Automotive Tire Market

• In February 2024, Bridgestone Corporation launched its new tire technology for electric vehicles (EVs), designed to enhance the performance of EVs with reduced rolling resistance and improved longevity. This technology also focuses on sustainability by reducing CO2 emissions during tire production

• In December 2023, Michelin announced the acquisition of Lehigh Technologies, a company that specializes in sustainable materials, which will help Michelin further its commitment to sustainability and improve the circular economy in tire manufacturing

In this report, the Automotive Tire Market has been segmented by Type, Product, Season, Vehicle Type, Distribution Channel, and Geography.

Automotive Tire Market, Segmentation by Type

The Automotive Tire Market has been segmented by Type into Radial and Bias.&nb

Radial Tires

Radial tires dominate the global automotive tire market, representing approximately 75% of total sales. Their radial ply design provides superior fuel efficiency, longer tread life, and enhanced driving comfort, making them highly suitable for passenger cars, SUVs, and light commercial vehicles. Radial tires also improve road grip and stability, especially at high speeds and on wet surfaces. With consumers increasingly prioritizing safety and tire longevity, the demand for high-performance radial tires continues to rise worldwide.

Bias tires account for roughly 25% of the automotive tire market, maintaining relevance in heavy-duty trucks, motorcycles, and agricultural vehicles. Featuring a cross-ply construction, bias tires are prized for their load-bearing strength and resilience on uneven terrains. Although they are less fuel-efficient than radial tires, their durability and affordability make them appealing, particularly in emerging regions. Ongoing innovations in bias tire technology aim to further enhance traction, performance, and lifespan.

Automotive Tire Market, Segmentation by Product

The Automotive Tire Market has been segmented by Product into Light commercial vehicles, High commercial vehicles and Two wheelers.

Light Commercial Vehicles (LCV)

Light commercial vehicle tires represent about 35% of the global automotive tire market. These tires are optimized for urban delivery vans, pickup trucks, and small cargo vehicles, offering durability, fuel efficiency, and smooth driving performance. Designed for enhanced load capacity without compromising comfort, LCV tires are increasingly demanded in the fast-growing e-commerce and logistics sectors. Advanced tire technologies ensure longer life and better safety for commercial operations.

Heavy Commercial Vehicles (HCV)

Heavy commercial vehicle tires constitute nearly 40% of the automotive tire market, primarily serving trucks, buses, and other large transport vehicles. Engineered for long-distance travel, heavy loads, and rough roads, HCV tires prioritize safety, strength, and longevity. Reinforced sidewalls and advanced tread designs enhance durability and reduce maintenance costs. The segment’s growth is closely linked to infrastructure expansion and increasing freight transportation.

Two Wheelers (2W)

Two-wheeler tires account for roughly 25% of the market, catering to motorcycles, scooters, and mopeds. These tires focus on grip, stability, and lightweight construction, ensuring safety and smooth handling in city and highway conditions. Innovations like tubeless designs, improved tread patterns, and puncture resistance are boosting popularity. The growth is fueled by rising urban mobility, affordable two-wheeler options, and lifestyle preferences.

Automotive Tire Market, Segmentation by Season

The Automotive Tire Market has been segmented by Season into Winter, Summer,and All-Season

Winter Tires

Winter tires represent approximately 20% of the global automotive tire market, primarily used in regions experiencing heavy snowfall and icy roads. Engineered with advanced rubber compounds, these tires remain flexible in cold temperatures, ensuring enhanced grip, braking efficiency, and overall driving safety. Their deep tread patterns and extensive siping improve traction on snow and ice, making them critical for winter driving conditions. Growing consumer focus on road safety during harsh winters continues to drive the adoption of winter tires.

Summer Tires

Summer tires hold nearly 50% of the automotive tire market, especially popular in warm and temperate climates. Designed for high-speed performance, responsive handling, and better fuel efficiency, summer tires feature specialized rubber compounds and optimized tread designs for superior road contact on dry and wet surfaces. The increasing preference for performance-oriented passenger vehicles fuels steady demand for summer tire variants worldwide.

All-Season Tires

All-season tires constitute around 30% of the market, offering adaptability across diverse weather conditions, including light snow, rain, and dry roads. These tires deliver a balanced combination of traction, comfort, and durability, appealing to a broad consumer base. By reducing the need for seasonal tire swaps, all-season tires provide convenience and cost-effectiveness. Rising consumer awareness of year-round tire performance and low-maintenance options supports the growth of this segment.

Automotive Tire Market, Segmentation by Vehicle Type

The Automotive Tire Market has been segmented by Vehicle Type into Passenger Cars, LCV, and HCV

Passenger Cars

Passenger car tires represent roughly 45% of the global automotive tire market, fueled by rising car ownership and urban population growth. Engineered for comfort, fuel efficiency, and driving safety, these tires serve a wide range of vehicles, including sedans, hatchbacks, and SUVs. Advanced tread patterns and durable rubber compounds improve handling, road grip, and noise reduction, while the growing interest in premium and performance vehicles strengthens market demand.

Light Commercial Vehicles (LCV)

LCV tires account for about 30% of the market, designed to support vans, pickup trucks, and small cargo vehicles. With a focus on durability, fuel efficiency, and enhanced load capacity, these tires ensure smooth urban and suburban operations. The expanding e-commerce sector and logistics industry are major drivers of the increasing adoption of LCV tires globally.

Heavy Commercial Vehicles (HCV)

HCV tires constitute nearly 25% of the market, catering to trucks, buses, and large commercial transport vehicles. Built to handle heavy loads, long-distance travel, and challenging terrains, these tires prioritize strength, safety, and long-lasting performance. Growth in infrastructure development and freight movement continues to drive demand in this segment.

Automotive Tire Market, Segmentation by Distribution Channel

The Automotive Tire Market has been segmented by Distribution Channel into OEM and Aftermarket

OEM (Original Equipment Manufacturer)

OEM tires represent roughly 40% of the global automotive tire market, supplied directly to vehicle manufacturers for new car installation. Designed to comply with strict automaker standards, these tires ensure reliability, safety, and optimal vehicle performance. OEM tires are tailored for specific models, enhancing handling, comfort, and fuel efficiency. The continuous increase in global automobile production supports the growing demand for OEM tires.

Aftermarket

Aftermarket tires make up about 60% of the market, serving the needs of vehicle owners for replacement, upgrades, and customization. They provide a diverse range of sizes, performance features, and designs suitable for passenger cars, LCVs, HCVs, and two-wheelers. Aftermarket tires are preferred for their cost-effectiveness, availability, and innovative options, including premium and high-performance variants. Increasing vehicle age and focus on regular maintenance and safety are key drivers of this segment.

Automotive Tire Market, Segmentation by Geography

In this report, the Automotive Tire Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Automotive Tire Market Share (%), by Geographical Region

North America

North America contributes about 25% of the global automotive tire market, with the United States leading demand. Growth is fueled by high vehicle ownership, urbanization, and preference for premium tires. Advanced tire technologies, increased replacement sales, and safety-focused innovations continue to drive market expansion in the region.

Europe

Europe holds nearly 20% of the automotive tire market, supported by mature automotive industries and strict vehicle safety regulations. Leading countries such as Germany, France, and the UK are witnessing high adoption of high-performance, winter, and all-season tires. Rising environmental awareness and sustainable tire initiatives are shaping regional market trends.

Asia Pacific

Asia Pacific dominates with around 40% of the global market, propelled by rapid vehicle production, growing population, and rising disposable incomes. China, India, and Japan are key markets for passenger car, LCV, and two-wheeler tires. Expansion in infrastructure, logistics, and e-commerce sectors is driving sustained growth in this region.

