Electric Scooter and Motorcycle Market

• In February 2019, Amego Electric Vehicles Inc. announced its partnership with Gazelle, a European cycle brand. Through this partnership Amego offered the e-bikes of Gazelle in North America. The new partnership has helped both companies in increasing their product portfolio.

The global market for electric two-wheelers, comprising E-scooters, mopeds, and E-motorcycles, is undergoing significant segmentation based on several key factors. Battery type plays a crucial role in categorizing electric vehicles, with options including Sealed Lead Acid and Lithium-Ion batteries. Each battery type offers distinct advantages in terms of performance, weight, and charging capabilities, influencing consumer preferences and market dynamics.

The distance covered on a single charge is a critical parameter for electric two-wheelers, classified into three categories: Below 75 Miles, 75–100 Miles, and Above 100 Miles. This segmentation reflects the varying needs and usage patterns of consumers, with longer range vehicles appealing to commuters and enthusiasts seeking extended travel capabilities.

Electric two-wheelers are segmented by vehicle type, distinguishing between E-scooter/Moped and E-motorcycle categories. E-scooters and mopeds are typically compact and lightweight, suited for urban commuting and short-distance travel, while E-motorcycles offer higher speeds and performance, catering to riders seeking a more exhilarating riding experience.

Voltage type is another important segmentation criterion, with electric two-wheelers available in voltage options such as 36V, 48V, 60V, and 72V. Voltage directly impacts the power output and performance of electric vehicles, influencing factors such as acceleration, top speed, and climbing ability.

Segmentation by technology divides electric two-wheelers into Plug-In and Battery types. Plug-In vehicles require external charging stations or outlets for recharging, while Battery vehicles feature removable batteries that can be charged separately. This segmentation reflects the diverse charging infrastructure and user preferences prevalent in different regions.

Geographical segmentation further divides the market into regions including North America, Europe, Asia Pacific, Middle East and Africa, and Latin America. Each region exhibits unique market dynamics influenced by factors such as regulatory policies, infrastructure development, and consumer preferences, shaping the adoption and growth of electric two-wheelers.

This comprehensive segmentation framework provides insights into the diverse landscape of the global electric two-wheeler market, facilitating targeted market analysis, product development, and strategic decision-making by industry stakeholders. Over the forecast period (2020 - 2030), these segmentation parameters are expected to evolve in response to technological advancements, changing consumer preferences, and regulatory shifts, driving further innovation and market expansion in the electric mobility sector.

Global E-Scooter Moped and E-Motorcycle Segment Analysis

In this report, the Global E-Scooter Moped and E-Motorcycle Market has been segmented by Type, Distance Covered, Vehicle Type, Voltage Type, Technology and Geography.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Type

The Global E-Scooter Moped and E-Motorcycle Market has been segmented by Type into Sealed Lead Acid and Lithium-Ion.

Sealed Lead Acid batteries have historically been a common choice for electric vehicles, including E-scooters, mopeds, and E-motorcycles. These batteries are known for their durability, affordability, and reliability, making them suitable for entry-level and budget-friendly electric vehicles. While Sealed Lead Acid batteries tend to have a lower energy density and shorter lifespan compared to Lithium-Ion batteries, they remain a viable option for applications where cost-effectiveness and robustness are prioritized.

Lithium-Ion batteries have gained prominence in the E-scooter, moped, and E-motorcycle market due to their superior energy density, lighter weight, and longer lifespan. Lithium-Ion batteries offer higher efficiency and energy storage capacity, allowing for longer range and faster charging times compared to Sealed Lead Acid batteries. Advancements in Lithium-Ion battery technology have led to reduced costs and increased safety features, driving their widespread adoption in electric two-wheelers.

The segmentation of the market into Sealed Lead Acid and Lithium-Ion battery types underscores the importance of battery technology in shaping the performance, range, and overall appeal of electric two-wheelers. While Sealed Lead Acid batteries continue to serve as a cost-effective solution for certain market segments, the growing demand for longer range, faster charging, and lighter-weight vehicles has propelled the dominance of Lithium-Ion batteries in the market.

This segmentation provides manufacturers, consumers, and industry stakeholders with valuable insights into the battery technologies available for electric two-wheelers, enabling informed decision-making regarding vehicle selection, performance expectations, and investment opportunities. As battery technology continues to evolve and improve, the segmentation of the E-scooter, moped, and E-motorcycle market by battery type is likely to remain a key factor driving innovation and market differentiation in the electric mobility sector.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Distance Covered

The Global E-Scooter Moped and E-Motorcycle Market has been segmented by Distance Covered into Below 75 Miles, 75100 Miles and Above 100 Miles.

The Below 75 Miles segment encompasses electric scooters, mopeds, and motorcycles designed primarily for short-distance travel within urban environments. These vehicles are ideal for daily commuting, running errands, and navigating congested city streets. With their compact size, agility, and maneuverability, they offer convenient and cost-effective transportation solutions for urban dwellers, covering shorter distances efficiently while reducing reliance on conventional modes of transportation.

The 75-100 Miles segment includes electric two-wheelers capable of covering moderate distances on a single charge. These vehicles offer extended range capabilities, making them suitable for longer commutes, leisure rides, and intercity travel. With improved battery technology and energy efficiency, E-scooters, mopeds, and E-motorcycles in this segment provide users with greater flexibility and freedom to explore a wider range of destinations without the need for frequent recharging.

The Above 100 Miles segment represents electric two-wheelers equipped with advanced battery systems and enhanced range performance, enabling them to cover longer distances comfortably. These vehicles cater to commuters, enthusiasts, and touring riders seeking extended range capabilities for extended trips, weekend getaways, and recreational adventures. With their higher capacity batteries and efficient electric drivetrains, E-scooters, mopeds, and E-motorcycles in this segment offer reliable and sustainable transportation solutions for users with diverse travel needs.

The segmentation of the Global E-Scooter, Moped, and E-Motorcycle Market based on distance covered reflects the versatility and scalability of electric two-wheelers in meeting the evolving demands of urban mobility and personal transportation. Whether for short urban commutes or long-distance journeys, electric two-wheelers continue to offer efficient, eco-friendly, and practical mobility solutions for consumers worldwide.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Vehicle Type

The Global E-Scooter Moped and E-Motorcycle Market has been segmented by Vehicle Type into E-Scooter/Moped and E-Motorcycle.

The E-Scooter/Moped segment encompasses a wide array of electric-powered scooters and mopeds designed for short-distance urban commuting and recreational use. These vehicles typically feature compact designs, lightweight construction, and lower-powered electric motors suitable for navigating through congested city streets and sidewalks. E-Scooters/Mopeds are popular choices among urban commuters seeking convenient, eco-friendly alternatives to traditional gasoline-powered scooters or bicycles.

On the other hand, the E-Motorcycle segment comprises electric-powered motorcycles engineered for longer-distance travel and higher-speed performance. E-Motorcycles cater to enthusiasts and commuters looking for a more robust and versatile mode of electric transportation. With larger battery capacities, more powerful electric motors, and advanced features, E-Motorcycles offer enhanced range, speed, and versatility compared to E-Scooters/Mopeds, making them suitable for both urban and suburban commuting as well as recreational riding.

The segmentation of the market into E-Scooter/Moped and E-Motorcycle reflects the diverse preferences and requirements of consumers in the electric two-wheeler space. While E-Scooters/Mopeds prioritize compactness, maneuverability, and affordability, E-Motorcycles prioritize performance, range, and versatility. Manufacturers and retailers in the industry leverage this segmentation to develop and market electric two-wheelers that cater to specific consumer segments, thereby maximizing market penetration and profitability.

This segmentation allows stakeholders in the electric two-wheeler market to tailor their marketing strategies, product offerings, and distribution channels to effectively target and serve the distinct needs of E-Scooter/Moped and E-Motorcycle consumers. Whether it's providing convenient urban mobility solutions or offering thrilling riding experiences, the segmentation of the market enables industry players to address diverse market segments and capitalize on emerging trends and opportunities in the electric two-wheeler space.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Voltage Type

The Global E-Scooter Moped and E-Motorcycle Market has been segmented by Voltage Type into 36V, 48V, 60V and 72V.

The 36V segment represents electric two-wheelers equipped with lower voltage systems, typically offering entry-level performance and affordability. These vehicles are often favored for short-distance commuting and urban mobility, providing a cost-effective and eco-friendly alternative to conventional gasoline-powered scooters and mopeds. The 36V segment targets budget-conscious consumers and urban dwellers seeking convenient transportation solutions for daily commuting needs.

The 48V segment encompasses electric two-wheelers with intermediate voltage systems, striking a balance between performance, range, and price. These vehicles appeal to a broader spectrum of consumers, including commuters, delivery services, and recreational riders, seeking enhanced performance and versatility. The 48V segment caters to urban and peri-urban environments, offering reliable and efficient transportation options for diverse usage scenarios.

