Global Health and Wellness Food Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Product Type;

Naturally Health Food, Functional Food, BFY Food , Organic Food and Food Intolerance Products.

By Distribution Channel;

Retail Stores, and Online Stores.

By Geography;

North America, Europe, Asia Pacific, Middle East and Africa and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn212874485 Published Date: January, 2025 Updated Date: February, 2025

Introduction

Global Health and Wellness Food Market (USD Million), 2021 - 2031

In the year 2024, the Global Health and Wellness Food Market was valued at USD 44,931.33 million. The size of this market is expected to increase to USD 73,722.01 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 7.3%.

The global health and wellness food market is a rapidly expanding sector driven by increasing consumer awareness and preference for healthier eating habits. This market encompasses a wide range of products designed to enhance overall well-being, promote longevity, and address specific health concerns. Key drivers include rising health consciousness, aging populations, and growing incidences of lifestyle-related diseases, which collectively propel demand for functional foods and dietary supplements fortified with vitamins, minerals, probiotics, and other bioactive ingredients.

Consumers are increasingly prioritizing foods that offer nutritional benefits beyond basic sustenance, seeking products that support immune function, digestive health, weight management, and energy levels. This trend has spurred innovation across the food industry, leading to the development of organic, non-GMO, gluten-free, and plant-based alternatives that cater to diverse dietary preferences and health needs. This shift towards health-centric eating habits is reshaping food retail landscapes worldwide, influencing product formulations, marketing strategies, and consumer expectations.

Furthermore, advancements in food science and technology are driving product innovation in the health and wellness food sector. Functional foods and beverages tailored to specific health goals, such as sports nutrition, beauty from within, and mental well-being, are gaining traction. Manufacturers are leveraging scientific research to validate health claims and differentiate their offerings in a competitive market. As global populations increasingly prioritize preventive healthcare and longevity, the health and wellness food market is poised for continued growth, offering opportunities for industry players to meet evolving consumer demands and drive innovation in nutrition and dietary supplementation.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product Type
    2. Market Snapshot, By Distribution Channel
    3. Market Snapshot, By Region
  4. Global Health and Wellness Food Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Increasing Health Consciousness
        2. Aging Population Demands
        3. Rise in Chronic Diseases
        4. Demand for Functional Foods
      2. Restraints
        1. High Product Costs
        2. Regulatory Challenges
        3. Consumer Skepticism
        4. Supply Chain Disruptions
      3. Opportunities
        1. Expansion in Emerging Markets
        2. Innovations in Product Development
        3. Personalized Nutrition Trends
        4. Online and E-commerce Growth
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Brargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Global Health and Wellness Food Market, By Product Type, 2021 - 2031 (USD Million)
      1. Naturally health food
      2. Functional food
      3. BFY food
      4. Organic food
      5. Food intolerance products
    2. Global Health and Wellness Food Market, By Distribution Channel, 2021 - 2031 (USD Million)
      1. Retail stores
      2. Online stores
    3. Global Health and Wellness Food Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
        5. Friday, June 21st
  6. Competitive Landscape
    1. Company Profiles
      1. Archer Daniels Midland Co.
      2. Danone SA
      3. Dean Foods Co.
      4. Mondelez Global LLC
      5. General Mills Inc.
      6. GlaxoSmithKline Plc
      7. Kellogg Co.
      8. Nestle SA
      9. PepsiCo Inc.
      10. Yakult Honsha Co. Ltd.
  7. Analyst Views
  8. Future Outlook of the Market