Pet Grooming Market
By Product Type;
Grooming Tools, Grooming Services, Shampoos & Conditioners, Ear & Eye Cleaning Products and Nail Care ProductsBy Animal Type;
Dogs, Cats, Birds, Small Mammals and ReptilesBy Distribution Channel;
Online Retail, Supermarkets & Hypermarkets, Pet Specialty Stores, Veterinary Clinics and Grooming SalonsBy End User;
Pet Owners, Professional Groomers, Pet Care Facilities and Veterinary ClinicsBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Pet Grooming Market Overview
Pet Grooming Market (USD Million)
Pet Grooming Market was valued at USD 1,477.99 million in the year 2024. The size of this market is expected to increase to USD 2,281.72 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 6.4%.
Pet Grooming Market
*Market size in USD million
CAGR 6.4 %
Study Period | 2025 - 2031 |
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Base Year | 2024 |
CAGR (%) | 6.4 % |
Market Size (2024) | USD 1,477.99 Million |
Market Size (2031) | USD 2,281.72 Million |
Market Concentration | Medium |
Report Pages | 356 |
Major Players
- Beaphar
- Ferplast S.p.A.
- Ancol Pet Products Limited
- Rolf C. Hagen Inc.
- The Hartz Mountain Corporation
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Pet Grooming Market
Fragmented - Highly competitive market without dominant players
The Pet Grooming Market is expanding rapidly as pet owners focus more on cleanliness, appearance, and overall health of their pets. More than 60% of households with pets now invest in grooming care, reflecting its growing role as a key segment of the pet care industry.
Increasing Popularity of Grooming Solutions
Adoption is rising, with over 55% of consumers choosing specialized grooming services and products, including shampoos, conditioners, and trimming tools. The demand reflects a greater emphasis on skin protection, coat care, and enhancing pets’ comfort.
Innovation in Grooming Technology
Nearly 45% of producers are focusing on smart grooming devices, natural formulations, and eco-conscious solutions. These innovations make grooming safer, more efficient, and aligned with the preferences of health-conscious pet parents.
Health and Hygiene Benefits
Grooming is increasingly linked to wellness, with 65% of pet owners acknowledging its role in preventing infections, controlling parasites, and promoting long-term health. Regular grooming is now considered essential to maintaining a pet’s quality of life.
Market Outlook
Looking forward, the Pet Grooming Market is expected to grow significantly, with nearly 50% of companies planning to expand into organic and premium grooming categories. Continuous innovation, rising consumer awareness, and growing investment in pet care will shape the sector’s future growth.
Pet Grooming Market Recent Developments
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In July 2021, eco-friendly pet grooming products and packaging became a key focus for brands aiming to attract sustainability-conscious consumers.
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In January 2024, mobile pet grooming services expanded in urban areas, offering convenience and personalized care for pet owners.
Segment Analysis
The global pet grooming market is expected to witness significant growth and diversification from 2024 to 2030, driven by various factors influencing its trajectory. The market segmentation by product type includes conditioners & shampoos, combs & brushes, shear & trimming tools, and others. Each product category serves a specific function in the grooming process, catering to the diverse needs of pet owners and groomers. Conditioners & shampoos play a vital role in maintaining the cleanliness and health of pets' coats, while combs & brushes are essential tools for detangling, removing loose fur, and promoting circulation. Shear & trimming tools offer precision grooming for achieving desired styles and lengths. The segmentation by product type reflects the comprehensive range of grooming products available in the market, addressing various aspects of pet care and grooming.
The market segmentation by pet type covers dogs, cats, birds, fish & reptiles, small pets, and horses & other livestock. Each pet category presents unique grooming requirements based on species, size, coat type, and specific grooming needs. Dogs and cats represent the largest segments in the pet grooming market, given their popularity as household pets and the demand for regular grooming maintenance. Birds, fish & reptiles, small pets, and horses & other livestock also contribute to the market, with specialized grooming products and services tailored to their distinct needs. This segmentation underscores the diverse range of pets cared for by pet owners globally and the corresponding demand for grooming solutions across different animal species.
Furthermore, the market segmentation by sales channel encompasses modern trade, convenience stores, care service centers, online retail, support care centers, and pet specialty stores. The availability of pet grooming products and services through multiple sales channels offers convenience and accessibility to pet owners, catering to their preferences and shopping habits. Modern trade and pet specialty stores provide a wide selection of grooming products, while online retail platforms offer convenience and doorstep delivery options. Care service centers and support care centers offer professional grooming services, catering to pet owners seeking expert assistance. This segmentation reflects the diverse distribution landscape of the pet grooming market, with various channels contributing to market growth and accessibility across different regions worldwide.
Global Pet Grooming Segment Analysis
In this report, the Global Pet Grooming Market has been segmented by Product Type, Pet Type, Sales Channel and Geography.
Global Pet Grooming Market, Segmentation by Product Type
The Global Pet Grooming Market has been segmented by Product Type into Conditioners & Shampoos, Combs & Brushes, Shear & Trimming Tools and Others.
The global pet grooming market is poised for significant expansion and diversification between 2024 and 2030, driven by a confluence of factors shaping its trajectory. With an increasingly pet-centric culture and heightened awareness of pet health and well-being, pet owners are seeking high-quality grooming products to ensure their furry companions look and feel their best. This surge in demand is further fueled by advancements in grooming technology, resulting in a wide array of innovative products catering to diverse grooming needs.
Segmentation by product type delineates the multifaceted nature of the pet grooming market, encompassing a spectrum of essential tools and products tailored to meet the unique requirements of both pets and their owners. Conditioners and shampoos play a pivotal role in upholding the cleanliness and vitality of pets' coats, addressing concerns such as odor control, skin hydration, and pest prevention. Combs and brushes serve as indispensable accessories for maintaining fur health, facilitating detangling, reducing shedding, and stimulating blood circulation, thereby promoting overall skin and coat health.
Furthermore, shear and trimming tools epitomize precision grooming, enabling groomers and pet owners alike to achieve desired styles and lengths with finesse. From intricate trims to precise haircuts, these tools offer versatility and efficacy in sculpting pets' appearances according to individual preferences and breed standards. The segmentation by product type not only underscores the breadth of grooming solutions available in the market but also underscores the industry's commitment to holistic pet care, encompassing hygiene, aesthetics, and well-being. As the pet grooming market continues to evolve, fueled by innovation and consumer demand, it is poised to redefine standards of pet care and grooming excellence in the years ahead.
Global Pet Grooming Market, Segmentation by Pet Type
The Global Pet Grooming Market has been segmented by Pet Type into Dogs, Cats, Birds, Fish & Reptiles, Small Pets and Horses & Other Livestock.
Market segmentation by pet type is instrumental in recognizing and addressing the diverse grooming needs inherent to various animal species. Dogs and cats emerge as primary segments within the pet grooming market, owing to their widespread popularity as household companions and the consequent demand for routine grooming upkeep. Their grooming requirements encompass a broad spectrum, including coat maintenance, nail trimming, ear cleaning, and dental care, necessitating a wide array of specialized grooming products and services tailored to their unique needs.
Beyond dogs and cats, the pet grooming market encompasses a plethora of other animal categories, each with its own distinct grooming requisites. Birds, fish & reptiles, small pets, and horses & other livestock contribute significantly to the market landscape, albeit with specialized grooming solutions tailored to their specific anatomies, behaviors, and environmental needs. From feather conditioning and beak trimming for birds to water quality management for fish and reptiles, grooming extends beyond traditional brushing and bathing to encompass a diverse array of care practices tailored to each animal's biology and habitat.
The segmentation by pet type underscores the rich tapestry of pets cared for by individuals worldwide, reflecting the multifaceted nature of human-animal companionship across cultures and geographies. As pet ownership continues to evolve and diversify, driven by factors such as urbanization, demographic shifts, and changing lifestyles, the demand for tailored grooming solutions spanning various animal species is poised to grow. Consequently, the pet grooming market stands at the forefront of innovation, catering not only to the grooming needs of dogs and cats but also to a broad spectrum of companion animals, fostering their health, well-being, and bond with their human caregivers.
Global Pet Grooming Market, Segmentation by Sales Channel
The Global Pet Grooming Market has been segmented by Sales Channel into Modern Trade, Convenience Stores, Care Service Centres, Online Retail, Support Care Centres and Pet Specialty Stores.
