthen technological capabilities. Smaller firms focus on specialized niches, while collaboration ensures sustainable growth and enhanced market balance.
Brand and Channel Strategies
Around 61% of suppliers emphasize brand positioning through strong channels that include direct contracts with packaging and publishing firms. Nearly 54% of distribution relies on regional dealer collaboration, extending market reach. Targeted strategies highlight precision, print quality, and durability, ensuring that rotogravure machines remain competitive in high-volume printing sectors.
Innovation Drivers and Technological Advancements
Close to 60% of manufacturers invest in innovation and technological advancements such as automation, energy efficiency, and digital integration. About 47% collaborate with research institutes to enhance printing speed and cost efficiency. Nearly 66% of companies adopt advanced material and ink technologies, driving growth while reinforcing collaboration with end-users and suppliers.
Regional Momentum and Expansion
Regional momentum is rising, with more than 55% of demand concentrated in packaging-driven markets. Companies pursue expansion strategies in emerging regions where nearly 50% of consumer goods packaging growth is observed. Local collaboration with distributors supports faster adoption, while multinational players refine strategies to align with regulatory standards and regional packaging needs.
Future Outlook
The future outlook indicates that over 69% of growth in the rotogravure printing machine market will be driven by packaging sector expansion, innovation in automation, and adoption of eco-friendly inks. Around 56% of progress will stem from partnerships with packaging firms and technology providers. Strong technological advancements and strategic execution will secure long-term competitiveness and industry resilience.
Key players in Rotogravure Printing Machine Market include :
- Bobst Group SA
- Uteco Converting S.p.A.
- Windmöller & Hölscher Corporation
- Cerutti Group
- Pelican Rotoflex Pvt. Ltd.
- Comexi Group Industries
- Kohli Industries
- Shaanxi Beiren Printing Machinery Co., Ltd.
- Rotatek
- Fuji Kikai Kogyo Co., Ltd.
- JM Heaford Ltd.
- KKA GmbH
- Hsing Wei Machine Industry Co., Ltd.
- Queen's Machinery Co., Ltd.
- HYPLAS Machinery Co., Ltd.
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Substrate
- Market Snapshot, By Ink Type
- Market Snapshot, By End Use
- Market Snapshot, By Region
- Rotogravure Printing Machine Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Increased Packaging Demand
- Technological Advancements
- High-Quality Printing
- Rising Consumer Goods
- Cost-Effective Production
- Restraints
- High Equipment Costs
- Complex Maintenance Requirements
- Environmental Regulations
- Competitive Market Landscape
- Long Setup Times
- Opportunities
- Emerging Markets Expansion
- Innovative Printing Technologies
- Sustainable Printing Solutions
- Customization Trends Growth
- Digital Integration
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Rotogravure Printing Machine Market, By Substrate, 2021 - 2031 (USD Million)
- Plastic
- Paper & Paperboard
- Metal
- Others
- Wood
- Glass
- Fabric
- Rotogravure Printing Machine Market, By Ink Type, 2021 - 2031 (USD Million)
- Water-based Ink
- Solvent-based Ink
- Rotogravure Printing Machine Market, By End Use, 2021 - 2031 (USD Million)
- Packaging
- Commercial
- Publication Sector
- Rotogravure Printing Machine Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Rotogravure Printing Machine Market, By Substrate, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Bobst Group
- W&H Group
- Koenig & Bauer
- Heidelberg Druckmaschinen
- Comexi
- Eidos
- Uteco
- Mark Andy
- Nilpeter
- Sakurai
- Company Profiles
- Analyst Views
- Future Outlook of the Market