• Safety and Efficiency Imperative V2X systems are increasingly viewed as foundational for reducing road accidents, enhancing situational awareness, and improving emergency response in real-time driving environments.

• Technology Transition Cellular-based V2X (C-V2X), leveraging 5G and beyond, is gaining preference over legacy DSRC standards due to superior range, latency and integration potential.

• Regulatory Tailwinds Governments and transportation authorities are actively mandating or incentivizing V2X deployment as part of smart city and autonomous-vehicle strategies, boosting market readiness.

• OEM and Infrastructure Convergence Partnerships between automakers, infrastructure providers and telecom firms are accelerating deployment of onboard units, roadside equipment and network services to enable full system interoperability.

• Emerging Region Leadership Asia-Pacific holds a leading share of the market, driven by high vehicle volumes, advanced manufacturing bases and strong adoption of connected mobility technologies.

• Application Scope Expansion Beyond Vehicle-to-Vehicle (V2V), significant growth is seen in Vehicle-to-Infrastructure (V2I), Vehicle-to-Pedestrian (V2P) and Vehicle-to-Network (V2N) communications, adding layers of connectivity and service potential.

• Challenges to Scale Mass deployment is hindered by infrastructure investment requirements, standardisation gaps, cybersecurity risks and need for wider vehicle-fleet penetration to realise network effects.

• In February 2023, Harman International expanded its collaboration with Honda to integrate cutting-edge V2X and connected car technologies into upcoming vehicle models. The initiative aims to enhance real-time communication, boost driving intelligence, and improve overall vehicle safety and connectivity performance.

• In March 2023, LG Electronics entered into a partnership with Qualcomm Technologies to advance innovations in V2X and autonomous driving systems. Leveraging the power of Qualcomm’s Snapdragon platforms, the collaboration focuses on developing next-generation mobility solutions that enhance connectivity, safety, and driving automation.

In this report, the Automotive Vehicle-to-Everything (V2X) Market has been segmented by Device, Communication, Connectivity, Vehicle and Geography.

Automotive Vehicle-to-Everything (V2X) Market, Segmentation by Device

The V2X market by device is divided into roadside units and onboard units, which are crucial for enabling seamless connectivity across vehicles and infrastructure. The roadside units (RSUs) facilitate communication with traffic systems and enable efficient transport management, while onboard units (OBUs) play a key role in real-time data exchange and vehicle awareness systems that improve safety and automation levels by nearly 40%.

Roadside Unit

Roadside units serve as vital infrastructure components that manage traffic flow and safety by providing communication between vehicles and road networks. Their integration in smart cities enhances intelligent transportation systems and supports V2I connectivity for accident prevention and congestion reduction.

Onboard Unit

Onboard units are integral to vehicles, supporting real-time communication with other vehicles and infrastructure. These devices enhance driver assistance systems, improve navigation efficiency, and facilitate connected vehicle ecosystems with growing adoption among electric and autonomous vehicles.

Automotive Vehicle-to-Everything (V2X) Market, Segmentation by Communication

The communication segment in the V2X market covers various types, including V2V, V2I, V2P, V2H, V2G, and V2N, each offering a specific application in enhancing mobility and safety. Increasing investments in intelligent transport infrastructure and 5G technology are accelerating connectivity adoption, with projected penetration reaching over 65% of new vehicles by 2030.

• Vehicle-to-Vehicle (V2V)

  V2V communication enables vehicles to exchange information like speed and direction, reducing collision risk and improving road efficiency. The integration of V2V is growing rapidly in autonomous car architectures and advanced safety systems.

• Vehicle-to-Infrastructure (V2I)

  V2I connectivity focuses on data sharing between vehicles and traffic management systems, supporting smart city infrastructure. Governments are increasingly deploying V2I-enabled corridors to improve traffic control and reduce emissions.

• Vehicle-to-Pedestrian (V2P)

  V2P technology enhances safety for pedestrians by alerting both drivers and mobile devices in case of collision risks. It forms a critical component in urban safety frameworks with potential to lower pedestrian accidents by up to 30%.

• Vehicle-to-Home (V2H)

  V2H enables integration between connected vehicles and smart homes, optimizing energy use and enabling remote vehicle management. This segment reflects growing convergence between automotive and IoT ecosystems.

• Vehicle-to-Grid (V2G)

  V2G allows electric vehicles to feed energy back to the grid, improving energy efficiency and grid stability. With EV adoption increasing globally, V2G is emerging as a key sustainability enabler.

• Vehicle-to-Network (V2N)

  V2N communication connects vehicles to broader networks, supporting cloud-based services and data analytics. This segment drives digital transformation in automotive communication systems and enhances connected service models.

Automotive Vehicle-to-Everything (V2X) Market, Segmentation by Connectivity

The connectivity segment of the market is bifurcated into DSRC and Cellular technologies. While DSRC (Dedicated Short-Range Communication) offers reliability for safety applications, Cellular V2X (C-V2X) leverages 4G/5G networks for broader connectivity, enabling scalable and real-time interactions critical to autonomous driving and smart mobility solutions.

