Global Fortified Juices Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Type;

Fruit Juices, Vegetable Juices, and Blended/Mixed Juices.

By Fortifying Ingredient;

Vitamins, Minerals, Probiotics, and Others.

By Distribution Channel;

Store-Based and Non-Store-Based.

By Geography;

North America, Europe, Asia Pacific, Middle East and Africa and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn898002607 Published Date: January, 2025 Updated Date: February, 2025

Introduction

Global Fortified Juices Market (USD Million), 2021 - 2031

In the year 2024, the Global Fortified Juices Market was valued at USD 8,800.00 million. The size of this market is expected to increase to USD 12,548.53 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 5.2%.

The global fortified juices market has seen robust growth driven by increasing consumer awareness of health and wellness, coupled with a growing demand for functional beverages. Fortified juices are enriched with additional nutrients such as vitamins, minerals, antioxidants, and fiber, aiming to offer enhanced health benefits beyond traditional fruit juices. These products appeal to health-conscious consumers seeking convenient ways to supplement their diets with essential nutrients and promote overall well-being.

Key factors propelling the market include rising disposable incomes, changing dietary preferences towards healthier options, and a preference for beverages that provide added nutritional value. Fortified juices cater to a diverse range of consumer needs, including those looking to boost immunity, support digestion, or maintain energy levels throughout the day. The market's expansion is further fueled by innovations in product formulations that ensure the retention of natural flavors and nutritional benefits while meeting evolving consumer expectations for taste and functionality.

North America and Europe lead the fortified juices market due to established consumer awareness and preference for premium health beverages. These regions benefit from well-developed distribution channels and a strong inclination towards functional foods and beverages among health-conscious individuals. Meanwhile, Asia Pacific and Latin America present significant growth opportunities driven by increasing urbanization, rising health awareness, and the adoption of Western dietary habits. Manufacturers are focusing on expanding their product portfolios and leveraging local fruit varieties to cater to regional tastes and preferences, thereby enhancing market penetration and meeting the diverse nutritional needs of consumers globally.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Type
    2. Market Snapshot, By Fortifying Ingredient
    3. Market Snapshot, By Distribution Channel
    4. Market Snapshot, By Region
  4. Global Fortified Juices Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Health Benefits
        2. Nutritional Enrichment
        3. Convenience Factor
      2. Restraints
        1. Shelf Life
        2. Regulatory Compliance
        3. Taste Preferences
      3. Opportunities
        1. Functional Ingredients
        2. Health Benefits
        3. Market Expansion
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Global Fortified Juices Market, By Type, 2021 - 2031 (USD Million)
      1. Fruit Juices
      2. Vegetable Juices
      3. Blended/Mixed Juices
    2. Global Fortified Juices Market, By Fortifying Ingredient, 2021 - 2031 (USD Million)
      1. Vitamins
      2. Minerals
      3. Probiotics
      4. Others
    3. Global Fortified Juices Market, By Distribution Channel, 2021 - 2031 (USD Million)
      1. Store-Based
      2. Non-Store-Based
    4. Global Fortified Juices Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia/New Zealand
        5. South Korea
        6. ASEAN
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. PepsiCo Inc. (US)
      2. Hain Celestial (US)
      3. Evolution Fresh (US)
      4. Sudzucker AG (Germany)
      5. SunOpta, Inc. (Canada)
      6. Diana Naturals (France)
      7. Doehler Group (Germany)
      8. The Coca-Cola Company (US)
      9. MARIGOLD (Singapore)
      10. Welch Foods Inc. (US)
  7. Analyst Views
  8. Future Outlook of the Market