The market segmentation by sales channel highlights the diverse array of avenues through which pet grooming products and services are made available to consumers, catering to their preferences and shopping behaviors. Modern trade and pet specialty stores serve as primary destinations for pet owners seeking a comprehensive selection of grooming supplies, offering everything from shampoos and brushes to specialized tools and accessories. These brick-and-mortar establishments provide an immersive shopping experience, allowing customers to interact with products firsthand and receive personalized assistance from knowledgeable staff members.
In addition to physical retail outlets, online retail platforms have emerged as a prominent sales channel within the pet grooming market, offering unparalleled convenience and accessibility to a global consumer base. Through e-commerce platforms, pet owners can browse an extensive range of grooming products from the comfort of their homes, compare prices and features, and enjoy the convenience of doorstep delivery. This digital landscape not only expands the reach of grooming products but also fosters innovation and competition among manufacturers and retailers, driving the development of new and improved offerings to meet evolving consumer needs.
Furthermore, care service centers and support care centers play a vital role in the distribution of professional grooming services, catering to pet owners seeking expert assistance in maintaining their pets' hygiene and appearance. These facilities offer specialized grooming treatments, including baths, haircuts, nail trims, and ear cleaning, administered by trained professionals equipped with the knowledge and expertise to address various grooming requirements. By providing professional grooming services, care service centers enhance the accessibility of grooming solutions while ensuring optimal outcomes for pets and their owners. Overall, the segmentation by sales channel underscores the dynamic distribution landscape of the pet grooming market, characterized by a blend of traditional retail channels and emerging digital platforms, all working together to meet the diverse needs of pet owners worldwide.
Global Pet Grooming Market, Segmentation by Geography
In this report, the Global Pet Grooming Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Global Pet Grooming Market Share (%), by Geographical Region, 2024
The global pet grooming market, segmented by geography, demonstrates varying trends and dynamics across different regions, reflecting the unique preferences, cultural norms, and socio-economic factors influencing pet care practices worldwide.
In North America, comprising the United States and Canada as key markets, the pet grooming industry experiences robust growth driven by a strong culture of pet ownership and a high level of disposable income. Pet owners in this region prioritize premium grooming products and services, leading to a proliferation of upscale pet spas, boutique grooming salons, and specialty retailers offering high-quality grooming supplies. Additionally, the growing trend of humanization, where pets are treated as family members, further fuels demand for innovative grooming solutions tailored to pets' specific needs and preferences.
In Europe, the pet grooming market is characterized by a diverse landscape, with countries such as the United Kingdom, Germany, and France leading the way in pet ownership and expenditure. The region's pet grooming industry benefits from a well-established pet care culture, with pet owners seeking products and services that prioritize both efficacy and sustainability. Consequently, there is a growing demand for natural and organic grooming products, as well as a trend towards eco-friendly grooming practices. Online retail channels are particularly popular in Europe, offering convenience and a wide selection of grooming options to tech-savvy consumers.
Asia Pacific emerges as a burgeoning market for pet grooming, driven by rising pet ownership rates, urbanization, and an expanding middle class with increasing disposable incomes. Countries such as China, Japan, and Australia witness a surge in demand for grooming products and services, fueled by a growing awareness of pet health and well-being. In this region, convenience and affordability are key considerations for pet owners, leading to the popularity of online platforms and mass-market retailers offering a diverse range of grooming solutions at competitive prices.
The Middle East and Africa, along with Latin America, exhibit a growing interest in pet grooming as pet ownership becomes more prevalent and urbanization accelerates. In these regions, the pet grooming market is characterized by a mix of traditional grooming practices and modern grooming trends imported from Western countries. There is a rising demand for grooming products and services tailored to local preferences and climate conditions, with a particular emphasis on products that address specific grooming challenges such as shedding, coat maintenance, and parasite control.
Overall, the global pet grooming market, segmented by geography, showcases a dynamic landscape shaped by a myriad of cultural, economic, and demographic factors. As pet ownership continues to rise worldwide, fueled by changing lifestyles and increasing urbanization, the demand for innovative grooming solutions is expected to grow across all regions, driving further expansion and diversification of the pet grooming industry.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Pet Grooming Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers:
- Increasing Pet Ownership
- Humanization of Pets
- Rising Disposable Income
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Innovation in Products and Services- Continuous innovation in grooming products and services is a key driver of growth and improvement in the pet grooming industry. Advancements in grooming tools, techniques, and formulations are aimed at enhancing the overall grooming experience for both pets and their owners. For example, innovative grooming tools may include ergonomic designs for comfortable handling, advanced grooming techniques that minimize stress for pets, and specialized formulations of grooming products that cater to specific coat types or skin sensitivities. These innovations not only improve the efficiency and effectiveness of the grooming process but also contribute to a more comfortable and enjoyable experience for pets.
The demand for innovative grooming solutions is driven by pet owners who seek convenient, safe, and high-quality grooming options for their furry companions. As pet ownership continues to rise and pets are increasingly viewed as integral members of the family, pet owners are willing to invest in premium grooming services that prioritize the well-being and comfort of their pets. Innovative grooming products and services that offer added convenience, such as mobile grooming services or online booking platforms, resonate with busy pet owners who value time-saving solutions without compromising on quality.
Innovation in the pet grooming industry also opens up opportunities for businesses to differentiate themselves and stay competitive in the market. By staying abreast of the latest trends and advancements in grooming technology, grooming salons, mobile groomers, and pet care businesses can attract and retain customers by offering cutting-edge grooming experiences. Moreover, continuous innovation allows businesses to adapt to evolving consumer preferences and stay ahead of the competition, positioning themselves as leaders in the pet grooming industry.
Restraints:
- Economic Uncertainty
- Regulatory Compliance
- Competition from Home Grooming
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Pet Anxiety and Behavior Issues- Pet anxiety, fear, or aggression during grooming sessions is a common challenge faced by groomers and pet owners in the pet grooming industry. Nervous or unruly pets may exhibit behaviors such as excessive barking, growling, or attempting to escape, making the grooming process stressful and potentially unsafe for both the pet and the groomer. Addressing these issues requires groomers to have specialized training and skills in animal behavior management, including techniques for calming anxious pets and handling aggressive behavior safely.
To mitigate the impact of pet anxiety and aggression on grooming sessions, groomers can implement various strategies to create a calm and reassuring environment for pets. This may involve using gentle handling techniques, providing positive reinforcement, and gradually acclimating pets to the grooming process through desensitization exercises. Additionally, groomers may utilize tools such as calming pheromone sprays or soothing music to help relax nervous pets during grooming sessions. Effective communication with pet owners is also essential to ensure that grooming expectations are aligned and any concerns about pet behavior are addressed proactively.
Despite the challenges posed by pet anxiety and aggression, groomers can view these situations as opportunities for professional growth and skill development. Continued education and training in animal behavior management techniques can enhance groomers' abilities to handle challenging pets safely and effectively. Moreover, building rapport and trust with both pets and their owners through positive grooming experiences can lead to long-term client relationships and positive word-of-mouth referrals. By prioritizing pet safety and well-being and employing proactive strategies for managing behavior issues, groomers can navigate challenges in the grooming process and provide exceptional care to their furry clients.
Opportunties:
- Expansion of Service Offerings
- Digital Marketing and Online Booking
- Specialization and Niche Markets
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Partnerships and Collaborations- Collaborating with other pet-related businesses presents a strategic opportunity for grooming services to broaden their reach and appeal within the pet industry landscape. By partnering with veterinary clinics, grooming businesses can establish mutually beneficial relationships, offering clients comprehensive pet care solutions. Referral programs between grooming salons and veterinarians can foster trust among clients, who often value recommendations from trusted healthcare providers, thereby driving increased foot traffic and client retention for grooming businesses.
Partnerships with pet stores offer grooming services a platform to showcase their offerings to a targeted audience of pet owners. Co-hosted events, such as pet adoption drives or educational seminars on pet care, can attract foot traffic to both the grooming salon and the pet store, fostering community engagement and brand recognition. Collaborative marketing efforts, including joint promotions or product bundles, capitalize on the strengths of both businesses to drive sales and enhance customer satisfaction.
Teaming up with pet daycares or boarding facilities enables grooming businesses to provide added convenience to pet owners. Whether by offering grooming services on-site at daycare centers or providing package deals for grooming alongside boarding services, grooming businesses can streamline the pet care experience for busy pet owners. Such collaborations leverage the synergies between complementary services, improving customer satisfaction and loyalty while extending the reach of grooming services within the local pet community.
Pet Grooming Market Competitive Landscape Analysis
Pet Grooming Market shows a highly competitive environment shaped by expanding service portfolios and increasing consumer awareness of pet wellness. Leading players emphasize innovation in grooming solutions, advanced hygiene techniques, and premium product lines to strengthen market positioning. Strategic collaboration and targeted partnerships drive brand visibility and accelerate growth across emerging and mature regions.
