• In February 2024, Michelin introduced its latest range of airless advanced tires specifically engineered for electric and autonomous vehicles. The innovative design minimizes maintenance requirements and enhances road safety through a durable, puncture-proof structure, offering a long-lasting and reliable driving solution.

• In May 2022, Bridgestone introduced its advanced “Tire of the Future”, featuring built-in smart sensors that provide real-time tire monitoring. The innovation enables predictive maintenance and helps reduce downtime for commercial fleets, enhancing efficiency and vehicle performance.

In this report, the Advanced Tires Market has been segmented by On-Highway Vehicle Type, On-Highway Vehicle Technology, On-Highway Vehicle Material Type, On-Highway Vehicle Niche Technology, On-Highway Vehicle Type, Electric & Hybrid Vehicle Type, Electric & Hybrid Vehicle EV Type, Off-Highway Vehicle Technology, Off-Highway Vehicle Equipment Type, and Geography.

Advanced Tires Market, Segmentation by On-Highway Vehicle Type

The On-Highway Vehicle Type segment is a key determinant of tire design, durability, and efficiency. Growth in urban mobility, logistics, and the expansion of connected vehicles have driven innovations across tire formats. Each tire type serves a distinctive purpose — from comfort to resilience — and plays a role in defining the overall performance and sustainability of vehicles on highways.

• Pneumatic

  Pneumatic tires dominate the market due to their superior comfort and traction. These tires are widely used across passenger and commercial vehicles, providing optimal performance and safety on highways. The segment continues to evolve with eco-friendly materials and pressure-monitoring technologies improving efficiency.

• Run-Flat

  Run-flat tires are increasingly adopted in premium vehicles for their ability to function even after puncture, enhancing safety and convenience. They are favored by automotive OEMs as part of advanced vehicle safety systems and are expected to gain further penetration with luxury and electric vehicles.

• Airless

  Airless tires represent a growing innovation area focused on durability and zero maintenance. Their use is expanding in fleet and commercial applications where downtime reduction is critical, with major tire manufacturers investing in production-scale development.

Advanced Tires Market, Segmentation by On-Highway Vehicle Technology

Technological evolution is reshaping the on-highway tire segment with emphasis on connectivity, automation, and self-maintenance. These advancements enhance tire performance monitoring, safety, and sustainability, aligning with global trends in smart mobility and autonomous driving solutions.

• Self-Inflating

  Self-inflating tire systems automatically maintain optimal air pressure, improving mileage and reducing emissions. They are especially relevant in commercial fleets where fuel efficiency is a key driver for cost savings.

• Chip-Embedded

  Chip-embedded tires integrate smart sensors for real-time data transmission. This technology supports predictive maintenance and tire lifecycle management, driving adoption in connected and autonomous vehicles.

• Multichamber

  Multichamber tires enhance stability and safety by maintaining structural integrity even during puncture events. They cater primarily to heavy-duty and safety-critical vehicle categories.

• All-In-One

  All-in-one tires combine multiple functionalities such as self-healing and adaptive pressure balancing. This segment is gaining traction in futuristic vehicle concepts emphasizing performance and minimal maintenance.

• Self-Sealing

  Self-sealing tires use advanced polymers that automatically seal small punctures. The segment is expanding in both passenger and electric vehicles, enhancing convenience and reducing tire replacement frequency.

Advanced Tires Market, Segmentation by On-Highway Vehicle Material Type

The material composition of tires directly influences performance, weight, and environmental impact. Manufacturers are focusing on sustainable materials and hybrid compounds that balance durability with recyclability, supporting global emission reduction goals.

• Elastomer

  Elastomer-based tires offer flexibility and strength, enabling high traction and fuel efficiency. Their growing use in eco-friendly compounds enhances tire longevity and performance.

• Fillers

  Fillers like silica and carbon black play a crucial role in enhancing grip and wear resistance. Innovations in nanofillers are driving the next generation of lightweight and durable tire materials.

• Steel

  Steel reinforcements ensure strength and shape retention under high loads. These materials remain essential for heavy-duty and long-haul vehicle segments requiring superior stability.

• Others

  The others segment includes advanced composites and bio-based materials aimed at sustainability. These materials contribute to weight reduction and recyclability, supporting circular economy goals in tire manufacturing.