The 60V segment comprises electric two-wheelers with higher voltage systems, delivering superior power, speed, and range compared to lower voltage counterparts. These vehicles target discerning consumers seeking premium performance and capabilities, such as increased acceleration, longer battery life, and extended range. The 60V segment caters to enthusiasts, professionals, and fleet operators requiring enhanced performance for intensive usage applications, including delivery services, commercial operations, and recreational riding.

The 72V segment represents electric two-wheelers equipped with the highest voltage systems, offering top-of-the-line performance and capabilities. These vehicles are designed for demanding applications, including long-distance commuting, highway riding, and high-speed performance. The 72V segment targets enthusiasts and professionals seeking unparalleled performance, advanced features, and exceptional reliability, positioning electric two-wheelers as viable alternatives to traditional gasoline motorcycles.

The segmentation of the Global E-Scooter, Moped, and E-Motorcycle Market by Voltage Type provides valuable insights into the diverse range of electric two-wheelers available to consumers. By offering vehicles tailored to different voltage categories, manufacturers can address the varied needs, preferences, and usage scenarios of consumers worldwide, driving innovation and market growth in the burgeoning electric mobility sector.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Technology

The Global E-Scooter Moped and E-Motorcycle Market has been segmented by Technology into Plug- In and Battery.

The Plug-In technology segment comprises electric two-wheelers that rely on external charging sources, typically through conventional electrical outlets. These vehicles feature rechargeable batteries that can be detached or connected to charging stations for replenishment. Plug-in E-scooters, mopeds, and E-motorcycles offer flexibility and convenience to users, allowing them to recharge their vehicles at home, workplaces, or public charging stations. This technology aligns with the growing infrastructure for electric vehicle charging, enabling seamless integration into urban environments and facilitating long-distance travel.

The Battery technology segment encompasses electric two-wheelers equipped with onboard batteries that can be recharged directly through electrical outlets. These vehicles eliminate the need for detachable batteries or external charging stations, providing users with a more streamlined and compact solution for electric mobility. Battery-powered E-scooters, mopeds, and E-motorcycles are characterized by their integrated battery systems, which offer simplicity and ease of use to riders, especially for short-distance commuting and urban mobility.

The segmentation by technology reflects the ongoing innovation and evolution within the electric two-wheeler market, as manufacturers strive to improve efficiency, performance, and user experience. Plug-in and battery-powered electric vehicles cater to different consumer preferences and usage scenarios, offering a diverse range of options to meet the varying needs of urban commuters, delivery services, and recreational riders.

This segmentation underscores the importance of technological advancements in shaping the future of electric mobility. As battery technology continues to improve in terms of energy density, charging speed, and durability, the distinction between plug-in and battery-powered electric two-wheelers may become less pronounced, with hybrid solutions and advanced battery management systems driving convergence in the market.

The segmentation by technology provides valuable insights into the competitive landscape of the global E-scooter, moped, and E-motorcycle market, highlighting the role of innovation in driving market differentiation and meeting the evolving demands of consumers for efficient, sustainable, and technologically advanced transportation solutions.

Global E-Scooter Moped and E-Motorcycle Market, Segmentation by Geography

In this report, the Global E-Scooter Moped and E-Motorcycle Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Global E-Scooter Moped and E-Motorcycle Market Share (%), by Geographical Region, 2024

The global market for E-scooters, mopeds, and E-motorcycles exhibits a diverse distribution of market share across different geographical regions. Asia-Pacific commands the largest share of the market, with countries like China, India, and Southeast Asian nations contributing significantly to this dominance. In Asia-Pacific, factors such as rapid urbanization, dense population centers, and government initiatives to promote electric mobility have led to widespread adoption of E-scooters, mopeds, and E-motorcycles as primary modes of transportation. The region's manufacturing prowess and robust supply chains have enabled it to emerge as a hub for the production and distribution of electric two-wheelers.

Following closely behind Asia-Pacific, Europe holds a substantial share of the global E-scooter, moped, and E-motorcycle market. European countries, including Germany, France, and the Netherlands, have embraced electric mobility as part of their broader sustainability agendas. Stringent emissions regulations, coupled with incentives for electric vehicle adoption, have propelled the growth of electric two-wheelers in European cities. The region's well-developed infrastructure and strong cycling culture have facilitated the integration of E-scooters and e-bikes into urban transportation systems.