Market Structure and Concentration
Industry concentration continues to evolve as specialized service providers and large retailers compete for greater market share. Several players pursue vertical integration to enhance control over supply chains and service networks. Consolidation through merger and acquisitions helps companies achieve stronger operational efficiency, while niche brands maintain competitiveness through personalized offerings and focused strategies.
Brand and Channel Strategies
Prominent companies invest in distinctive branding to appeal to value-conscious and premium-seeking customers. Expansion of omnichannel retail networks, including e-commerce and boutique grooming salons, strengthens reach and accessibility. Enhanced loyalty programs, social engagement, and targeted marketing campaigns reinforce trust and create long-term client relationships for sustainable growth.
Innovation Drivers and Technological Advancements
Cutting-edge technological advancements such as smart grooming tools, eco-friendly solutions, and advanced cleaning systems transform service efficiency. Players focus on product innovation to differentiate offerings and meet evolving hygiene and safety standards. Investments in digital booking platforms and integrated customer experience systems drive modernization and strengthen competitive strategies.
Regional Momentum and Expansion
Emerging markets show strong momentum with increased adoption of premium pet care and specialized grooming services. Key players invest in new outlets and expansion strategies to capture rising demand. Regional alliances and distribution partnerships facilitate faster market penetration and strengthen competitive positioning across diverse consumer bases and evolving preferences.
Future Outlook
The industry is set for continued growth with evolving strategies emphasizing personalized experiences and sustainability. Advancing innovation and digital transformation will reshape service delivery and customer engagement. Increased strategic collaboration and regional network strengthening are expected to enhance competitive differentiation and support long-term market expansion.
Key players in Pet Grooming Market include:
- PetSmart LLC
- Petco Animal Supplies, Inc.
- PetBacker
- Wag Labs, Inc.
- Dogtopia Enterprises
- Woof Gang Bakery & Grooming
- Zoomin Groomin
- Furry Land
- Woofie's Pet Ventures, LLC
- Pets at Home
- Petstock
- IncrediPets
- Big Dog Pet Foods
- Woolworths Group
- Simply Fido
In this report, the profile of each market player provides following information:
- Market Share Analysis
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product Type
- Market Snapshot, By Animal Type
- Market Snapshot, By Distribution Channel
- Market Snapshot, By End User
- Market Snapshot, By Region
- Pet Grooming Market
- Drivers, Restraints and Opportunities
- Drivers
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Increasing Pet Ownership
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Humanization of Pets
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Rising Disposable Income
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Innovation in Products and Services
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- Restraints
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Economic Uncertainty
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Regulatory Compliance
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Competition from Home Grooming
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Pet Anxiety and Behavior Issues
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- Opportunities
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Expansion of Service Offerings
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Digital Marketing and Online Booking
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Specialization and Niche Markets
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Partnerships and Collaborations
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Pet Grooming Market, By Product Type, 2021 - 2031 (USD Million)
- Grooming Tools
- Grooming Services
- Shampoos & Conditioners
- Ear & Eye Cleaning Products
- Nail Care Products
- Pet Grooming Market, By Animal Type, 2021 - 2031 (USD Million)
- Dogs
- Cats
- Birds
- Small Mammals
- Reptiles
- Pet Grooming Market, By Distribution Channel, 2021 - 2031 (USD Million)
- Online Retail
- Supermarkets & Hypermarkets
- Pet Specialty Stores
- Veterinary Clinics
- Grooming Salons
- Pet Grooming Market, By End User, 2021 - 2031 (USD Million)
- Pet Owners
- Professional Groomers
- Pet Care Facilities
- Veterinary Clinics
- Pet Grooming Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Pet Grooming Market, By Product Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- PetSmart LLC
- Petco Animal Supplies, Inc.
- PetBacker
- Wag Labs, Inc.
- Dogtopia Enterprises
- Woof Gang Bakery & Grooming
- Zoomin Groomin
- Furry Land
- Woofie's Pet Ventures, LLC
- Pets at Home
- Petstock
- IncrediPets
- Big Dog Pet Foods
- Woolworths Group
- Simply Fido
- Company Profiles
- Analyst Views
- Future Outlook of the Market