Advanced Tires Market, Segmentation by On-Highway Vehicle Niche Technology

Emerging niche technologies in the tire industry reflect a strong trend toward digitalization and intelligent material use. These innovations are expected to redefine tire performance in autonomous and next-generation vehicles.

• 3D Printed Tires

  3D printed tires enable customizable tread designs and reduce production waste. They are a key focus for manufacturers exploring sustainable manufacturing models and rapid prototyping for smart tires.

• Autonomous Vehicle Advanced Tires

  Autonomous vehicle tires integrate advanced sensors and adaptive materials that align with automated driving systems. They support self-diagnostics, temperature control, and optimal road contact in dynamic conditions.

Advanced Tires Market, Segmentation by On-Highway Vehicle Type (LDV & HDV)

The Light-Duty Vehicles (LDV) and Heavy-Duty Vehicles (HDV) segments define the structural and performance requirements of on-highway tires. LDVs focus on comfort and energy efficiency, while HDVs emphasize load capacity and durability.

• LDV

  Light-duty vehicle tires prioritize noise reduction, comfort, and rolling resistance. The segment benefits from increasing passenger car sales and consumer preference for low-maintenance, high-performance tires.

• HDV

  Heavy-duty vehicle tires are engineered for robustness and wear resistance, supporting long-haul transportation and freight movement. The rise in logistics and e-commerce has accelerated their market growth.

Advanced Tires Market, Segmentation by Electric & Hybrid Vehicle Type

With the rise of electric and hybrid vehicles, tire technologies are being adapted for reduced noise, higher torque, and energy efficiency. Manufacturers are focusing on materials and tread designs that enhance the performance and range of EVs.

• Pneumatic

  Pneumatic tires in electric and hybrid vehicles offer superior comfort and performance. They are optimized for lower rolling resistance to extend vehicle range.

• Run-Flat

  Run-flat designs are increasingly preferred in EVs for their ability to maintain mobility after punctures, aligning with the sector’s focus on safety and reliability.

• Airless

  Airless tires eliminate puncture risk and maintenance, providing consistent performance in electric fleet applications. Their adoption is rising in shared mobility and autonomous vehicle programs.

Advanced Tires Market, Segmentation by Electric & Hybrid Vehicle EV Type

The EV type segmentation reflects the distinct operational demands of different electric platforms. Tire performance varies based on torque output, vehicle weight, and driving range requirements, influencing design and material selection.

• BEV

  Battery Electric Vehicle (BEV) tires emphasize minimal rolling resistance and lightweight construction. They account for the largest share of EV tire demand due to the surge in fully electric models.

• PHEV

  Plug-in Hybrid Electric Vehicle (PHEV) tires balance efficiency with traditional performance. They are tailored to adapt to both electric and combustion drive modes.

• FCEV

  Fuel Cell Electric Vehicle (FCEV) tires prioritize high load capacity and pressure management for long-distance driving. These specialized tires are in early commercialization stages but show strong potential in heavy-duty applications.

Advanced Tires Market, Segmentation by Off-Highway Vehicle Technology

The off-highway vehicle technology segment focuses on ruggedness, durability, and adaptability to extreme conditions. Technological upgrades in this area enhance safety, traction, and tire longevity for specialized applications such as mining and agriculture.

• Self-Inflating

  Self-inflating systems help maintain optimal pressure during heavy-duty operations, improving traction and reducing downtime in agricultural and industrial settings.

• Chip-Embedded

  Chip-embedded off-highway tires enable real-time performance tracking. This feature enhances predictive maintenance and operational safety in construction and mining equipment.

• Multichamber

  Multichamber designs offer stability on uneven terrain by maintaining balance even in the event of air loss, reducing risk and improving load-handling capacity.

Advanced Tires Market, Segmentation by Off-Highway Vehicle Equipment Type

The equipment type segmentation caters to varied off-highway applications. Each category requires tailored tire designs to handle specific operational demands, terrain conditions, and load requirements.

• Agricultural Tractors

  Agricultural tires focus on soil protection, traction, and fuel efficiency. Innovations in tread design and pressure control enhance crop productivity and operator comfort.

• Industrial Vehicle

  Industrial vehicle tires are designed for durability under continuous operation. They are increasingly adopting non-pneumatic and puncture-resistant technologies to minimize downtime.

