Body Polishes Market

By Product Type;

Exfoliating Body Polishes and Moisturizing Body Polishes

By Ingredient Source;

Natural Ingredients and Synthetic Ingredients

By Packaging Type;

Tubs and Tubes

By Distribution Channel;

Offline and Online

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)
Report ID: Rn482308089 Published Date: August, 2025 Updated Date: September, 2025

Body Polishes Market Overview

Body Polishes Market (USD Million)

Body Polishes Market was valued at USD 2208.24 million in the year 2024. The size of this market is expected to increase to USD 3320.38 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 6.0%.


Body Polishes Market

*Market size in USD million

CAGR 6.0 %


Study Period2025 - 2031
Base Year2024
CAGR (%)6.0 %
Market Size (2024)USD 2208.24 Million
Market Size (2031)USD 3320.38 Million
Market ConcentrationMedium
Report Pages374
2208.24
2024
3320.38
2031

Major Players

  • Avalon Natural Products
  • Este Lauder Companies
  • LOral Group
  • New Avon
  • Unilever

Market Concentration

Consolidated - Market dominated by 1 - 5 major players

Body Polishes Market

Fragmented - Highly competitive market without dominant players


The Body Polishes Market is expanding rapidly as consumers embrace luxury skincare solutions. More than 45% of skincare enthusiasts now recognize exfoliation as vital for healthy skin. The growing demand for products that blend nourishing and exfoliating benefits is helping position body polishes as a premium beauty segment.

Shifting Consumer Preferences
Awareness of skin rejuvenation and care is driving adoption rates, with nearly 40% of buyers preferring organic and natural ingredients. This shift emphasizes the importance of sustainability and clean formulations, pushing brands to create products that cater to eco-conscious and health-focused consumers.

Wellness and Lifestyle Integration
The growing popularity of spa culture and self-care routines is fueling demand for body polishes. Over 55% of consumers incorporate exfoliating treatments into their wellness practices, underlining how lifestyle-driven choices are reshaping market expansion and enhancing long-term growth potential.

Role of Digital Influence
Digital platforms are a major driver of awareness and sales, with almost 60% of customers discovering products via social media campaigns and influencer content. The dominance of e-commerce channels and online branding strategies has created fresh opportunities for wider consumer reach and improved brand recognition.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product Type
    2. Market Snapshot, By Ingredient Source
    3. Market Snapshot, By Packaging Type
    4. Market Snapshot, By Distribution Channel
    5. Market Snapshot, By Region
  4. Body Polishes Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Rising Beauty Consciousness

        2. Ingredient Innovation and Formulation Advances

        3. Digital Transformation and E-commerce Growth

        4. Wellness and Self-care Trends

      2. Restraints
        1. Environmental Concerns

        2. Compliance and Ingredient Restrictions

        3. Intense Market Competition

        4. Market Saturation and Competition

      3. Opportunities
        1. Expansion in Emerging Markets

        2. Product Innovation and Formulation Diversity

        3. Digital Engagement and E-commerce Growth

        4. Sustainability and Eco-friendly Innovations

    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Body Polishes Market, By Product Type, 2021 - 2031 (USD Million)

      1. Exfoliating Body Polishes

      2. Moisturizing Body Polishes

    2. Body Polishes Market, By Ingredient Source, 2021 - 2031 (USD Million)

      1. Natural Ingredients

      2. Synthetic Ingredients

    3. Body Polishes Market, By Packaging Type, 2021 - 2031 (USD Million)

      1. Tubs

      2. Tubes

    4. Body Polishes Market, By Distribution Channel, 2021 - 2031 (USD Million)
      1. Offline
      2. Online
    5. Body Polishes Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. Avalon Natural Products
      2. Estée Lauder Companies
      3. L’Oréal Group
      4. New Avon
      5. Unilever
  7. Analyst Views
  8. Future Outlook of the Market