North America also commands a significant portion of the global market share for E-scooters, mopeds, and E-motorcycles. In the United States and Canada, factors such as increasing urbanization, concerns about traffic congestion, and a shift towards eco-friendly transportation options have contributed to the rising popularity of electric two-wheelers. Cities like Los Angeles, San Francisco, and New York have witnessed the proliferation of E-scooter sharing programs and the adoption of E-motorcycles as viable alternatives to traditional gas-powered vehicles.

Regions such as Latin America, Africa, and the Middle East present emerging opportunities for the E-scooter, moped, and E-motorcycle market. In these regions, factors such as rapid urbanization, inadequate public transportation infrastructure, and rising environmental awareness are driving demand for electric two-wheelers. Governments and urban planners are increasingly recognizing the role of electric mobility in addressing transportation challenges and promoting sustainable urban development, further fueling market growth in these regions.

The global distribution of E-scooter, moped, and E-motorcycle market share reflects a growing momentum towards electric mobility and sustainable transportation solutions across diverse geographical landscapes, with each region contributing to the evolution and expansion of the market in its unique way.

This report provides an in depth analysis of various factors that impact the dynamics of Global E-Scooter Moped and E-Motorcycle Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers:

• Urbanization and Congestion
• Environmental Awareness
• Technological Advancements

• Government Incentives and Regulations: Government initiatives aimed at fostering the adoption of electric mobility are playing a crucial role in encouraging the uptake of E-scooters, mopeds, and E-motorcycles. These initiatives encompass a range of supportive policies, incentives, and subsidies designed to incentivize consumers to transition towards electric vehicles. Tax credits and rebates serve as financial incentives, reducing the upfront costs of purchasing electric two-wheelers and making them more accessible to consumers. Infrastructure investments, such as the development of charging stations and dedicated lanes for electric vehicles, contribute to enhancing the convenience and practicality of owning and using E-scooters, mopeds, and E-motorcycles.

  Regulatory measures further bolster the adoption of electric two-wheelers by imposing emission standards and vehicle electrification targets on manufacturers. These regulations compel manufacturers to invest in research and development to produce electric vehicles that meet or exceed stringent environmental standards. By setting clear targets and regulations, governments create a conducive environment for manufacturers to innovate and market electric two-wheelers that are not only environmentally friendly but also comply with regulatory requirements.

  The combination of supportive government policies, incentives, subsidies, and regulatory measures serves as a catalyst for the growth of the E-scooter, moped, and E-motorcycle market. By aligning economic incentives with environmental goals, governments are effectively driving the transition towards cleaner and more sustainable transportation options, thereby accelerating the adoption of electric two-wheelers and contributing to the reduction of greenhouse gas emissions and air pollution.

Restraints:

• Safety Concerns
• Limited Infrastructure
• Regulatory Challenges

• Perception and Consumer Acceptance: Consumer acceptance of E-scooters, mopeds, and E-motorcycles is hindered by perception issues revolving around vehicle reliability, performance, and resale value. Concerns regarding the durability and dependability of electric two-wheelers often deter potential buyers from making the switch from traditional gasoline-powered vehicles. Doubts about the performance capabilities, such as speed, acceleration, and range, contribute to apprehension among consumers considering electric alternatives. Uncertainties regarding the resale value of electric two-wheelers compared to their conventional counterparts can influence purchasing decisions, particularly among cost-conscious consumers seeking long-term investment value.

  To address these perception challenges and drive market adoption, it is imperative to engage in comprehensive consumer education initiatives highlighting the benefits of electric two-wheelers. Manufacturers and industry stakeholders must emphasize the reliability, efficiency, and environmental advantages of E-scooters, mopeds, and E-motorcycles through targeted marketing campaigns and informational resources. By showcasing the technological advancements, cost savings, and sustainability benefits associated with electric mobility, consumers can gain a better understanding of the value proposition offered by electric two-wheelers, thus fostering greater acceptance and adoption.

  Building trust and confidence in electric two-wheelers requires transparent communication regarding performance metrics, warranty coverage, and after-sales support. Demonstrating a commitment to quality assurance, safety standards, and customer satisfaction can help alleviate concerns about vehicle reliability and performance. Offering competitive pricing, flexible financing options, and attractive resale programs can enhance the perceived value proposition of E-scooters, mopeds, and E-motorcycles, further incentivizing consumers to embrace electric mobility solutions. Through targeted efforts to educate and reassure consumers, the industry can overcome perception barriers and unlock the full potential of the global E-scooter, moped, and E-motorcycle market.

Opportunities:

• Micro-Mobility Solutions
• Last-Mile Connectivity
• Emerging Markets

• Technological Innovation: Continuous innovation in battery technology, electric drivetrains, and vehicle connectivity offers a promising avenue for improving the performance, safety, and overall user experience of E-scooters, mopeds, and E-motorcycles. Advancements in battery technology lead to increased energy density, longer range capabilities, and reduced charging times, addressing key limitations and enhancing the practicality of electric two-wheelers. Developments in electric drivetrains enable smoother acceleration, improved torque delivery, and enhanced ride dynamics, contributing to a more enjoyable and efficient riding experience for consumers.

  The integration of smart features such as GPS navigation, telematics, and remote diagnostics further elevates the appeal of E-scooters, mopeds, and E-motorcycles in the market. GPS navigation systems provide riders with real-time route guidance and traffic updates, enhancing convenience and efficiency during journeys. Telematics solutions enable remote monitoring of vehicle performance, maintenance reminders, and theft prevention measures, ensuring optimal operation and security. Remote diagnostics capabilities facilitate proactive maintenance and troubleshooting, minimizing downtime and enhancing reliability for users.

  By leveraging these technological advancements and smart features, manufacturers can differentiate their products in the competitive E-scooter, moped, and E-motorcycle market, attracting tech-savvy consumers seeking innovative and connected transportation solutions. Embracing these advancements not only enhances the appeal of electric two-wheelers but also contributes to the continued growth and evolution of sustainable urban mobility.

Electric Scooter and Motorcycle Market has expanded rapidly, with adoption rates surpassing 60% across urban mobility solutions. The sector is shaped by rising demand for sustainable transport, technological advancements, and enhanced charging infrastructure. Leading manufacturers focus on strategies emphasizing innovation, eco-friendly design, and partnerships with energy providers, ensuring consistent growth across consumer and commercial segments.

Market Structure and Concentration
The market shows moderate concentration, with nearly 55% share controlled by leading OEMs. Major players strengthen dominance through mergers, joint collaboration, and targeted partnerships. Smaller entrants pursue customized strategies to differentiate through niche offerings, while increasing competition fuels efficiency and sustainable growth in manufacturing and distribution frameworks.

Brand and Channel Strategies
Brands adopt hybrid strategies blending digital platforms with dealership networks, with over 50% of adoption occurring through online sales. Strong partnerships with leasing firms and mobility providers expand consumer reach. Collaboration in aftersales support and battery services ensures loyalty, while consistent innovation in design and performance strengthens long-term growth trajectories.

Innovation Drivers and Technological Advancements
More than 70% of advancements are driven by technological innovations in battery efficiency, connectivity, and autonomous features. Manufacturers invest in R&D strategies that prioritize smart systems and lightweight materials. Collaboration with technology providers accelerates product upgrades, while continuous innovation secures competitive advantages, supporting sustainable growth across urban mobility ecosystems.

Regional Momentum and Expansion
Asia-Pacific accounts for above 45% share, driven by large-scale adoption and infrastructure expansion. Europe demonstrates strong growth with government-backed initiatives, while North America maintains steady demand supported by partnerships in fleet electrification. Regional strategies emphasize localized production and collaboration, ensuring balanced competitiveness across emerging and established mobility markets.

Future Outlook
The sector is projected to expand by more than 25% in upcoming years, supported by smart charging, technological advancements, and urban adoption. Leading strategies focus on innovation in sustainable designs, mergers with tech firms, and cross-industry partnerships. These initiatives secure a strong future outlook, ensuring competitiveness and long-term scalability for electric scooters and motorcycles.

Key players in E-Scooter Moped and E-Motorcycle Market include.

• Honda Motor Co., Ltd.
• Yamaha Motor Co., Ltd.
• Suzuki Motor Corporation
• Harley-Davidson, Inc.
• KTM AG
• Zero Motorcycles, Inc.
• Energica Motor Company S.p.A.
• Maeving
• CAKE
• SUR-RON USA
• Electric Motion
• Fonz Moto Pty Limited
• Gogoro, Inc.
• Hero Electric
• Jiangsu Xinri E-Vehicle Co. Ltd.

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Share Market Analysis
• Financial Overview
• Strategies
• Company SWOT Analysis