Endoscopic Ultrasound Market
By Product Type;
Endoscope, Ultrasound Probe, Needle, Accessories and Ultrasonic ProcessorsBy Application;
Gastrointestinal Cancer, Lung Cancer, Pancreaticobiliary Disease and OthersBy End Use;
Hospitals, Ambulatory Surgical Centers and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Endoscopic Ultrasound Market Overview
Endoscopic Ultrasound Market (USD Million)
Endoscopic Ultrasound Market was valued at USD 1,003.23 million in the year 2024. The size of this market is expected to increase to USD 1,488.68 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 5.8%.
Endoscopic Ultrasound Market
*Market size in USD million
CAGR 5.8 %
| Study Period | 2025 - 2031 |
|---|---|
| Base Year | 2024 |
| CAGR (%) | 5.8 % |
| Market Size (2024) | USD 1,003.23 Million |
| Market Size (2031) | USD 1,488.68 Million |
| Market Concentration | Medium |
| Report Pages | 335 |
Major Players
- B. Braun
- Boston Scientific Corporation
- Conmed Corporation
- Cook Medical
- Ethicon
- Fujifilm Corporation
- Medi-Globe Corporation
- PENTAX Medical
- Olympus Corporation
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Endoscopic Ultrasound Market
Fragmented - Highly competitive market without dominant players
The Endoscopic Ultrasound Market is expanding rapidly as clinicians increasingly use internal imaging solutions for gastrointestinal diagnostics. Adoption has grown by over 35%, driven by the need for accurate assessments in oncology and pancreatic disease. This wave of strategic expansion highlights EUS as an indispensable tool in specialist care.
Advanced Probe Technology Driving Uptake
Innovations in high-frequency probes, tissue elasticity analysis, and needle guidance systems are pushing demand upward by 38%. These technological advancements improve diagnostic yield and reduce repeat procedures. The resulting push for innovation is elevating clinical standards and supporting ongoing market growth.
Collaborative Training Enhances Device Use
Approximately 30% of producers are engaging in partnerships with clinical centers and training programs to accelerate EUS adoption. These collaborations ensure better operator proficiency, cohesive training, and optimized device deployment. Such integrated product strategies support long-term market expansion and improved care pathways.
AI and Digital Integration Setting Future Standards
Nearly 42% of EUS systems are incorporating AI-enhanced imaging, real-time data analytics, and digital workflows. These technological advancements offer automatic interpretation, case reporting, and quality assurance. Such digital transformation is reinforcing the future outlook and enabling scalable expansion in precision diagnostics.
Endoscopic Ultrasound Market Key Takeaways
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Rising prevalence of gastrointestinal and pulmonary cancers is accelerating the adoption of endoscopic ultrasound (EUS) as both a diagnostic and interventional tool.
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Advancements in high-resolution imaging, elastography, contrast-enhanced EUS, and AI integration are expanding its role from diagnostics toward therapeutic procedures.
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Endoscope systems represent the largest share of EUS product revenues, while needles and imaging platforms are showing the fastest growth trajectory.
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Hospitals remain the leading end-use segment, though ambulatory surgical centers are gaining traction due to a shift toward minimally invasive, outpatient procedures.
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North America continues to lead the market, while Asia-Pacific is emerging as the fastest-growing region driven by expanding healthcare infrastructure and higher diagnostic awareness.
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Challenges such as high equipment costs, shortage of skilled professionals, and stringent regulatory approvals still restrain market penetration in developing economies.
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Future growth depends on training programs, bundled device offerings, and integration of EUS systems that support both diagnostic and therapeutic workflows.
Endoscopic Ultrasound Market Recent Developments
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In May 2024, a medical device manufacturer released a next-generation endoscopic ultrasound (EUS) platform with improved imaging resolution and real-time tissue characterization for GI diagnostics.
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In January 2023, a healthcare technology firm acquired an endoscopy imaging startup to expand its EUS systems portfolio and strengthen its position in the minimally invasive diagnostics market.
Endoscopic Ultrasound Market Segment Analysis
In this report, the Endoscopic Ultrasound Market has been segmented by Product, Technology, Procedure, Application, and Geography.
Endoscopic Ultrasound Market, Segmentation by Product
The Endoscopic Ultrasound Market has been segmented by Product into Endoscopes, Ultrasound Probe, Ultrasonic Processor, Imaging Systems, Needles and Accessories.
