Global E-liquid and E-juice Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Product Type;

Metal Materials and Plastic Resin.

By Application;

Consumers/Residential, Manufacturers/Industry Use, Government Agencies, Schools/Universities, and Commercial.

By Geography;

North America, Europe, Asia Pacific, Middle East and Africa and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn312648034 Published Date: January, 2025 Updated Date: February, 2025

Introduction

Global E-liquid and E-juice Market (USD Million), 2021 - 2031

In the year 2024, the Global E-liquid and E-juice Market was valued at USD 9252.65 million. The size of this market is expected to increase to USD 24612.22 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 15.0%.

The global e-liquid and e-juice market encompasses a diverse range of products used primarily in electronic cigarettes (e-cigarettes) and vaporizers. E-liquids, also known as vape juice or e-juice, are fluids that contain nicotine, flavorings, and other additives, which vaporize when heated by the device and are inhaled by users. This market has experienced significant growth alongside the rise in popularity of vaping as an alternative to traditional tobacco smoking.

Key drivers of the global e-liquid and e-juice market include shifting consumer preferences towards smoke-free alternatives, perceived health benefits over traditional cigarettes, and the variety of flavors available. Manufacturers continually innovate to meet consumer demand for diverse flavor profiles, ranging from fruit and dessert flavors to menthol and tobacco blends, catering to different taste preferences and enhancing user experience.

However, the market faces regulatory challenges and scrutiny over health concerns, particularly regarding nicotine addiction among youth and potential long-term health effects. Regulatory frameworks vary widely across regions, impacting product availability and marketing practices. Despite these challenges, technological advancements in vaping devices and ongoing research into safer formulations contribute to the market's resilience and continued evolution in meeting consumer expectations worldwide.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product Type
    2. Market Snapshot, By Application
    3. Market Snapshot, By Region
  4. Global E-liquid and E-juice Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Rising Vaping Trend
        2. Flavor Innovation
        3. Harm Reduction Appeal
        4. Growing E-commerce
      2. Restraints
        1. Regulatory Uncertainty
        2. Health Concerns
        3. Flavor Bans
        4. Supply Chain Issues
      3. Opportunities
        1. Emerging Markets Expansion
        2. Technological Advancements
        3. Smoking Cessation Programs
        4. Customization and Personalization
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Global E-liquid and E-juice Market, By Product Type, 2021 - 2031 (USD Million)
      1. Metal Materials
      2. Plastic Resin
    2. Global E-liquid and E-juice Market, By Application, 2021 - 2031 (USD Million)
      1. Consumers/Residentia
      2. Manufacturers/Industry Use
      3. Government Agencies
      4. Schools/Universities
      5. Commercial
    3. Global E-liquid and E-juice Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. AERC Recycling Solutions
      2. American Retroworks
      3. CRT Recycling
      4. Dlubak Glass Company
      5. Fortune Plastic& Metal
      6. MBA Polymers
  7. Analyst Views
  8. Future Outlook of the Market