Middle East and Africa

The Middle East and Africa account for roughly 8% of the market, driven by growing commercial vehicle fleets and off-road tire demand. Harsh climates necessitate durable, high-performance tires suitable for desert and rough terrain. Regional growth is supported by oil & gas activities and transportation infrastructure development.

Latin America

Latin America represents approximately 7% of the global automotive tire market, with Brazil and Mexico as major contributors. Growth is fueled by rising vehicle sales, expanding infrastructure, and replacement tire demand. Consumers increasingly prefer premium, all-season, and high-performance tires, enhancing market potential in the region.

This report provides an in depth analysis of various factors that impact the dynamics of Global Automotive Tire Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers :

• Rising Vehicle Production
• Increasing Vehicle Fleet Size
• Emphasis on Fuel Efficiency

• Expansion of Electric Vehicles (EVs) - The expansion of electric vehicles (EVs) represents a significant opportunity for the global automotive tire market, driving demand for specialized tire solutions tailored to the unique characteristics of electric propulsion systems. As EV adoption continues to grow worldwide, propelled by factors such as environmental concerns, government incentives, and advancements in battery technology, tire manufacturers are adapting their product offerings to meet the evolving needs of electric vehicle owners and OEMs.

  One of the key considerations in EV tire design is optimizing tire performance to maximize driving range and efficiency. EVs have specific tire requirements, such as low rolling resistance, reduced weight, and enhanced durability, to minimize energy consumption and extend battery life. Tire manufacturers are developing eco-friendly tire solutions using advanced materials, tread designs, and construction techniques to reduce rolling resistance and improve fuel efficiency, contributing to the overall sustainability of electric vehicles.

  EVs place unique demands on tire traction and handling due to their instant torque delivery and heavy battery weight. Tires for electric vehicles must provide excellent grip, stability, and braking performance to ensure safe and predictable handling in various driving conditions, including wet, dry, and snowy surfaces. Tire manufacturers are leveraging innovations in tread patterns, rubber compounds, and tire construction to enhance traction performance while maintaining low rolling resistance and minimizing road noise for a comfortable driving experience.

  EV tire design must consider the impact of electric propulsion systems on tire wear and longevity. The high torque output of electric motors and regenerative braking systems can result in increased tire wear, particularly on the drive wheels. Tire manufacturers are developing specialized tire compounds and tread designs to withstand the unique stresses imposed by electric propulsion systems, extending tire lifespan and reducing the frequency of tire replacements for electric vehicle owners.

  As the EV market continues to expand globally, driven by technological advancements and regulatory mandates, the demand for electric vehicle tires is expected to grow significantly. Tire manufacturers are investing in research and development to innovate and differentiate their product offerings, catering to the diverse needs of electric vehicle owners, fleet operators, and OEMs. By developing specialized tire solutions optimized for electric propulsion systems, tire manufacturers can play a pivotal role in supporting the transition to sustainable mobility and shaping the future of the automotive industry.

Restraints :

• Volatility in Raw Material Prices
• Stringent Regulatory Requirements
• Intense Market Competition

• Slowdown in Automotive Sales - A slowdown in automotive sales represents a significant challenge for the global automotive tire market, impacting demand for tires across various vehicle segments and regions. Several factors can contribute to a downturn in automotive sales, including economic recessions, geopolitical tensions, changes in consumer preferences, and shifts in regulatory policies.

  During periods of economic uncertainty or recession, consumer confidence tends to decline, leading to reduced spending on big-ticket items such as vehicles. As a result, automotive manufacturers may experience decreased demand for new vehicles, leading to production cutbacks, inventory buildup, and lower sales volumes. The slowdown in automotive sales directly affects the demand for tires, as new vehicles represent a primary source of replacement tire demand.

  Geopolitical tensions, trade disputes, and tariffs can also disrupt global supply chains and trade flows, impacting automotive production and sales. Uncertainties surrounding trade agreements and import/export restrictions can create market volatility, hindering investment decisions and consumer purchasing behavior. In such scenarios, automotive manufacturers may delay new vehicle launches or scale back production, resulting in reduced demand for tires and aftermarket accessories.

  Changes in consumer preferences and lifestyle trends can influence automotive sales patterns, particularly in mature markets where vehicle ownership rates may have reached saturation levels. Shifts towards urbanization, shared mobility services, and alternative transportation modes such as ride-sharing, carpooling, and public transit can dampen demand for personal vehicle ownership, affecting both new vehicle sales and aftermarket tire replacement demand.

  Regulatory policies aimed at reducing emissions, improving fuel efficiency, and promoting alternative fuel technologies can impact automotive sales by influencing vehicle design, pricing, and availability. Stringent emissions standards, fuel economy regulations, and vehicle electrification targets may incentivize consumers to opt for electric or hybrid vehicles over traditional internal combustion engine vehicles, altering the composition of the vehicle fleet and subsequent tire demand.

  In response to a slowdown in automotive sales, tire manufacturers may face challenges related to excess inventory, pricing pressures, and reduced profitability. To mitigate the impact of reduced demand, tire manufacturers may adjust production schedules, optimize inventory management practices, and diversify their product portfolios to target emerging segments such as electric vehicles, commercial fleets, and aftermarket tire replacements.

  Strategic initiatives such as marketing campaigns, promotional offers, and product innovation can help tire manufacturers maintain market share and customer loyalty during challenging economic conditions. By closely monitoring market trends, anticipating shifts in consumer behavior, and adapting business strategies accordingly, tire manufacturers can navigate the uncertainties of a slowdown in automotive sales and position themselves for future growth opportunities.

Opportunities :

• Rising Demand for Replacement Tires
• Expansion of Electric Vehicle (EV) Market
• Advancements in Tire Technology

• Focus on Sustainable Mobility - The increasing focus on sustainable mobility presents both challenges and opportunities for the global automotive tire market. As the automotive industry strives to reduce its environmental footprint and address climate change concerns, sustainable mobility has emerged as a key priority for consumers, governments, and automotive stakeholders alike.

  One of the main challenges for the tire industry in the context of sustainable mobility is the need to minimize the environmental impact of tire production, usage, and disposal. Tire manufacturing processes, particularly those involving rubber production and energy-intensive manufacturing techniques, can generate carbon emissions and other environmental pollutants. Additionally, tire disposal presents challenges in terms of waste management and recycling, as end-of-life tires contribute to landfill waste and environmental contamination if not properly managed.

  The focus on sustainable mobility also presents opportunities for tire manufacturers to innovate and develop eco-friendly tire solutions that align with environmental goals. Sustainable tire technologies aim to reduce the environmental impact of tire production and usage while maintaining or enhancing tire performance, safety, and durability. These technologies may include.

  In addition to technological advancements, tire manufacturers can also contribute to sustainable mobility through corporate social responsibility initiatives, supply chain transparency, and stakeholder engagement. By adopting sustainable business practices, collaborating with industry partners, and educating consumers about the environmental benefits of sustainable tires, tire manufacturers can play a vital role in driving the transition towards a more sustainable automotive industry.

  The focus on sustainable mobility presents tire manufacturers with an opportunity to innovate, differentiate, and contribute to environmental conservation efforts. By embracing sustainability as a core value and integrating eco-friendly practices into their operations, tire manufacturers can position themselves as leaders in the global transition towards a greener, more sustainable automotive future.

Key players in Global Automotive Tire Market include :

• Continental Group
• Cooper Tire & Rubber Company
• Goodyear Tire and Rubber Company
• Hankook Tire Co. Ltd.
• Michelin Group
• Pirelli & C. S.P.A.
• Sumitomo Rubber Industries
• The Bridgestone Group

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis