Architectural Polyvinyl Butyral (PVB) Film Market

By Product;

Standard Film and High Performance

By Functionality;

UV Protection and Sound Isolation

By Material Type;

Polyvinyl Butyral (PVB) and Polyvinyl Acetate (PVA)

By Application;

Exterior and Interior

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)
Report ID: Rn158453108 Published Date: August, 2025 Updated Date: September, 2025

Architectural Pvb Film Market Overview

Architectural Pvb Film Market (USD Million)

Architectural Pvb Film Market was valued at USD 3,429.92 million in the year 2024. The size of this market is expected to increase to USD 4,890.96 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 5.2%.


Architectural Polyvinyl Butyral (PVB) Film Market

*Market size in USD million

CAGR 5.2 %


Study Period2025 - 2031
Base Year2024
CAGR (%)5.2 %
Market Size (2024)USD 3,429.92 Million
Market Size (2031)USD 4,890.96 Million
Market ConcentrationMedium
Report Pages307
3,429.92
2024
4,890.96
2031

Major Players

  • Eastman Chemical
  • Rehone Plastic
  • DowDuPont
  • Kuraray
  • EVERLAM
  • Sekisui
  • Huakai Plastic
  • ChangChun Group
  • Zhejiang Decent Plastic
  • Kingboard Chemical Holdings
  • Tangshan Jichang New Material
  • Darui Hengte
  • Weifang Liyang New Material
  • Wuhan Honghui New Material

Market Concentration

Consolidated - Market dominated by 1 - 5 major players

Architectural Polyvinyl Butyral (PVB) Film Market

Fragmented - Highly competitive market without dominant players


The Architectural Polyvinyl Butyral (PVB) Film Market is growing steadily with the increasing use of laminated glass in modern construction. Over half of architectural glass installations now incorporate PVB films, valued for their transparency, adhesion, and durability. Their dual role in safety and aesthetics drives consistent market demand.

Key Benefits
PVB films deliver impact resistance, UV shielding, and acoustic benefits. Nearly 40% of professionals in the building industry confirm improved safety and performance in structures using laminated glass with PVB films. Their contribution to energy savings and soundproofing makes them vital in sustainable construction.

Adoption Trends
More than 50% of usage comes from residential and commercial projects where laminated glass enhances design and protection. Applications in windows, facades, and roofing illustrate the expanding role of PVB films in high-performance building materials. Their adoption is closely linked with modern architectural practices.

Technological Advancements
About one-third of product developments emphasize eco-friendly PVB films, improved noise reduction, and customizable decorative options. Innovations are aimed at providing strength, sustainability, and design flexibility, aligning with the needs of green and contemporary architecture.

Future Market Outlook
The Architectural Polyvinyl Butyral (PVB) Film Market is expected to advance strongly, with more than 45% of investments targeting sustainable production and energy-efficient glazing. With the rise of green building regulations, PVB films will continue to be a critical material in architectural safety and innovation.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product
    2. Market Snapshot, By Functionality
    3. Market Snapshot, By Material Type
    4. Market Snapshot, By Application
    5. Market Snapshot, By Region
  4. Architectural Pvb Film Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Growing demand for energy-efficient and sustainable building materials
        2. Increasing adoption of laminated glass in architectural applications
        3. Stringent safety regulations and building codes promoting the use of PVB film
        4. Rising construction activities in emerging economies
        5. Advancements in PVB film technology enhancing product performance
      2. Restraints
        1. Volatility in raw material prices
        2. High initial costs associated with PVB film installation
        3. Limited awareness regarding the benefits of PVB film among end-users
        4. Challenges related to recycling and disposal of PVB film waste
        5. Competition from alternative materials such as ETFE and PET films
      3. Opportunities
        1. Rapid urbanization and infrastructure development driving market growth
        2. Innovation in PVB film manufacturing processes
        3. Expansion of distribution channels in untapped regions
        4. Growing focus on green building initiatives favoring sustainable materials
        5. Increasing investments in research and development for product diversification
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competetive Rivalry
  5. Market Segmentation
    1. Architectural Pvb Film Market, By Product, 2021 - 2031 (USD Million)
      1. Standard Film
      2. High Performance
    2. Architectural Pvb Film Market, By Functionality, 2021 - 2031 (USD Million)

      1. UV Protection

      2. Sound Isolation

    3. Architectural Pvb Film Market, By Material Type, 2021 - 2031 (USD Million)

      1. Polyvinyl Butyral (PVB)

      2. Polyvinyl Acetate (PVA)

    4. Architectural Pvb Film Market, By Application, 2021 - 2031 (USD Million)
      1. Exterior
      2. Interior
    5. Architectural Pvb Film Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Belenux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
      5. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
  6. Competitive Landscape
    1. Company Profiles
      1. Eastman Chemical
      2. Rehone Plastic
      3. DowDuPont
      4. Kuraray
      5. EVERLAM
      6. Sekisui
      7. Huakai Plastic
      8. ChangChun Group
      9. Zhejiang Decent Plastic
      10. Kingboard Chemical Holdings
      11. Tangshan Jichang New Material
      12. Darui Hengte
      13. Weifang Liyang New Material
      14. Wuhan Honghui New Material
  7. Analyst Views
  8. Future Outlook of the Market