EndoscopesEndoscopes serve as the core device in endoscopic ultrasound procedures, allowing visualization and access to internal organs. This segment holds the largest market share at around 30%, driven by the growing need for high-resolution imaging in oncology and gastrointestinal diagnostics.
Ultrasound ProbeUltrasound probes are essential for generating high-quality internal images through either radial or linear scanning. They contribute nearly 20% of the market share and are increasingly adopted due to their role in lesion localization and real-time visualization during procedures.
Ultrasonic ProcessorUltrasonic processors convert signals from the ultrasound probe into clear, diagnostic-quality images. Making up about 15% of the market, their demand is growing alongside advancements in image resolution and digital signal processing technologies.
Imaging SystemsImaging systems provide display and data interpretation for endoscopic ultrasound procedures. Holding a share of approximately 13%, they are being rapidly upgraded with features like AI-assisted diagnostics, 3D imaging, and enhanced image clarity for better clinical decision-making.
NeedlesNeedles are primarily used in fine-needle aspiration (FNA) and biopsy procedures, essential for acquiring tissue samples. This segment accounts for around 12% of the market, supported by rising cancer detection efforts and the growing preference for minimally invasive diagnostics.
AccessoriesAccessories include supplementary tools such as valves, brushes, and guidewires that enhance the safety and efficiency of endoscopic ultrasound. Representing close to 10% of the market, they play a vital role in procedural standardization and clinical workflow.
Endoscopic Ultrasound Market, Segmentation byTechnology
The Endoscopic Ultrasound Market has been segmented by Technology into Radial Scanning and Linear Scanning.
Radial ScanningRadial scanning technology provides a 360-degree cross-sectional image, making it ideal for initial diagnostic evaluations of the gastrointestinal tract. This segment accounts for approximately 45% of the market, especially favored for its ease of use and accuracy in anatomical orientation. It is commonly used in cases where tissue sampling is not immediately required.
Linear ScanningLinear scanning technology enables real-time visualization and allows for precise fine-needle aspiration (FNA), making it the preferred choice for therapeutic interventions and biopsies. Holding a dominant 55% market share, this segment continues to grow due to its utility in both oncology and pancreatic diagnostics, where tissue acquisition is essential.
Endoscopic Ultrasound Market, Segmentation by Procedure
The Endoscopic Ultrasound Market has been segmented by Procedure into Upper Endoscopic Ultrasound (EUS), Lower EUS, EUS Guided Fine-needle Aspiration and Other.
EndoscopesEndoscopes represent the core component of endoscopic ultrasound procedures, enabling real-time imaging and tissue access. This sub-segment holds the largest share of the market at approximately 30%, driven by the rising demand for advanced diagnostics and therapeutic interventions in gastroenterology and oncology.
Ultrasound ProbeUltrasound probes are crucial for delivering high-resolution imaging during endoscopic procedures. With a market share of nearly 20%, these probes are increasingly used in both radial and linear configurations to improve lesion visualization and guide fine needle aspiration (FNA).
Ultrasonic ProcessorUltrasonic processors help convert echo signals into visual images, acting as the interface between the ultrasound probe and imaging system. Accounting for around 15% of the market, the segment benefits from continual upgrades in image processing technology and system integration.
Imaging SystemsImaging systems offer high-definition display and image analysis during endoscopic ultrasound procedures. This segment, contributing close to 13%, is evolving with innovations like AI-assisted diagnostics and 3D imaging, which enhance diagnostic accuracy and clinical outcomes.
NeedlesNeedles are primarily used for biopsy and fine-needle aspiration (FNA), facilitating cytological examination of internal organs and lymph nodes. With a market share of about 12%, their demand is increasing alongside the rising prevalence of cancer and the need for minimally invasive tissue sampling.
AccessoriesAccessories include cleaning brushes, biopsy valves, guidewires, and other components that support endoscopic ultrasound procedures. Though comprising a smaller share at around 10%, this segment is essential for maintaining procedural efficiency and safety standards in clinical environments.
Endoscopic Ultrasound Market, Segmentation by Application
The Endoscopic Ultrasound Market has been segmented by Application into Oncology, Pancreatic conditions and Other.
OncologyOncology dominates the application segment, accounting for approximately 50% of the endoscopic ultrasound market. It is widely used for diagnosing and staging gastrointestinal cancers, particularly esophageal, gastric, and rectal cancers. The ability to perform fine-needle aspiration during the same session significantly enhances diagnostic precision in cancer care.
Pancreatic ConditionsPancreatic conditions represent around 35% of the market, with endoscopic ultrasound becoming a standard for evaluating pancreatic cysts, tumors, and chronic pancreatitis. Its high-resolution imaging and ability to access deep anatomical structures make it indispensable in early detection and monitoring of pancreatic diseases.
OtherOther applications, comprising about 15%, include uses in biliary diseases, submucosal lesion assessment, and mediastinal lymph node evaluation. Though smaller in market share, this segment is expanding steadily as clinicians explore broader diagnostic and therapeutic capabilities of endoscopic ultrasound in non-traditional areas.
Endoscopic Ultrasound Market, Segmentation by Geography
In this report, the Endoscopic Ultrasound Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
North America leads the global market with a share of nearly 38%, driven by advanced healthcare infrastructure, high adoption of minimally invasive diagnostics, and strong reimbursement frameworks. The presence of major medical device companies and increasing prevalence of gastrointestinal cancers further support regional dominance.
EuropeEurope holds a substantial share of about 25%, attributed to growing demand for early cancer detection, availability of trained professionals, and widespread integration of endoscopic ultrasound in clinical pathways. Countries like Germany, France, and the UK are leading adopters within the region.
Asia PacificAsia Pacific is emerging as the fastest-growing region, accounting for around 22% of the market. Rising medical tourism, expanding access to advanced diagnostics, and increasing incidence of pancreatic and gastrointestinal diseases in China, India, and Japan are key growth drivers.
Middle East and AfricaMiddle East and Africa represent a smaller yet developing segment with a share of approximately 8%. Market growth is supported by improving healthcare infrastructure, growing government investments, and increased awareness of endoscopic diagnostics across countries like the UAE, Saudi Arabia, and South Africa.
Latin AmericaLatin America contributes about 7% to the global market. Countries such as Brazil, Mexico, and Argentina are witnessing rising demand due to better access to care, growth in specialized diagnostic centers, and greater focus on early disease detection through endoscopic techniques.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Endoscopic Ultrasound Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers
- Rising gastrointestinal disorder cases
- Improved endoscopic ultrasound technology
- Aging population driving chronic disease demand
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Specialized EUS centers' growth - The growth of specialized Endoscopic Ultrasound (EUS) centers reflects a notable trend within the healthcare landscape, showcasing a dedicated focus towards enhancing diagnostic and therapeutic capabilities. These centers, equipped with state-of-the-art technology and staffed by specialized professionals, cater to the increasing demand for precise gastrointestinal examinations and interventions.
They serve as hubs of excellence, offering comprehensive services ranging from routine screenings to complex procedures. The establishment of such centers not only signifies a commitment to elevating patient care standards but also fosters collaboration and knowledge-sharing among medical professionals, ultimately driving advancements in EUS techniques and outcomes.
Restraints
- Rural healthcare infrastructure gaps
- Procedure complications and risks
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Strict EUS device regulations - Strict regulations governing Endoscopic Ultrasound (EUS) devices play a crucial role in ensuring patient safety and maintaining quality standards within the healthcare industry. These regulations, enforced by regulatory bodies worldwide, mandate rigorous testing, evaluation, and approval processes for EUS equipment before they can be marketed and utilized clinically.
By establishing stringent criteria for device design, manufacturing, and performance, these regulations aim to mitigate potential risks and uphold the reliability and effectiveness of EUS procedures. While compliance with these regulations may pose challenges for manufacturers, they ultimately contribute to fostering trust and confidence among healthcare providers and patients in the safety and efficacy of EUS technologies.
Opportunities
- Healthcare expansion in underserved region
- Demand for personalized medicine and EUS
- Diversified EUS applications
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Emphasis on preventive healthcare and early detection - There is a growing emphasis on preventive healthcare and early detection strategies, with Endoscopic Ultrasound (EUS) playing a pivotal role in these efforts. Recognizing the significance of early diagnosis in improving treatment outcomes and reducing disease burden, healthcare systems and providers are increasingly integrating EUS into preventive care protocols.
EUS facilitates the early detection of various gastrointestinal malignancies, including pancreatic and esophageal cancers, enabling timely intervention and improved patient prognosis. By promoting proactive screening initiatives and leveraging the diagnostic precision of EUS, healthcare stakeholders aim to shift towards a preventive healthcare paradigm focused on identifying and addressing health risks at the earliest stages, thereby improving population health outcomes and reducing healthcare costs in the long run.
Endoscopic Ultrasound Market Competitive Landscape Analysis
Endoscopic Ultrasound Market is defined by strong competition, with nearly 65% controlled by leading medical device manufacturers. Established firms emphasize advanced strategies in product development and clinical support, while emerging players focus on specialized applications. Consolidation through merger, joint collaboration, and strategic partnerships continues to shape the sector, driving consistent innovation and sustaining measurable growth across healthcare systems.
Market Structure and Concentration
The industry demonstrates moderately high concentration, with top-tier companies holding around 60% of the market. Their dominance is reinforced by long-term partnerships with hospitals and research institutions. Mid-level firms are applying agile strategies to expand service offerings. This balance highlights steady expansion while supporting competitive growth across diagnostic and therapeutic endoscopic ultrasound applications.
Brand and Channel Strategies
More than 55% of product distribution occurs through direct hospital contracts and authorized distributors. Leading manufacturers invest in strong branding and diverse channel strategies to extend market reach. Strategic partnerships with healthcare providers strengthen trust, while coordinated collaboration efforts enhance after-sales support. These approaches secure long-term growth and reinforce competitive standing across clinical settings.
Innovation Drivers and Technological Advancements
Around 70% of recent product developments stem from innovation in imaging resolution, automation, and minimally invasive procedures. Companies prioritize advanced technological advancements to improve diagnostic accuracy and therapeutic applications. Strategic collaboration with research institutes accelerates innovation cycles. These integrated strategies drive long-term growth while ensuring competitive differentiation in the evolving endoscopic ultrasound landscape.
Regional Momentum and Expansion
North America and Europe account for nearly 65% of market activity, driven by advanced healthcare infrastructure and high adoption rates. Asia-Pacific is experiencing accelerated expansion through distributor partnerships and localized production. Cross-regional collaboration strengthens access to cutting-edge devices, reinforcing balanced growth and expanding the market’s presence across developed and emerging healthcare economies.
Future Outlook
Over 75% of stakeholders anticipate significant growth in the coming decade, supported by sustained innovation in minimally invasive technologies. Strategic merger initiatives and cross-industry collaboration will remain essential for expansion. Companies investing in advanced technological advancements are aligning strategies with clinical needs, shaping the long-term future outlook of the Endoscopic Ultrasound Market.
Key players in Endoscopic Ultrasound Market include :
- B. Braun
- Boston Scientific Corporation
- Conmed Corporation
- Cook Medical
- Ethicon
- Fujifilm Corporation
- Medi-Globe Corporation
- PENTAX Medical
- Olympus Corporation
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product Type
- Market Snapshot, By Application
- Market Snapshot, By End Use
- Market Snapshot, By Region
- Endoscopic Ultrasound Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Rising gastrointestinal disorder cases
- Improved endoscopic ultrasound technology
- Aging population driving chronic disease demand
- Specialized EUS centers' growth
- Restraints
- Rural healthcare infrastructure gaps
- Procedure complications and risks
- Strict EUS device regulations
- Opportunities
- Healthcare expansion in underserved region
- Demand for personalized medicine and EUS
- Diversified EUS applications
- Emphasis on preventive healthcare and early detection
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Endoscopic Ultrasound Market, By Product Type, 2021 - 2031 (USD Million)
- Endoscope
- Ultrasound Probe
- Needle
- Accessories
- Ultrasonic Processors
- Endoscopic Ultrasound Market, By Application, 2021 - 2031 (USD Million)
- Gastrointestinal Cancer
- Lung Cancer
- Pancreaticobiliary Disease
- Others
- Endoscopic Ultrasound Market, By End Use, 2021 - 2031 (USD Million)
- Hospitals
- Ambulatory Surgical Centers
- Others
- Endoscopic Ultrasound Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Endoscopic Ultrasound Market, By Product Type, 2021 - 2031 (USD Million)
- Competitive Landscape Analysis
- Company Profiles
- B. Braun
- Boston Scientific Corporation
- Conmed Corporation
- Cook Medical
- Ethicon
- Fujifilm Corporation
- Medi-Globe Corporation
- PENTAX Medical
- Olympus Corporation
- Company Profiles
- Analyst Views
- Future Outlook of the Market

