Breast Ultrasound Market
By Product;
Conventional Breast Ultrasound (CBUS), and Automated Breast Ultrasound (ABUS)By End-Use;
Hospital, Diagnostics Imaging Laboratories, and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)Breast Ultrasound Market Overview
Breast Ultrasound Market (USD Million)
Breast Ultrasound Market was valued at USD 5,307.38 million in the year 2024. The size of this market is expected to increase to USD 13,777.56 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 14.6%.
Breast Ultrasound Market
*Market size in USD million
CAGR 14.6 %
Study Period | 2025 - 2031 |
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Base Year | 2024 |
CAGR (%) | 14.6 % |
Market Size (2024) | USD 5,307.38 Million |
Market Size (2031) | USD 13,777.56 Million |
Market Concentration | Low |
Report Pages | 369 |
Major Players
- Hitachi, Ltd.
- Koninklijke Philips N.V.
- Siemens Healthineers AG
- Fukuda Denshi
- Hologic, Inc.
- Delphinus Medical Technologies, Inc.
- GE Healthcare
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Breast Ultrasound Market
Fragmented - Highly competitive market without dominant players
The Breast Ultrasound Market is advancing due to strong technological advancements, with more than 60% of innovation targeting AI-integrated imaging and advanced transducer designs. These systems boost efficacy, enabling clearer visualization and improved diagnostic accuracy. Strong imaging outcomes are driving steady growth and strengthening provider confidence.
Cross‑Sector Collaboration Supporting Screening Protocols
Nearly 50% of ultrasound upgrades result from collaboration and partnerships among manufacturers, radiology departments, and medical researchers. These strategies harmonize imaging standards, validate AI triage systems, and support clinical research initiatives. Such alliances are enabling robust expansion into routine breast screening programs.
Next‑Gen Probes Enhancing Scan Precision
Over 55% of development focuses on innovation in ergonomic, high-resolution probes, 3D modes, and elastography features. These hardware advances improve lesion resolution, reduce scan duration, and enhance patient experience. Device enhancements strengthen the market’s future outlook and sustain growth in breast care settings.
Smart Analytics Delivering Diagnostic Insight
With over 50% of imaging centers using AI-based dashboards for quality assurance and lesion monitoring, scan accuracy is improving. These platforms deliver real-time image feedback, tracking tools, and performance logs. The integration of digital intelligence with imaging hardware exemplifies essential technological advancements, enabling sustained growth and a promising future outlook in breast ultrasound.
Breast Ultrasound Market Recent Developments
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In July 2022, GE Healthcare launched the Invenia Automated Breast Ultrasound (ABUS) 2.0, an FDA-approved device designed for supplemental breast screening in dense breast tissue, expanding their portfolio.
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In October 2021, Delphinus Medical Technologies, Inc. obtained premarket approval from the FDA for its SoftVue 3D whole breast ultrasound imaging system, aimed at screening breast cancer in asymptomatic women with dense breasts, opening significant growth avenues for the company.
Breast Ultrasound Market Segment Analysis
In this report, the Breast Ultrasound Market has been segmented by Product, End-Use and Geography.
Breast Ultrasound Market, By Product
The Breast Ultrasound Market has been segmented by Product into Conventional Breast Ultrasound (CBUS) and Automated Breast Ultrasound (ABUS).
Conventional Breast Ultrasound (CBUS)
Conventional Breast Ultrasound (CBUS) holds a major share of over 65% in the Breast Ultrasound Market. It is widely used due to its affordability , ease of operation and effectiveness in detecting breast abnormalities. CBUS remains a preferred choice among clinicians for its real-time imaging capabilities and accuracy in diagnosing breast lesions, especially in dense breast tissues.
Automated Breast Ultrasound (ABUS)
Automated Breast Ultrasound (ABUS) is rapidly gaining traction with a market share of around 35% . It offers standardized, reproducible imaging and reduces operator dependency, making it valuable for screening dense breasts . ABUS enhances diagnostic confidence by providing comprehensive 3D views , thereby improving early detection rates.
Breast Ultrasound Market, By End-Use
The Breast Ultrasound Market has been segmented by End-Use into Hospital, Diagnostics Imaging Laboratories and Others.
Hospital
Hospitals dominate the Breast Ultrasound Market with a share of approximately 60% . They offer comprehensive diagnostic services equipped with advanced ultrasound technology. The availability of skilled radiologists and high patient inflow contribute to the high utilization of breast ultrasound in hospital settings. Increasing breast cancer screening programs in hospitals further boost this segment’s growth.
Diagnostics Imaging Laboratories
Diagnostics imaging laboratories hold about 30% of the market share, providing specialized imaging services focused on accurate breast health assessments. These laboratories benefit from technological advancements and offer flexible scheduling and quicker turnaround times. Rising patient preference for outpatient diagnostic services supports the expansion of this segment.
Others
The ‘Others’ segment, including clinics and mobile diagnostic units, accounts for nearly 10% of the market. These facilities cater to remote or underserved areas, improving accessibility to breast ultrasound services. Growth in this segment is driven by initiatives to increase early detection in rural and low-resource settings.
Breast Ultrasound Market, By Geography
In this report, the Breast Ultrasound Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East & Africa and Latin America.
Regions and Countries Analyzed in this Report
Breast Ultrasound Market Share (%), by Geographical Region
North America
North America holds the largest share in the Breast Ultrasound Market, contributing to over 40% of the revenue. This dominance is due to the region's advanced healthcare infrastructure , high patient awareness and widespread adoption of cutting-edge ultrasound technologies . Strong government initiatives for early breast cancer detection further boost market growth.
