Alcohol Ethoxylates Market

By Origin Type;

Oleochemical and Petrochemical

By Carbon Chain Length;

C9–C11 [Linear Alcohol Ethoxylates], C12–C14 [Lauryl Alcohol Ethoxylates] and Others

By Form;

Liquid and Paste & Solid

By Application;

Personal Care, Soap & Detergents and Others

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)
Report ID: Rn694079979 Published Date: August, 2025 Updated Date: September, 2025

Alcohol Ethoxylates Market Overview

Alcohol Ethoxylates Market (USD Million)

Alcohol Ethoxylates Market was valued at USD 6,866.64 million in the year 2024. The size of this market is expected to increase to USD 8,915.09 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 3.8%.


Alcohol Ethoxylates Market

*Market size in USD million

CAGR 3.8 %


Study Period2025 - 2031
Base Year2024
CAGR (%)3.8 %
Market Size (2024)USD 6,866.64 Million
Market Size (2031)USD 8,915.09 Million
Market ConcentrationHigh
Report Pages370
6,866.64
2024
8,915.09
2031

Major Players

  • AkzoNobel N.V
  • BASF SE
  • Clariant AG
  • Dow Chemical Company
  • E.I. du Pont de Nemours and Company
  • Evonik Industries AG
  • Huntsman International LLC
  • India Glycols Limited
  • Mitsui Chemicals, Inc
  • Royal Dutch Shell plc
  • SABIC
  • Sasol Limited

Market Concentration

Consolidated - Market dominated by 1 - 5 major players

Alcohol Ethoxylates Market

Fragmented - Highly competitive market without dominant players


The Alcohol Ethoxylates Market is showing consistent growth, largely fueled by its wide usage in cleaning, personal care, and industrial sectors. Known for their excellent emulsifying and wetting capabilities, alcohol ethoxylates are key non-ionic surfactants supporting multiple formulations. Close to 55% of demand is driven by cleaning products, underlining their critical role in boosting efficiency and sustainability across this segment.

Rising demand in cleaning applications
The preference for alcohol ethoxylates in cleaning products continues to rise, particularly due to their biodegradability and performance efficiency. Over 50% of eco-labeled cleaning brands now rely on these surfactants for improved foaming and stain-removal features. Their adoption is reshaping the cleaning industry, fostering a shift toward environmentally friendly and high-performance solutions.

Expanding use in personal care formulations
In personal care, the role of alcohol ethoxylates is expanding rapidly, with nearly 40% of hair and skin-care formulations including them for their mildness and emulsifying properties. Their suitability for sensitive formulations enhances their demand in premium product lines. This rising usage aligns with consumer expectations for safe, effective, and high-quality ingredients.

Strategic collaborations and growth outlook
The future of the alcohol ethoxylates market is strongly supported by collaborations, partnerships, and innovation-led growth strategies. More than 45% of companies are pursuing joint initiatives to drive expansion and product development. With continued demand from cleaning, industrial, and personal care segments, the market is set to maintain steady progress supported by innovation and strategic alliances.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product
    2. Market Snapshot, By Formulation Type
    3. Market Snapshot, By Application
    4. Market Snapshot, By End-Use
    5. Market Snapshot, By Region
  4. Alcohol Ethoxylates Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Rising detergent demand
        2. Growth in industrial applications
        3. Increased personal care usage
        4. Expanding household cleaning needs
        5. Growing agricultural chemical use
      2. Restraints
        1. Regulatory restrictions
        2. Raw material price volatility
        3. Environmental concerns
        4. Competition from alternatives
        5. Health and safety regulations
      3. Opportunities
        1. Innovation in product formulations
        2. Emerging markets growth
        3. Sustainable product development
        4. Expanding application areas
        5. Strategic industry partnerships
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Alcohol Ethoxylates Market, By Product, 2021 - 2031 (USD Million)
      1. Fatty Alcohol Ethoxylates
      2. Lauryl Alcohol Ethoxylates
      3. Linear Alcohol Ethoxylates
      4. Others
    2. Alcohol Ethoxylates Market, By Formulation Type, 2021 - 2031 (USD Million)

      1. Surfactants

      2. Emulsifiers

    3. Alcohol Ethoxylates Market, By Application, 2021 - 2031 (USD Million)
      1. Emulsifier
      2. Dispersing Agent
      3. Wetting Agent
      4. Others
    4. Alcohol Ethoxylates Market, By End-Use, 2021 - 2031 (USD Million)
      1. Cleaning
      2. Metal Working
      3. Textile Processing
      4. Paper Processing
      5. Agrochemicals
      6. Pharmaceuticals
      7. Others
    5. Alcohol Ethoxylates Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. AkzoNobel N.V
      2. BASF SE
      3. Clariant AG
      4. Dow Chemical Company
      5. E.I. du Pont de Nemours and Company
      6. Evonik Industries AG
      7. Huntsman International LLC
      8. India Glycols Limited
      9. Mitsui Chemicals, Inc
      10. Royal Dutch Shell plc
      11. SABIC
      12. Sasol Limited
  7. Analyst Views
  8. Future Outlook of the Market