Global Pet Food Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By Pet Type;
Dog, Cat, and OthersBy Form;
Dry Pet Food, Wet Pet Food, and Snacks & TreatsBy Source;
Animal, and PlantBy Distribution Channel;
Supermarket/Hypermarket, Specialty Stores, Online Channel, and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)Pet Food Market Overview
Pet Food Market (USD Million)
Pet Food Market was valued at USD 117,427.76 million in the year 2024. The size of this market is expected to increase to USD 162,037.42 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 4.7%.
Global Pet Food Market Growth, Share, Size, Trends and Forecast
*Market size in USD million
CAGR 4.7 %
Study Period | 2025 - 2031 |
---|---|
Base Year | 2024 |
CAGR (%) | 4.7 % |
Market Size (2024) | USD 117,427.76 Million |
Market Size (2031) | USD 162,037.42 Million |
Market Concentration | High |
Report Pages | 373 |
Major Players
- The J.M. Smucker Company
- The Hartz Mountain Corporation
- Mars
- Hill’s Pet Nutrition
- Nestle Purina
- LUPUS Alimentos
- Total Alimentos
- General Mills Inc.
- WellPet LLC
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Global Pet Food Market
Fragmented - Highly competitive market without dominant players
The pet food market is expanding rapidly, fueled by a notable increase in pet adoption and ownership. Currently, about 68% of households have pets, leading to rising demand for health-focused pet nutrition. Owners are increasingly viewing their pets as part of the family, resulting in greater focus on nutritional value, safety, and tailored food solutions.
High Preference for Premium Nutrition Products
There is a clear consumer shift toward premium and functional pet food aimed at addressing specific health needs like digestion, immunity, and mobility. Roughly 42% of the market demand is for products that offer superior ingredients and targeted benefits. This trend is encouraging brands to innovate with nutrient-rich, science-backed formulas.
Online Retail Accelerating Market Reach
The shift toward e-commerce and direct-to-consumer sales is reshaping how pet food is purchased. With more than 35% of purchases now made online, consumers value the convenience of doorstep delivery and subscription plans. Digital platforms are also helping niche brands compete effectively through enhanced visibility and personalized offerings.
Sustainability and Ethical Sourcing Gain Momentum
Environmental awareness is influencing pet food choices, with nearly 38% of consumers favoring brands that practice sustainable sourcing and use recyclable packaging. Pet owners are increasingly aligned with ethical values, prompting companies to adopt eco-conscious formulations and transparent production practices that appeal to responsible buyers.
Global Pet Food Market Recent Developments
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In July 2023, plant-based protein sources were increasingly incorporated into pet food products, meeting the rising consumer demand for sustainable, plant-forward nutrition for pets, especially among environmentally conscious pet owners.
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In February 2024, the global pet food market grew as pet owners increasingly sought natural, organic, and premium pet food options, driving innovation in product offerings and boosting the sales of high-quality ingredients.
Pet Food Market Segment Analysis
In this report, the Pet Food Market has been segmented by Pet Type, Form, Source, Distribution Channel, and Geography.
Pet Food Market, Segmentation by Pet Type
The Pet Food Market has been segmented by Pet Type into Dog, Cat, and Others.
Dog
The dog segment dominates the pet food market, accounting for nearly 45% of the global revenue share. Increased adoption rates and a growing demand for premium, grain-free, and organic dog food are key drivers in this category. Consumers are becoming more aware of canine nutrition, leading to a rise in demand for functional dog food products that support joint health, digestion, and immunity.
Cat
The cat segment holds a significant portion of the market, contributing around 30% to the overall share. Rising pet ownership, especially in urban areas, and the popularity of wet cat food and high-protein formulas have fueled market growth. Brands are increasingly innovating with flavors and nutrient-rich recipes to cater to feline preferences and dietary needs.
Others
The 'Others' segment, comprising pets like birds, rabbits, fish, and reptiles, accounts for approximately 25% of the market. Growth in this segment is driven by the expanding trend of exotic pet ownership and demand for species-specific pet nutrition. Specialized food options enriched with vitamins and minerals are increasingly sought to support pet health across diverse species.
Pet Food Market, Segmentation by Form
The Pet Food Market has been segmented by Form into Dry Pet Food, Wet Pet Food, and Snacks & Treats.
Dry Pet Food
Dry pet food holds the largest share in the market, contributing over 45% of the total revenue. Its popularity stems from its cost-effectiveness, long shelf life, and convenience in storage and feeding. This form is particularly favored by dog and cat owners due to its role in promoting dental health and being easily portion-controlled.
Wet Pet Food
Wet pet food captures around 30% of the market share, driven by its high palatability and moisture content, which makes it appealing for pets with hydration needs or dietary sensitivities. Pet owners seeking premium and gourmet options are increasingly choosing wet food for its enhanced taste and digestibility.
Snacks & Treats
The snacks & treats segment represents about 25% of the market and continues to grow rapidly due to the rise in pet humanization trends. Pet parents are seeking functional treats that offer benefits like dental care, joint health, and training rewards. This segment is also witnessing innovation in flavors, textures, and nutrient enrichment.
Pet Food Market, Segmentation by Source
The Pet Food Market has been segmented by Source into Animal, and Plant.
Animal
Animal-based pet food remains the dominant source segment, accounting for approximately 70% of the global market share. It is widely preferred due to its high content of proteins, amino acids, and essential fats that support muscle development and overall health in pets. The availability of options like chicken, beef, fish, and lamb enhances palatability and acceptance among pets.
Plant
Plant-based pet food is rapidly gaining momentum, holding about 30% market share as more pet owners opt for sustainable and allergy-friendly alternatives. These diets typically include ingredients such as soy, peas, grains, and vegetable proteins, offering digestive benefits and reduced environmental impact. Growing awareness of vegan and vegetarian lifestyles is also influencing demand in this segment.
Pet Food Market, Segmentation by Distribution Channel
The Pet Food Market has been segmented by Distribution Channel into Supermarket/Hypermarket, Specialty Stores, Online Channel, and Others.
Supermarket/Hypermarket
Supermarkets and hypermarkets dominate the distribution landscape, accounting for approximately 40% of the market share. Their wide product assortment, competitive pricing, and instant availability make them a preferred choice among consumers. These retail outlets attract pet owners seeking bulk purchases and trusted brands under one roof.
Specialty Stores
Specialty stores contribute to nearly 25% of the pet food market, offering personalized service and a curated selection of premium, organic, and breed-specific pet food. Customers value these outlets for their expert guidance and exclusive product lines tailored to specific dietary needs.
Online Channel
The online channel is rapidly growing and currently holds around 20% of the market share. Convenience, doorstep delivery, subscription services, and access to a wide variety of brands are key factors fueling this segment. E-commerce platforms are also benefiting from loyalty programs and discount offers that appeal to tech-savvy pet parents.
Others
The 'Others' segment, comprising local pet shops, veterinary clinics, and direct-to-consumer models, holds nearly 15% of the market. These channels are essential in offering customized nutrition advice, veterinary-recommended diets, and specialized products not typically found in mass retail stores.
Pet Food Market, Segmentation by Geography
In this report, the Pet Food Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Regions and Countries Analyzed in this Report
Pet Food Market Share (%), by Geographical Region
North America
North America holds the largest share of the pet food market, contributing nearly 35% of the global revenue. The region benefits from a high rate of pet ownership, rising demand for premium pet food, and strong retail infrastructure. Consumers are increasingly seeking products with natural ingredients, functional benefits, and sustainability certifications.
Europe
Europe accounts for approximately 25% of the pet food market. The region’s growth is driven by strict pet food regulations, rising awareness of pet nutrition, and the growing trend of pet humanization. Countries like Germany and the UK are key contributors due to their preference for organic and vet-recommended diets.
Asia Pacific
Asia Pacific is the fastest-growing region, representing about 20% of the market share. Factors such as rising disposable incomes, increasing urbanization, and a surge in pet adoptions are fueling demand. Consumers are embracing online pet food platforms and showing interest in customized pet diets.
Middle East and Africa
The Middle East and Africa region holds close to 10% of the market. Growth in this segment is supported by a rising pet population, especially in urban centers, and expanding retail distribution channels. Consumers are gradually shifting toward branded pet food over traditional feeding practices.
Latin America
Latin America contributes nearly 10% of the global pet food market. Countries like Brazil and Mexico lead the region due to increased pet humanization and demand for affordable yet nutritious pet food. The market is also supported by the growing influence of e-commerce platforms and veterinary product endorsements.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Pet Food Market. These factors include; Market Drivers, Restraints and Opportunities.
Drivers
- Increasing Pet Ownership Rates
- Humanization of Pets
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Awareness of Pet Health and Nutrition - With pets being considered integral members of the family, pet owners are more inclined to prioritize their health and well-being. This humanization trend extends to dietary choices, leading to a greater focus on providing pets with nutritionally sound and wholesome food options.
As the incidence of pet obesity, allergies, and other health issues continues to rise, pet owners are becoming more proactive in managing their pets' health through diet. There is a growing awareness of the role that proper nutrition plays in preventing and managing various health conditions, prompting pet owners to seek out high-quality pet food products formulated to address specific health concerns.
The availability of educational resources, including pet nutrition guides, online forums, and advice from veterinarians and pet professionals, has empowered pet owners to make informed decisions about their pets' diets. With access to reliable information about pet nutrition, consumers are better equipped to choose pet food products that meet their pets' dietary requirements and health goals.
Media coverage highlighting the importance of pet nutrition and wellness, coupled with marketing efforts by pet food manufacturers, has contributed to increased awareness among pet owners. Advertising campaigns, product labeling, and promotional materials often emphasize the nutritional benefits of pet food products, educating consumers about the value of choosing high-quality, nutrient-rich options for their pets.
The growing popularity of specialty and functional pet food products formulated to address specific health needs has further fueled awareness of pet health and nutrition. Pet owners are increasingly seeking out specialized diets, such as weight management formulas, hypoallergenic options, and joint health supplements, to support their pets' overall well-being and longevity.
Restraints
- Ingredient Sourcing Issues
- Consumer Shifts Towards Home Cooking and DIY Pet Diets
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Pet Obesity and Health Concerns - Pet obesity is associated with a myriad of health problems, including diabetes, arthritis, cardiovascular disease, respiratory issues, and reduced life expectancy. Overweight and obese pets require specialized dietary management and veterinary care, increasing healthcare costs for pet owners and reducing their discretionary spending on pet food products. Concerns about pet health and well-being may prompt pet owners to seek low-calorie or weight management diets, impacting market demand for traditional pet food products.
Growing awareness of pet obesity as a prevalent health issue has led to increased consumer scrutiny of pet food ingredients, formulations, and feeding practices. Pet owners are more discerning about the nutritional content, calorie density, and ingredient quality of pet food products, seeking options that promote weight control, portion management, and overall health. Manufacturers face pressure to address consumer concerns about obesity-related health risks and provide transparent labeling and marketing communication regarding product benefits and suitability for weight management.
Regulators and industry stakeholders are increasingly focused on addressing pet obesity and promoting responsible pet nutrition through regulatory initiatives, guidelines, and educational campaigns. Regulatory bodies may impose restrictions or guidelines on pet food advertising, labeling claims, and marketing practices to discourage the promotion of high-calorie or unhealthy pet food products. Compliance with evolving regulatory requirements and industry standards related to pet nutrition and obesity prevention poses challenges for manufacturers in product formulation, labeling, and marketing strategies.
Developing pet food products tailored to address obesity and weight management requires specialized formulations with reduced calorie content, controlled portion sizes, and optimal nutrient balance. Manufacturers must balance the need for calorie restriction with the provision of essential nutrients, vitamins, and minerals to ensure the nutritional adequacy and palatability of weight management diets. Formulating low-calorie or reduced-fat pet foods without compromising taste, texture, or satiety poses technical challenges and may require the use of alternative ingredients, formulation techniques, and processing methods.
Opportunities
- Premiumization and Specialty Products3
- Alternative Protein Sources
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Senior and Aging Pet Market - Senior pets often experience changes in metabolism, digestion, and nutrient absorption, as well as age-related health conditions such as arthritis, dental issues, and cognitive decline. Formulating pet food products specifically designed for senior and aging pets allows manufacturers to address these unique nutritional needs and health concerns. Senior pet food formulations may include ingredients such as glucosamine and chondroitin for joint health, antioxidants for immune support, and omega-3 fatty acids for cognitive function. By providing tailored nutrition, manufacturers can support the health and vitality of senior pets and enhance their quality of life.
The senior pet market offers opportunities for the development of innovative pet food solutions aimed at promoting healthy aging and longevity. Functional ingredients such as probiotics, prebiotics, and fiber can support digestive health and nutrient absorption in senior pets. Additionally, antioxidant-rich formulations help combat oxidative stress and inflammation associated with aging, while dental care additives promote oral health and reduce the risk of dental disease. By offering holistic and preventive health solutions, manufacturers can meet the growing demand for products that support senior pets' overall wellness and vitality.
Joint health is a common concern for senior pets, as aging can lead to stiffness, arthritis, and mobility issues. Pet food products enriched with ingredients such as glucosamine, chondroitin sulfate, and omega-3 fatty acids help support joint health, reduce inflammation, and improve mobility in senior pets. Formulating pet food specifically designed to promote joint comfort and flexibility addresses a significant need among pet owners seeking to alleviate age-related mobility challenges in their senior pets.
Cognitive decline is a natural part of aging in pets, leading to symptoms such as confusion, disorientation, and behavioral changes. Pet food formulations enriched with brain-boosting nutrients such as antioxidants, vitamins E and C, and DHA (docosahexaenoic acid) support cognitive function and brain health in senior pets. By offering products that nourish the aging brain and support mental acuity, manufacturers can help pet owners maintain their senior pets' cognitive abilities and enhance their quality of life in their golden years.
Senior pets are prone to weight gain and obesity due to decreased activity levels, changes in metabolism, and age-related muscle loss. Pet food products formulated with controlled calorie content, high-quality protein sources, and weight management additives help senior pets maintain a healthy body weight and lean muscle mass. By providing balanced nutrition tailored to senior pets' energy needs and dietary requirements, manufacturers can help prevent obesity-related health issues and promote longevity in aging pets.
Competitive Landscape Analysis
Key players in Global Pet Food Market include:
- The J.M. Smucker Company
- The Hartz Mountain Corporation
- Mars
- Hill’s Pet Nutrition
- Nestle Purina
- LUPUS Alimentos
- Total Alimentos
- General Mills Inc.
- WellPet LLC
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Pet Type
- Market Snapshot, By Form
- Market Snapshot, By Source
- Market Snapshot, By Distribution Channel
- Market Snapshot, By Region
- Pet Food Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
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Increasing Pet Ownership Rates
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Humanization of Pets
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Awareness of Pet Health and Nutrition
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- Restraints
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Ingredient Sourcing Issues
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Consumer Shifts Towards Home Cooking and DIY Pet Diets
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Pet Obesity and Health Concerns
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- Opportunities
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Premiumization and Specialty Products
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Alternative Protein Sources
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Senior and Aging Pet Market
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Pet Food Market, By Pet Type, 2021 - 2031 (USD Million)
- Dog
- Cat
- Others
- Pet Food Market, By Form, 2021 - 2031 (USD Million)
- Dry Pet Food
- Wet Pet Food
- Snacks & Treats
- Pet Food Market, By Source, 2021 - 2031 (USD Million)
- Animal
- Plant
- Pet Food Market, By Distribution Channel, 2021 - 2031 (USD Million)
- Supermarket/Hypermarket
- Specialty Stores
- Online Channel
- Others
- Pet Food Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Pet Food Market, By Pet Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
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The J.M. Smucker Company
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The Hartz Mountain Corporation
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Mars
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Hill’s Pet Nutrition
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Nestle Purina
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LUPUS Alimentos
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Total Alimentos
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General Mills Inc.
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WellPet LLC
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- Company Profiles
- Analyst Views
- Future Outlook of the Market