Europe
Europe accounts for approximately 30% of the market, driven by well-established healthcare systems and increasing breast cancer screening programs . Countries like Germany, the UK and France are key contributors, supported by rising investments in medical imaging and growing awareness among women regarding breast health.
Asia Pacific
Asia Pacific is the fastest-growing region, with a CAGR exceeding 7% . The growth is fueled by rising breast cancer incidence , improving healthcare access and increasing demand for affordable diagnostic solutions . Countries such as China, India and Japan are driving expansion due to their large populations and evolving healthcare infrastructure.
Middle East & Africa
The Middle East & Africa region contributes around 5-7% of the market share. Market growth is supported by expanding healthcare investments and government programs aimed at increasing breast cancer awareness. However, limited access to advanced technologies remains a challenge in some areas.
Latin America
Latin America holds nearly 8% of the Breast Ultrasound Market. Increasing breast cancer awareness and improving healthcare infrastructure are key factors driving market growth. Countries like Brazil and Mexico are notable contributors, with rising demand for non-invasive diagnostic methods .
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Breast Ultrasound Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers:
- Rising breast cancer rates globally
- Technological strides in ultrasound
- Preference for non-invasive diagnostics
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Increasing awareness of breast health - The increasing awareness of breast health has been a pivotal factor in improving early detection and treatment outcomes for breast cancer. Efforts from healthcare providers, advocacy groups, and public health campaigns have significantly raised awareness about the importance of regular breast examinations and screenings. This heightened awareness encourages women to undergo routine mammograms and other diagnostic tests, leading to earlier detection of abnormalities and timely medical intervention.
Educational initiatives empower individuals to recognize symptoms, understand risk factors, and adopt healthy lifestyle practices that can reduce the likelihood of developing breast cancer. As awareness continues to grow globally, more women are likely to seek medical advice promptly, contributing to improved prognosis and survival rates in breast cancer cases.
Restraints:
- Operator-dependent ultrasound quality
- Standardization issues in breast ultrasouns
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Patient discomfort during longer scans - Patient discomfort during longer ultrasound scans presents a notable challenge in the field of breast imaging. While ultrasound is generally considered a painless and non-invasive imaging modality, prolonged scanning sessions can lead to physical discomfort and anxiety in patients. Factors such as maintaining a fixed position, exposure to cold ultrasound gel, and the duration of the examination can contribute to patient discomfort.
Addressing this challenge requires healthcare providers to prioritize patient comfort by implementing strategies such as providing warm gel, offering ergonomic support during scans, and ensuring clear communication throughout the procedure. Advancements in ultrasound technology that reduce scan times while maintaining diagnostic accuracy can help minimize patient discomfort and improve overall patient experience during breast imaging procedures.
Opportunities:
- Cloud-based ultrasound solutions
- Expansion of guided biopsy techniques
- Personalized breast imaging approaches
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Collaborative validation of ultrasound tech - Collaborative validation of ultrasound technology plays a crucial role in enhancing the reliability and efficacy of breast imaging techniques. By collaborating across healthcare institutions, research organizations, and medical device manufacturers, stakeholders can collectively validate and refine ultrasound technologies used in breast imaging. This collaboration involves conducting rigorous clinical trials, sharing data and insights, and standardizing protocols to ensure consistent performance and accuracy across different ultrasound systems.
Through collaborative efforts, researchers can evaluate new imaging algorithms, assess the diagnostic accuracy of ultrasound findings, and develop guidelines for optimizing ultrasound settings. Validated ultrasound technologies enhance diagnostic confidence, support informed clinical decision-making, and contribute to better patient outcomes in breast health management.
Competitive Landscape Analysis
Key players in Global Breast Ultrasound Market include:
- Hitachi, Ltd.
- Koninklijke Philips N.V.
- Siemens Healthineers AG
- Fukuda Denshi
- Hologic, Inc.
- Delphinus Medical Technologies, Inc.
- GE Healthcare
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Product
- Market Snapshot, By End-Use
- Market Snapshot, By Region
- Breast Ultrasound Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Rising breast cancer rates globally
- Technological strides in ultrasound
- Preference for non-invasive diagnostics
- Increasing awareness of breast health
- Restraints
- Operator-dependent ultrasound quality
- Standardization issues in breast ultrasound
- Patient discomfort during longer scans
- Opportunities
- Cloud-based ultrasound solutions
- Expansion of guided biopsy techniques
- Personalized breast imaging approaches
- Collaborative validation of ultrasound tech
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Breast Ultrasound Market, By Product, 2021 - 2031 (USD Million)
- Conventional Breast Ultrasound (CBUS)
- Automated Breast Ultrasound (ABUS)
- Breast Ultrasound Market, By End-Use, 2021 - 2031 (USD Million)
- Hospital
- Diagnostics Imaging Laboratories
- Others
- Breast Ultrasound Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Breast Ultrasound Market, By Product, 2021 - 2031 (USD Million)
- Competitive Landscape Analysis
- Company Profiles
- Hitachi, Ltd.
- Koninklijke Philips N.V.
- Siemens Healthineers AG
- Fukuda Denshi
- Hologic, Inc.
- Delphinus Medical Technologies, Inc.
- GE Healthcare
- Company Profiles
- Analyst Views
- Future Outlook of the Market