• Construction & Mining

  Construction and mining tires are engineered for extreme load and abrasion resistance. The segment sees consistent innovation in compounds and digital monitoring systems for enhanced safety and performance.

Advanced Tires Market, Segmentation by Geography

In this report, the Advanced Tires Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

North America

North America leads the adoption of advanced tire technologies, driven by high automotive production and R&D investment. The U.S. market shows strong demand for connected and sustainable tire solutions, with growing OEM integration in EVs and autonomous vehicles.

Europe

Europe demonstrates a strong focus on sustainability and innovation. Stringent environmental regulations and OEM partnerships are accelerating the deployment of smart and eco-friendly tire solutions across passenger and commercial segments.

Asia Pacific

Asia Pacific represents the fastest-growing regional market due to rapid vehicle electrification and infrastructure expansion. Countries like China, Japan, and India are key manufacturing hubs fostering advanced material and tire sensor innovations.

Middle East and Africa

Middle East and Africa show steady growth, supported by industrial development and mining activities. Demand for durable and temperature-resistant tires is expanding across off-road and commercial applications.

Latin America

Latin America is witnessing gradual modernization of its automotive fleet, with Brazil and Mexico leading in advanced tire adoption. Increasing focus on sustainability and road safety is expected to boost regional market penetration over the forecast period.

This report provides an in depth analysis of various factors that impact the dynamics of Advanced Tires Market. These factors include; Market Drivers, Restraints and Opportunities Analysis

Drivers, Restraints and Opportunity Analysis

Advanced Tires Market has witnessed substantial growth driven by strategic partnerships, collaboration, and targeted expansion initiatives. Leading players are deploying innovative strategies to strengthen market share, with top companies capturing nearly 64% of total revenue. Technological advancements in tread design, compound formulation, and smart tire technologies continue to enhance performance, safety, and fuel efficiency.

Market Structure and Concentration
The Advanced Tires Market exhibits moderate concentration, with the top five companies holding approximately 61% of the market. Strategic mergers and partnerships reinforce competitive positioning, while emerging players leverage innovation and niche-focused strategies to capture specialized applications across passenger, commercial, and off-road vehicles. This structure ensures sustained growth globally.

Brand and Channel Strategies
Leading brands adopt multi-channel strategies to expand market reach, with nearly 69% of sales through OEM supply, distributors, and e-commerce platforms. Collaborative partnerships with automotive manufacturers, fleet operators, and retailers enhance deployment efficiency. Continuous innovation in tire design, materials, and digital monitoring systems drives differentiation and supports sustainable market expansion.

Innovation Drivers and Technological Advancements
Technological advancements in low rolling resistance compounds, airless tires, and smart sensors contribute to approximately 62% of new product developments, fueling market growth. Companies focus on innovation, collaborative research, and advanced strategies to improve safety, durability, and energy efficiency, fostering robust expansion.

Regional Momentum and Expansion
Regional expansion is significant, with North America and Europe generating nearly 74% of total revenue. Companies pursue strategic partnerships and collaboration to strengthen presence in emerging automotive markets. Technological innovation and targeted growth initiatives facilitate adoption across passenger, commercial, and electric vehicle segments, supporting a positive future outlook.

Future Outlook
The future outlook for the Advanced Tires Market is promising, driven by sustained growth, strategic partnerships, and continuous innovation. Industry players are expected to expand product portfolios and integrate smart and high-performance tire technologies, with approximately 66% of projected revenue arising from durable, energy-efficient, and intelligent tire solutions, reflecting strong expansion.

Key players in Advanced Tires Market include:

• Bridgestone Corporation
• Michelin Group
• Continental AG
• Goodyear Tire & Rubber Company
• Pirelli & C. S.p.A.
• Sumitomo Rubber Industries, Ltd.
• Yokohama Rubber Company
• Hankook Tire & Technology Co., Ltd.
• Nokian Tyres plc
• Toyo Tire Corporation
• CEAT Limited
• Cooper Tire & Rubber Company
• Kumho Tire Co., Inc.
• Nexen Tire Corporation
• Apollo Tyres Ltd

In this report, the profile of each market player provides following information:

• Market Share Analysis
• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis