Global Poultry Feed Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By Animal Type;
Layer, Broiler, Turkey, and OthersBy Ingredient;
Cereal, Oilseed Meal, Molasses, Fish Oil and Fish Meal, Supplements, and OthersBy Nature;
Organic, and ConventionalBy Form;
Mash, Pallet, and CrumbleBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)Poultry Feed Market overview
Poultry Feed Market (USD Million)
Poultry Feed Market was valued at USD 175,486.81 million in the year 2024. The size of this market is expected to increase to USD 248,330.23 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 5.1%.
Global Poultry Feed Market Growth, Share, Size, Trends and Forecast
*Market size in USD million
CAGR 5.1 %
Study Period | 2025 - 2031 |
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Base Year | 2024 |
CAGR (%) | 5.1 % |
Market Size (2024) | USD 175,486.81 Million |
Market Size (2031) | USD 248,330.23 Million |
Market Concentration | Medium |
Report Pages | 357 |
Major Players
- Charoen Pokphand Foods PCL
- Cargill Inc.
- Nutreco NV
- Land O Lakes Inc.
- De Heus BV
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Global Poultry Feed Market
Fragmented - Highly competitive market without dominant players
The Poultry Feed Market is experiencing rapid expansion driven by the rising demand for protein-rich diets and efficient poultry farming practices. Over 68% of feed producers are focusing on improving feed conversion ratios, and 55% are shifting toward nutrient-enriched feed formulations. Innovations in feed ingredients are also contributing to market growth, with 38% of companies integrating natural additives into formulations.
Product Development
The focus on functional and performance-enhancing feeds has resulted in 48% of market players introducing enzyme-based and prebiotic formulations. This evolution aims to boost immunity and growth rates in poultry, making the feed industry more resilient. Furthermore, 34% of producers are adopting sustainable feed production techniques, including the use of renewable raw materials.
Technological Innovations
The integration of precision nutrition technology and digital monitoring tools has been embraced by 52% of the market. These advancements enable real-time feed formulation adjustments and performance tracking, contributing to enhanced poultry productivity. Blockchain-enabled traceability is also gaining traction, with 29% of companies adopting it to ensure feed authenticity and safety.
Future Outlook
The Poultry Feed Market is poised for continued growth as demand for high-quality animal proteins persists. Over 63% of companies are planning investments in R&D to develop more sustainable and efficient feed solutions. The increasing focus on animal welfare and eco-friendly production is expected to drive further innovation and market expansion.
Poultry Feed Market Recent Developments
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In September 2023, a shift towards more sustainable, plant-based ingredients in poultry feed was noted, driven by consumer preferences for more ethically produced food and concerns over the environmental impact of conventional feed ingredients.
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In January 2024, the poultry feed market expanded as farmers turned to high-performance feed additives and enzymes to improve feed efficiency, reduce waste, and increase the profitability of poultry farming operations.
Poultry Feed Market Segment Analysis
In this report, the Poultry Feed Market has been segmented by Animal Type, Ingredient, Nature, Form, and Geography.
Poultry Feed Market, Segmentation by Animal Type
The Poultry Feed Market has been segmented by Animal Type into Layer, Broiler, Turkey and Others.
Layer
The layer segment holds approximately 35% of the poultry feed market, driven by the demand for high-yield egg production. These birds require feed rich in calcium, vitamins, and proteins to maintain optimal laying performance and shell quality.
Broiler
Broilers dominate the market with a share exceeding 45%, owing to the global demand for fast-growing meat-producing birds. Their feed is formulated with high-energy content, essential amino acids, and digestive enhancers to promote rapid weight gain and feed efficiency.
Turkey
Turkey feed accounts for nearly 12% of the market and is tailored to support the bird's longer growth cycle and larger body mass. Formulations include balanced protein and energy levels to ensure proper development and muscle accretion.
Others
The others segment comprises specialty poultry such as ducks, quail, and geese, holding roughly 8% of the market. Feed in this category is species-specific and designed to address unique nutritional requirements, fostering niche market growth.
Poultry Feed Market, Segmentation by Ingredient
The Poultry Feed Market has been segmented by Ingredient into Cereal, Oilseed Meal, Molasses, Fish Oil and Fish Meal, Supplements and Others.
Cereal
Cereals represent the largest share of the poultry feed market at approximately 45%. Ingredients such as corn, wheat, and barley provide essential carbohydrates for energy, supporting the rapid growth and metabolism of poultry birds.
Oilseed Meal
Oilseed meals, including soybean and canola meal, account for nearly 28% of the market. These are rich in protein and critical amino acids, promoting muscle development and efficient feed conversion, especially in broilers and turkeys.
Molasses
Molasses contributes around 7% of the poultry feed ingredient mix. It enhances palatability and serves as a source of readily digestible sugars, providing quick energy and improving feed intake consistency.
Fish Oil and Fish Meal
This segment comprises approximately 5% of the market, offering a rich source of omega-3 fatty acids and high-quality protein. It supports immune function, reproductive health, and growth performance in poultry.
Supplements
Supplements hold about 10% of the market and include vitamins, minerals, enzymes, and probiotics. These additives enhance gut health, improve nutrient absorption, and contribute to overall bird performance.
Others
The remaining 5% includes ingredients such as animal by-products and specialty additives. These components are often used in customized formulations to meet specific nutritional needs and improve feed efficiency in niche poultry categories.
Poultry Feed Market, Segmentation by Nature
The Poultry Feed Market has been segmented by Nature into Organic, and Conventional.
Organic
The organic segment accounts for approximately 18% of the poultry feed market and is gaining momentum due to the rising demand for chemical-free, non-GMO feed. It supports sustainable farming practices and appeals to health-conscious consumers seeking antibiotic-free poultry products.
Conventional
Conventional poultry feed holds the dominant share at nearly 82%, driven by its cost-effectiveness and wide availability. It typically includes commercially grown grains and synthetic additives, ensuring consistent nutrition and supporting high-volume poultry production.
Poultry Feed Market, Segmentation by Form
The Poultry Feed Market has been segmented by Form into Mash, Pallet, and Crumble.
Mash
Mash feed holds around 25% of the poultry feed market and is especially preferred for younger chicks due to its easy digestibility. This finely ground form ensures uniform nutrient distribution and promotes healthy early-stage growth in poultry.
Pallet
Palleted feed dominates the market with a share of approximately 60%. Its compressed form improves feed efficiency, reduces feed waste, and enhances nutrient intake, making it highly suitable for broilers and layers during their main growth cycle.
Crumble
Crumble feed makes up nearly 15% of the market and is widely used during the transition phase between mash and pellet feeding. It offers a coarser texture that promotes better feed conversion while being easy for birds to consume.
Poultry Feed Market, Segmentation by Geography
In this report, the Poultry Feed Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
Poultry Feed Market Share (%), by Geographical Region
North America
North America holds a significant share of about 21% in the poultry feed market, driven by its advanced livestock practices and high consumption of poultry meat. The region emphasizes nutritional precision and feed safety standards, especially in the U.S.
Europe
Europe accounts for nearly 19% of the market and focuses heavily on organic feed production and sustainable agriculture. Countries like Germany and France are pushing for stringent feed quality regulations and antibiotic-free poultry.
Asia Pacific
Asia Pacific dominates the global poultry feed market with a share exceeding 40%, led by major poultry-producing countries like China and India. The region benefits from rising population, increased meat consumption, and affordable feed solutions.
Middle East and Africa
The Middle East and Africa hold around 10% market share, fueled by growing demand for protein-rich diets and investment in poultry farming. Countries like South Africa and Saudi Arabia are witnessing steady growth in feed production.
Latin America
Latin America contributes close to 10% of the market, with Brazil being a key player due to its export-driven poultry industry. The region emphasizes cost-effective feed formulations to support its growing poultry export market.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Poultry Feed Market. These factors include; Market Drivers, Restraints and Opportunities.
Drivers
- Increasing Demand for Poultry Products
- Growth of the Poultry Industry
- Technological Advancements in Feed Manufacturing
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Government Initiatives to Boost Poultry Production - Many governments worldwide offer subsidies, grants, and financial assistance to poultry farmers to offset production costs, improve infrastructure, and invest in modern technology and equipment. These subsidies may include subsidies for feed purchases, poultry housing construction, veterinary services, and breeding stock acquisition. By reducing input costs and improving access to resources, these initiatives help poultry farmers increase production capacity and efficiency, driving demand for poultry feed.
Governments often allocate funds for research and development (R&D) in poultry nutrition, genetics, disease management, and production technologies. Research grants and funding support scientific studies, innovative projects, and technology transfer initiatives aimed at improving poultry feed efficiency, reducing environmental impact, and enhancing animal health and welfare. By fostering innovation and knowledge exchange, government-funded R&D initiatives drive advancements in poultry feed formulations, production methods, and sustainability practices.
Governments establish regulations, standards, and quality control measures to ensure the safety, quality, and integrity of poultry feed products. Regulatory agencies set standards for feed ingredients, manufacturing processes, labeling, and product claims to safeguard animal health, prevent disease outbreaks, and protect consumer interests. Compliance with regulatory requirements is mandatory for feed manufacturers, fostering consumer trust and confidence in feed products. Additionally, government enforcement of quality standards helps maintain market integrity and competitiveness, driving demand for compliant and reliable poultry feed products.
Restraints
- Fluctuating Prices of Raw Materials
- Environmental Concerns and Sustainability Issues
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Outbreaks of Avian Diseases - The outbreak of avian diseases presents a significant restraint on the global poultry feed market, impacting both production and consumption patterns. Avian diseases, such as avian influenza (bird flu), Newcastle disease, infectious bronchitis, and coccidiosis, pose serious threats to poultry health and productivity, leading to widespread mortality, reduced egg production, and compromised meat quality. These disease outbreaks not only result in direct economic losses for poultry producers but also disrupt supply chains, trade flows, and consumer confidence in poultry products.
One of the primary challenges posed by avian diseases is the implementation of biosecurity measures to prevent disease transmission and spread within poultry flocks. Biosecurity protocols, including strict hygiene practices, sanitation measures, quarantine procedures, and restricted farm access, are essential for minimizing disease risk and safeguarding poultry health. However, implementing and enforcing biosecurity measures require significant investments in infrastructure, training, and resources, posing financial burdens on poultry producers, especially small-scale farmers and backyard poultry keepers.
Avian disease outbreaks can trigger trade restrictions, import bans, and market disruptions, impacting poultry feed demand and distribution channels. Countries may impose export restrictions on poultry products from regions affected by disease outbreaks, leading to oversupply and price fluctuations in domestic markets. Uncertainty and volatility in poultry markets can deter investment in poultry feed production, distribution, and marketing, further exacerbating supply chain disruptions and market instability.
Avian diseases may result in consumer concerns regarding food safety, leading to reduced demand for poultry products and alternative protein sources. Public perceptions of poultry as potential carriers of zoonotic diseases can erode consumer confidence and preference for poultry meat and eggs, driving shifts in dietary choices and consumption patterns. Poultry producers and feed manufacturers may face challenges in meeting changing consumer preferences and adapting product portfolios to align with evolving market demands.
Opportunities
- Rising Consumption of Meat and Eggs
- Expansion of Poultry Farming Operations
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Shift Towards Nutrient Optimization and Specialized Feeds - The shift towards nutrient optimization and specialized feeds presents a significant opportunity for stakeholders in the global poultry feed market to capitalize on evolving consumer preferences, improve production efficiency, and enhance overall poultry health and performance. As the demand for high-quality poultry products continues to rise, driven by increasing consumer awareness of food safety, animal welfare, and nutritional value, there is a growing emphasis on optimizing feed formulations to meet the specific nutritional requirements of poultry at different stages of growth and production.
One of the key opportunities associated with this shift is the ability to differentiate products and gain a competitive edge in the market. By developing specialized feeds tailored to address specific nutritional needs, production challenges, and performance goals, feed manufacturers can meet the diverse preferences of poultry producers and consumers. For example, feeds formulated for layers may focus on promoting egg quality and production efficiency, while feeds for broilers may prioritize rapid growth and meat yield. Additionally, specialized feeds targeting niche markets such as organic, antibiotic-free, or pasture-raised poultry production can cater to the preferences of discerning consumers and command premium prices in the market.
Nutrient optimization allows for improved feed efficiency and cost savings in poultry production. By formulating feeds with precisely balanced nutrient ratios and optimal ingredient combinations, producers can maximize nutrient utilization, reduce feed wastage, and enhance feed conversion efficiency in poultry. This not only lowers production costs but also reduces environmental impact by minimizing nutrient excretion and waste generation.
The shift towards nutrient optimization and specialized feeds presents opportunities for innovation and collaboration across the poultry supply chain. Feed manufacturers can leverage advances in feed technology, ingredient sourcing, and nutritional research to develop novel feed formulations that deliver superior performance and health benefits for poultry. Collaboration with nutritionists, veterinarians, and poultry producers can facilitate the co-creation of customized feeding programs tailored to meet the specific needs of individual poultry operations and optimize overall production outcomes.
Competitive Landscape Analysis
Key players in Global Poultry Feed Market include:
- Charoen Pokphand Foods PCL
- Cargill Inc.
- Nutreco NV
- Land O Lakes Inc.
- De Heus BV
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Animal Type
- Market Snapshot, By Ingredient
- Market Snapshot, By Nature
- Market Snapshot, By Form
- Market Snapshot, By Region
- Poultry Feed Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
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Increasing Demand for Poultry Products
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Growth of the Poultry Industry
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Technological Advancements in Feed Manufacturing
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Government Initiatives to Boost Poultry Production
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- Restraints
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Fluctuating Prices of Raw Materials
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Environmental Concerns and Sustainability Issues
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Outbreaks of Avian Diseases
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- Opportunities
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Rising Consumption of Meat and Eggs
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Expansion of Poultry Farming Operations
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Shift Towards Nutrient Optimization and Specialized Feeds
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Poultry Feed Market, By Animal Type, 2021 - 2031 (USD Million)
- Layer
- Broiler
- Turkey
- Others
- Poultry Feed Market, By Ingredient, 2021 - 2031 (USD Million)
- Cereal
- Oilseed Meal
- Molasses
- Fish Oil and Fish Meal
- Supplements
- Others
- Poultry Feed Market, By Nature, 2021 - 2031 (USD Million)
- Organic
- Conventional
- Poultry Feed Market, By Form, 2021 - 2031 (USD Million)
- Mash
- Pallet
- Crumble
- Poultry Feed Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Poultry Feed Market, By Animal Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
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Charoen Pokphand Foods PCL
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Cargill Inc.
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Nutreco NV
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Land O Lakes Inc.
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De Heus BV
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- Company Profiles
- Analyst Views
- Future Outlook of the Market