DSRC

Dedicated Short-Range Communication is designed for low-latency and reliable vehicle safety communication. It supports localized data transmission and is widely used in existing connected vehicle infrastructure due to its maturity and proven performance.

Cellular

Cellular V2X utilizes 5G connectivity to facilitate large-scale integration and cloud interaction, supporting real-time analytics and AI-based decisions. Its rapid deployment in Europe and Asia Pacific is propelling advancements in next-generation autonomous transport networks.

Automotive Vehicle-to-Everything (V2X) Market, Segmentation by Vehicle

Based on vehicle type, the market is categorized into passenger cars and commercial vehicles. The connected passenger vehicle segment dominates due to increasing consumer demand for infotainment, safety, and automation features, while the commercial vehicle segment is growing with the rise of smart logistics and fleet management technologies.

Passenger Cars

Passenger cars form the major segment of the V2X market, driven by consumer preference for enhanced safety and comfort. Integration of V2X systems in new models enables autonomous driving and traffic optimization through predictive analytics.

Commercial Vehicles

Commercial vehicles benefit from V2X technologies that improve fleet management and reduce operational costs. Adoption in logistics, delivery, and public transport sectors reflects strategic collaborations among automakers and telecom providers to strengthen smart transport networks.

Automotive Vehicle-to-Everything (V2X) Market, Segmentation by Geography

In this report, the Automotive Vehicle-to-Everything (V2X) Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

North America

North America leads the V2X market with strong infrastructure support and large-scale adoption of 5G-enabled vehicles. The U.S. and Canada are driving public-private collaborations to enhance intelligent transport networks and expand smart city programs.

Europe

Europe’s V2X growth is supported by strict vehicle safety regulations and growing investments in cross-border pilot projects. Countries like Germany and the UK are fostering partnerships between automakers and telecom companies to accelerate autonomous vehicle adoption.

Asia Pacific

Asia Pacific represents one of the fastest-growing markets, driven by expanding urban mobility initiatives in China, Japan, and South Korea. Regional governments are promoting large-scale 5G infrastructure rollouts to support smart transportation and reduce congestion rates by up to 20%.

Middle East & Africa

In the Middle East & Africa, adoption is gaining momentum through smart city developments and connected highway projects. Investments in vehicle communication networks are expected to increase significantly over the forecast period, particularly in the UAE and Saudi Arabia.

Latin America

Latin America’s market is evolving with pilot deployments of connected vehicle systems in Brazil and Mexico. The region’s growing focus on road safety and integration with global mobility networks supports steady market expansion.

This report provides an in depth analysis of various factors that impact the dynamics of Automotive V2X Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Automotive Vehicle-to-Everything (V2X) Market is witnessing a transformative phase with intense collaboration and partnerships among key players. Strategic mergers and alliances have accelerated growth, capturing more than 35% of market share among top manufacturers, while technological advancements continue to shape the competitive landscape and influence the future outlook for connected vehicle solutions.

Market Structure and Concentration
The V2X market exhibits a moderately concentrated structure with top firms holding over 45% of revenue. Leading companies leverage strategies including exclusive collaborations and mergers to expand their footprint. Regional players contribute to growth, while consolidation activities enhance market concentration, ensuring a competitive yet innovation-driven environment.

Brand and Channel Strategies
Top brands employ multi-tiered strategies combining direct sales, partnerships, and digital channels. Strong brand positioning contributes to over 30% revenue retention, while targeted channel expansion boosts growth. Manufacturers emphasize collaboration with automotive OEMs to strengthen distribution networks and optimize market penetration for V2X solutions.

Innovation Drivers and Technological Advancements
Technological advancements are fueling the market, with innovations in communication protocols and autonomous driving integration driving over 40% of product development. Continuous innovation in software, hardware, and connected services fosters growth and encourages collaboration among tech and automotive players, shaping the future outlook for V2X adoption.

Regional Momentum and Expansion
Regional markets demonstrate varying growth trends, with Asia-Pacific leading expansion at over 50% adoption due to strong automotive manufacturing bases. Strategic partnerships and mergers in Europe and North America enhance expansion, while local players drive technological advancements, collectively influencing the future outlook of the V2X market across regions.

Future Outlook
The future outlook indicates sustained growth driven by innovation, strategic collaboration, and increasing market penetration. Emerging technologies are expected to contribute over 45% of new product introductions, while continued mergers and partnerships will bolster expansion, ensuring the market remains competitive, technologically advanced, and strategically oriented.

Key players in Automotive V2X Market include :

• Qualcomm
• Continental AG
• NXP Semiconductors
• Huawei Technologies
• Robert Bosch GmbH
• Autoliv
• STMicroelectronics
• Mitsubishi Electric Corporation
• ZF Friedrichshafen AG
• TE Connectivity
• Intel Corporation
• Harman International
• Cisco Systems, Inc.
• Autotalks Ltd.
• Mobileye

In this report, the profile of each market player provides following information:

• Market Share Analysis
• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis