Global Organic Chicken Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By Product Type;
Whole, Breasts, Wings, Legs, and Others.By Form;
Fresh & Frozen and Processed.By Distribution Channel;
B2B and B2C.By Geography;
North America, Europe, Asia Pacific, Middle East and Africa, and Latin America - Report Timeline (2021 - 2031).Introduction
Global Organic Chicken Market (USD Million), 2021 - 2031
In the year 2024, the Global Organic Chicken Market was valued at USD 7,154.09 million. The size of this market is expected to increase to USD 16,935.28 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 13.1%.
Organic foods are produced and processed differently than traditional agricultural products. Meats, such as chicken, are provided organic feed and equipped with access to the outdoors. Organic chickens obtain a balanced diet and clean housing, It helps reduce the bias of disease. Antibiotics and feed produced from other animal parts are not used in organic chicken farming. They grow to the farm as regular chickens, but it grows up in a much healthier lifestyle, it does not contain pesticides and artificial additives.
Also, organic chickens’ living environment is less stressful, healthier, and more natural. Organic chicken contains no pesticides and synthetic additives. It provides healthier or nutritious advantages to humans. Its consumption can decrease the risk of food poisoning and become a trustworthy seed of natural and organic food. Organic chicken is wealthy in protein bases and makes healthier eggs with less cholesterol and less soaking fat and it is tastier than normal chicken.
Increasing demand for chemical-free food because of growing consumer awareness about synthetic additives and pesticides. Customers who eat meat are also influenced by the organic option of meat driving the Organic Chicken Market. Chickens marketed as organic are provided with vegetable proteins, fruits, cereals, and specific additions carrying essential vitamins and minerals. Most chickens marked as organic are nourished diets that precisely disallow genetically altered feed. Organic chicken farmers do not consume antibiotics in the chickens; yet, grown chickens may strike by illnesses, feast with antibiotics, and still be marketed as organic by law. Organic chicken feed is not provided with chemical treatments to fight insect pests or plant diseases.
The increases in the production cost of the meal and, therefore, the cost of organic chicken did not affect the customer’s thinking because it helps minimize the vulnerability to pesticides and inorganic fertilizer. Also, consumers’ increasing per capita income in developing countries is impacting them to shift towards purer and organic food, increasing market growth. Increasing consumption of vegan and plant-based food is growing in the food and beverages industry. Consumers avoid meat and dairy products to have a healthier and more healthful life, which is hampering the Organic Chicken Market.
Global Organic Chicken Market Recent Developments
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When baked, the pre-sliced, 99 percent fat-free chicken from Plainville Farms created an organic and tasty supper in 2021. It rears its fowl humanely on small family farms, feeds it a vegetarian diet, and never administers antibiotics, growth hormones, or steroids to them.
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LDC Group, the top chicken processor in Europe, revealed in October 2021 that it had acquired a majority stake in competitor Capestone Organic Chicken, which is situated in Wales. The LDC Group offers its knowledge of the market for premium poultry as a result of this acquisition.
Segment Analysis
The global organic chicken market is segmented by product type into Whole, Breasts, Wings, Legs, and Others, each catering to distinct consumer needs. The Whole chicken segment remains the dominant category, favored by consumers seeking versatility, value, and the ability to utilize the entire bird in various dishes. It appeals to both households and food service providers who prefer a more economical choice without compromising on organic quality. Organic Breasts and Legs are increasingly popular due to their lean protein content, making them a preferred choice among health-conscious consumers. Chicken Wings, driven by their popularity in snacking and casual dining, are gaining traction, particularly in markets where convenience and flavor are key. The "Others" category includes cuts such as thighs, drumsticks, and offals, serving niche consumer segments seeking specific parts of the chicken for particular culinary uses.
The market is also segmented by form into Fresh & Frozen and Processed products. The Fresh & Frozen segment is significant, driven by consumers who prioritize high-quality, minimally processed poultry. Fresh organic chicken remains popular for home cooking, offering superior taste and texture, while frozen products cater to those who need longer shelf-life and convenience, making it easier for consumers to store and consume organic chicken at their convenience. The Processed segment, including products like organic chicken sausages, nuggets, and ready-to-eat meals, is experiencing rapid growth. This is due to the rising demand for convenience and healthier alternatives to conventional processed meats, which often contain additives. The growth of busy, health-conscious lifestyles has fueled the demand for processed organic chicken as a quick, nutritious meal option.
The distribution channels for organic chicken are segmented into B2B (Business-to-Business) and B2C (Business-to-Consumer). The B2B segment includes sales to wholesalers, food service providers, and retailers, playing a crucial role in meeting the large-scale demand for organic chicken from restaurants, caterers, and institutional buyers. As organic food trends continue to grow in the foodservice industry, particularly in high-end restaurants, this segment remains vital. The B2C segment, which includes direct sales to consumers through retail and online stores, is seeing rapid growth. More consumers are turning to organic chicken, prioritizing health and sustainability, which has made this channel a significant driver of market growth. The rise of online grocery shopping and the growing availability of organic options in supermarkets are key factors contributing to the expansion of the B2C market, offering convenience and broader access to organic products. As the organic food movement gains momentum, both B2B and B2C channels will continue to expand, with B2C likely experiencing faster growth as consumer purchasing behaviors evolve.
Global Organic Chicken Segment Analysis
In this report, the Global Organic Chicken Market has been segmented by Product Type, Form, Distribution Channel, and Geography.
Global Organic Chicken Market, Segmentation by Product Type
The Global Organic Chicken Market has been segmented by Product Type into Whole, Breasts, Wings, Legs, and Others.
The global organic chicken market is segmented by product type into categories such as Whole, Breasts, Wings, Legs, and Others. The Whole chicken segment holds a significant market share, primarily due to its versatility in various culinary applications, from roasting to slow cooking, making it a popular choice for consumers seeking value and flexibility. Whole chickens are often preferred by consumers who want to prepare meals from scratch, offering a cost-effective option compared to buying individual cuts. The segment also benefits from a growing trend towards sustainable and nose-to-tail consumption, where the entire bird is utilized, reducing waste and promoting a more eco-conscious approach to eating.
Breasts are another key segment in the organic chicken market, driven by their lean protein content and widespread use in health-conscious diets. Organic chicken breasts are especially popular among consumers focused on fitness and nutrition, as they are seen as a clean and healthy protein source. The demand for organic breasts is growing due to their versatility in meal preparation, including grilling, baking, or adding to salads and wraps. As consumers increasingly prefer lean meats with fewer additives and preservatives, organic chicken breasts are experiencing a steady rise in popularity, particularly in the premium food sector.
Wings and legs also make up important segments of the organic chicken market, with wings being particularly popular for snacking and in fast food or restaurant settings. The rise of sports events, parties, and casual dining has fueled demand for organic chicken wings, as consumers seek higher-quality, sustainably sourced options. Chicken legs, including thighs and drumsticks, remain a staple in many kitchens, valued for their richer flavor and affordability compared to breast cuts. The Others category encompasses less commonly consumed cuts, such as chicken liver and gizzards, which cater to niche markets. As organic eating continues to trend upwards, all these segments are poised for growth, with increasing consumer preference for higher-quality, ethically raised poultry.
Global Organic Chicken Market, Segmentation by Form
The Global Organic Chicken Market has been segmented by Form into Fresh & Frozen and Processed.
The global organic chicken market is segmented by form into Fresh & Frozen and Processed categories, each catering to distinct consumer preferences and needs. The Fresh & Frozen segment holds a significant market share, driven by the increasing demand for high-quality, minimally processed organic meat. Fresh organic chicken is sought after by consumers who prioritize the natural taste and texture of poultry, and it is often preferred for home cooking, allowing for greater flexibility in meal preparation. Frozen organic chicken, on the other hand, offers the convenience of longer shelf life, making it a popular choice for households looking to stock up on organic meat without the worry of quick spoilage. As consumer interest in fresh and frozen organic food products continues to rise, this segment is expected to experience sustained growth.
The Processed segment of the organic chicken market includes products such as organic chicken sausages, nuggets, patties, and deli meats. This category is growing rapidly due to the increasing consumer demand for convenient, ready-to-eat meal solutions without compromising on organic standards. Processed organic chicken products appeal to busy consumers and families who seek healthier alternatives to conventional processed meats, which often contain additives, preservatives, and hormones. The rising popularity of snacking and the convenience of pre-cooked or easy-to-prepare processed products is fueling the expansion of this segment, as it offers a quick and healthy option for those with busy lifestyles.
Both Fresh & Frozen and Processed organic chicken segments are benefiting from the broader trend toward organic food consumption, as more consumers prioritize health, sustainability, and animal welfare in their purchasing decisions. The growth of both segments is also supported by the increasing availability of organic chicken products in supermarkets, specialty stores, and online platforms. As demand for organic and ethically produced poultry continues to rise, both the fresh & frozen and processed forms are expected to see further growth, with consumers gravitating toward options that best fit their preferences for taste, convenience, and nutritional value.
Global Organic Chicken Market, Segmentation by Distribution Channel
The Global Organic Chicken Market has been segmented by Distribution Channel into B2B and B2C.
The global organic chicken market is segmented by distribution channel into B2B (Business-to-Business) and B2C (Business-to-Consumer), with each segment playing a crucial role in meeting the diverse demands of consumers and businesses. The B2B segment includes sales to wholesalers, distributors, and food service providers, such as restaurants, hotels, and catering companies. This segment is particularly vital for organic chicken suppliers as it enables them to reach large-scale buyers who require bulk quantities. As the demand for organic food grows in the foodservice industry, especially in high-end restaurants and health-conscious eateries, the B2B market is expanding, driven by the increasing number of businesses seeking to offer organic poultry as part of their menus.
The B2C segment, on the other hand, focuses on direct sales to individual consumers through retail outlets, supermarkets, and e-commerce platforms. This segment has seen significant growth due to the rising number of health-conscious shoppers who are prioritizing organic and sustainably sourced food products. Consumers are increasingly seeking convenience, transparency, and quality in their food choices, which has led to a surge in demand for organic chicken in both brick-and-mortar stores and online marketplaces. As more consumers turn to organic meat for its perceived health benefits, the B2C channel is becoming a central avenue for brands to reach end-users directly, offering a wide range of organic chicken products for home consumption.
Both the B2B and B2C distribution channels are benefiting from the broader trend toward organic food consumption. However, the B2C market is likely to see faster growth due to the increasing preference for online shopping and the rising availability of organic products in mainstream grocery stores. The B2B segment will continue to be crucial for large-scale organic chicken producers, particularly those looking to establish relationships with food service providers and wholesalers. As organic food choices become more mainstream, both distribution channels are expected to evolve, with B2C likely to drive the most significant growth in terms of consumer access to organic chicken.
Global Organic Chicken Market, Segmentation by Geography
In this report, the Global Organic Chicken Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Global Organic Chicken Market Share (%), by Geographical Region, 2024
The Global Organic Chicken Market is segmented into key regions including North America, Europe, Asia Pacific, and the Rest of the World. North America currently commands a significant market share, driven largely by the growing adoption of organic poultry practices in countries across Latin America. The region benefits from robust consumer demand for organic products, driven by increasing health consciousness and concerns over conventional poultry farming practices.
Meanwhile, the Asia Pacific region is witnessing the fastest growth in the organic chicken market. This growth is fueled by rising consumer awareness regarding health-conscious choices and the benefits of consuming organic products. Countries like China, India, and Japan are experiencing a surge in demand for organic chicken as consumers seek safer and healthier food options. Government initiatives promoting organic farming and certification are also contributing to market expansion in the region.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Organic Chicken Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers
- Increasing Consumer Awareness and Health Consciousness
- Rising Demand for Organic and Natural Foods
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Premiumization and Consumer Perception- Organic chicken is perceived as a healthier choice compared to conventionally raised poultry due to its absence of antibiotics, hormones, and synthetic chemicals. As consumers become more health-conscious and educated about the benefits of organic farming practices, they are willing to pay more for products that align with their values of environmental sustainability and animal welfare.
Premiumization also encompasses product differentiation through attributes such as superior taste, texture, and nutritional profile, which contribute to a better overall culinary experience. Organic chicken's premium positioning appeals to discerning consumers who prioritize food safety, ethical farming practices, and nutritional benefits for themselves and their families. Moreover, the premiumization trend extends beyond traditional retail channels to include specialty stores, gourmet markets, and organic food cooperatives, where consumers actively seek out high-quality organic poultry options.
For producers and retailers in the organic chicken market, premiumization offers opportunities to differentiate their offerings, enhance brand equity, and capture higher margins. By investing in organic certification, sustainable farming practices, and transparent supply chains, companies can strengthen consumer trust and loyalty. As premium organic chicken gains traction globally, driven by increasing disposable incomes and a growing preference for organic and natural foods, stakeholders are poised to capitalize on this trend by innovating in product development and marketing strategies that emphasize quality, integrity, and sustainability across the value chain.
Restraints
- Limited Supply Chain Infrastructure
- Perception and Taste Preference
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Competition from Conventional Alternatives- Conventional poultry production, which includes non-organic methods using antibiotics, hormones, and conventional feed, often offers lower-priced options compared to organic chicken. This price differential can deter price-sensitive consumers from opting for organic chicken, especially in regions where disposable incomes are limited or where organic products are perceived as luxury items. Additionally, conventional poultry farming benefits from economies of scale and established supply chains, enabling larger producers to maintain competitive pricing and distribution advantages. Moreover, consumer perceptions and lack of awareness about the differences between organic and conventional poultry products can further hinder market growth. While organic chicken offers benefits such as reduced exposure to synthetic chemicals and antibiotics, as well as adherence to higher animal welfare standards, educating consumers about these advantages remains a challenge. Misconceptions or skepticism about the necessity and benefits of organic certification may lead consumers to choose conventional alternatives based solely on cost considerations.
Furthermore, regulatory frameworks and subsidies that support conventional poultry farming, coupled with limited government incentives for organic agriculture in some regions, can create an uneven playing field. This disparity can make it difficult for organic chicken producers to compete effectively on price and market penetration. Overcoming these challenges requires concerted efforts from stakeholders across the organic chicken supply chain, including regulatory bodies, producers, retailers, and consumer advocacy groups, to promote awareness, ensure fair market practices, and incentivize sustainable farming practices. Despite these obstacles, increasing consumer demand for healthier and sustainably produced food options presents opportunities for the organic chicken market to grow and carve out a niche market segment based on quality, transparency, and environmental stewardship.
Opportunities
- Premiumization and Product Differentiation
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Innovation in Production and Processing- Organic chicken producers are increasingly focusing on innovative farming techniques that align with organic standards, such as pasture-raised systems, organic feed formulations, and holistic animal health management practices. These innovations not only improve the welfare of chickens but also promote environmental sustainability by reducing reliance on synthetic chemicals and minimizing carbon footprints.
Technological innovations in poultry genetics and breeding contribute to developing organic chicken breeds that are more resilient to diseases and thrive in organic farming conditions. This fosters better yield and overall health, ensuring higher quality organic poultry products for consumers. Additionally, advancements in feed technology allow for the formulation of organic feeds that optimize nutrition and support the growth and well-being of chickens without compromising organic integrity. In processing, innovations focus on maintaining the organic status throughout the entire supply chain, from slaughter to packaging. Technologies such as modified atmosphere packaging (MAP) and vacuum sealing help preserve freshness and extend shelf life without the need for artificial preservatives. Furthermore, improvements in processing equipment and techniques ensure compliance with organic regulations, including stringent standards for sanitation and food safety.
Consumer demand for transparency and traceability in food production also drives innovation in labeling and certification systems. Technologies such as blockchain are being explored to provide consumers with real-time access to information about the origin, farming practices, and certifications of organic chicken products, thereby enhancing trust and confidence in organic labels.
Competitive Landscape Analysis
Key players in Global Organic Chicken Market include:
- AgroTrak
- Ayrshire Farm
- Azure Standard
- Bell and Evans
- Daulat Farms Group
- Farmer Focus
- Foster Farms
- Full Moon Farm
- Greener Pastures Chicken
- Hershberger Heritage Farm
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product Type
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Market Snapshot, By Form
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Market Snapshot, By Distribution Channel
- Market Snapshot, By Region
- Global Organic Chicken Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
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Increasing Consumer Awareness and Health Consciousness
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Rising Demand for Organic and Natural Foods
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Premiumization and Consumer Perception
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- Restraints
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Limited Supply Chain Infrastructure
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Perception and Taste Preference
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Competition from Conventional Alternatives
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- Opportunities
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Premiumization and Product Differentiation
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Innovation in Production and Processing
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Global Organic Chicken Market, By Product Type, 2021 - 2031 (USD Million)
- Organic Eggs
- Organic Meat
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Global Organic Chicken Market, By Form, 2021 - 2031 (USD Million)
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Fresh & Frozen
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Processed
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Global Organic Chicken Market, By Distribution Channel, 2021 - 2031 (USD Million)
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Supermarkets & Hypermarkets
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Specialty stores
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Online sales
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Retail stores
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Departmental Stores
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Others
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- Global Organic Chicken Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Global Organic Chicken Market, By Product Type, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
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AgroTrak
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Ayrshire Farm
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Azure Standard
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Bell and Evans
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Daulat Farms Group
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Farmer Focus
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Foster Farms
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Full Moon Farm
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Greener Pastures Chicken
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Hershberger Heritage Farm
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- Company Profiles
- Analyst Views
- Future Outlook of the Market