Consumer Products and Retail Market
By Consumer Sector;
Footwear, Apparel, Durables [Sporting Goods and Furniture], Consumer Packaged Goods and OthersBy PLM Component;
Software [On-Premise and Cloud-Based] and Services [Consulting, Integration and Operation & Maintenance]By PLM End-Use Industry;
Footwear, Apparel, Durables -[Sporting Goods and Furniture], Consumer Packaged Goods and OthersBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa and Latin America - Report Timeline (2021 - 2031)Consumer Products and Retail Market Overview
Consumer Products and Retail Market (USD Million)
Consumer Products and Retail Market was valued at USD 2,216,043.78 million in the year 2024. The size of this market is expected to increase to USD 3,773,361.81 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 7.9%.
Consumer Products and Retail Market
*Market size in USD million
CAGR 7.9 %
| Study Period | 2025 - 2031 |
|---|---|
| Base Year | 2024 |
| CAGR (%) | 7.9 % |
| Market Size (2024) | USD 2,216,043.78 Million |
| Market Size (2031) | USD 3,773,361.81 Million |
| Market Concentration | Medium |
| Report Pages | 332 |
Major Players
- Metro AG
- Kroger Company
- Carrefour SA
- Tesco PLC
- Wal-Mart Stores, Inc.
- Costco Wholesale Corporation
- Unilever PLC
- Amway
- Reckitt Benckiser Group plc
- Pepsi Co, Inc.
- Procter & Gamble
- L’Oreal Group
- Nestle S.A.
- IBM Corporation
- Accenture plc
- Reliance Consumer Products Limited (RCPL)
- IKEA
- Atos SE
- Hewlett – Packard Company
- PTC, Inc.
- Centric Software
- Dassault Systemes S.A.
- Autodesk, Inc.
- Gerber Scientific, Inc.
- SAP SE
- Oracle Corporation
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Consumer Products and Retail Market
Fragmented - Highly competitive market without dominant players
Consumer Products and Retail Market is being reshaped by AI-driven shopper insights, real-time stock alerts, and mobile-first checkout experiences. Over 50% of retailers now deploy live pricing adjustments, virtual fitting rooms, and automated restocking triggers. These technological advancements deliver opportunities to boost customer loyalty, reduce lost sales, and deliver seamless multi-channel experiences.
Unified Retail Experiences Through Strategic Partnerships
Retail brands are building partnerships with last-mile carriers, mobile wallet providers, and platform ecosystems to offer cohesive shopping flows. Nearly 45% of recent integrations include unified loyalty systems, centralized order tracking, and cross-channel promotions. These strategies improve customer service, expand reach, and optimize inventory flows.
Opportunities and a Forward‑Looking Consumer Experience
Demand for touchless shopping, personalized offers, and immersive retail environments is accelerating opportunities. Around 55% of retail deployments now feature interactive digital displays, machine-learning based recommendations, and frictionless self-checkout. The future outlook anticipates integrated supply chain transparency and adaptive consumer touchpoints.
Innovation Strategies Driving Retail Acceleration
Retail solution providers are adopting strategies like real-time inventory monitoring, AI pricing engines, and SDKs for smart cart interaction. Over 60% of systems now support chatbot assistance, mobile POS solutions, and remote storefront analytics. These innovations are fueling growth and supporting expansion into connected brand experiences, quick commerce, and digital loyalty ecosystems.
Consumer Products and Retail Market Key Takeaways
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The increasing shift toward e-commerce and omnichannel retail is reshaping consumer products and retail market, as businesses invest heavily in online platforms to meet the growing demand for convenient, personalized shopping experiences.
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Technological innovations, such as AI-driven analytics, machine learning, and augmented reality, are enhancing customer experience by providing tailored product recommendations and virtual try-ons, fostering deeper consumer engagement.
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The market is being driven by rising consumer preference for sustainability and ethical practices, with companies focusing on eco-friendly products, transparent sourcing, and reducing their carbon footprint to appeal to socially conscious buyers.
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The millennial and Gen Z consumer base is shaping retail trends, with a growing interest in experiential shopping, direct-to-consumer (D2C) brands, and limited-edition, exclusive product offerings, making it essential for brands to align with their preferences.
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Increased adoption of smart technology in homes and personal devices is fueling growth in consumer electronics and home goods categories, as products become more interconnected, enhancing convenience and usability.
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The Asia-Pacific region continues to experience rapid growth, driven by a booming middle class, rapid urbanization, and increasing disposable incomes, all of which are driving demand for both premium and value-oriented consumer products.
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Retailers are facing pressure to innovate in supply chain management and last-mile delivery to meet the growing consumer expectations for faster, cheaper, and more efficient delivery services, especially in the e-commerce sector.
Consumer Products and Retail Market Recent Developments
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In May 2023, Reliance Consumer Products Limited (RCPL), the FMCG subsidiary of Reliance Retail Ventures Limited (RRVL), partnered with General Mills, a U.S.-based processed food company, to introduce Alan’s Bugles, General Mills' corn chips snack brand, into the Indian market. This strategic collaboration is designed to support Reliance's expansion in India's FMCG sector.
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In May 2022, IKEA, a renowned home furnishing company, teamed up with Better Meat, a B2B ingredients company, to develop plant-based meatballs and other alternatives to its iconic Swedish meatballs. This strategic partnership highlights IKEA's proactive response to shifting consumer preferences towards plant-based diets and underscores its commitment to enhancing sustainability initiatives within its product offerings.
Consumer Products and Retail Market Segment Analysis
In this report, Consumer Products and Retail Market has been segmented by Consumer Sector, PLM Component, PLM End-Use Industry and Geography.
Consumer Products and Retail Market, Segmentation by Consumer Sector
The Consumer Sector lens highlights how brands balance speed-to-market, margin protection, and omnichannel fulfillment amid volatile demand. Companies deploy digital product creation, data-driven planning, and collaborative supplier networks to compress calendars while safeguarding quality. Growth strategies emphasize sustainability, localized assortments, and resilient logistics to navigate regulatory shifts and promotional intensity across channels.
Footwear
Footwear players prioritize design agility, fit accuracy, and advanced materials to serve performance and lifestyle use cases. Integrated merchandising and demand sensing reduce stockouts and markdowns during seasonal peaks. Partnerships with factories and marketplaces reinforce launch execution and enable rapid replenishment across regions.
Apparel
Apparel brands streamline calendar management with 3D sampling, color control, and automated tech packs that shorten prototype loops. Traceable sourcing and compliance tooling support evolving regulations while nearshoring improves responsiveness to trends. Data-led allocation enhances sell-through and protects contribution margins across retail and DTC.
Durables
Durables encompass longer-lifecycle products requiring robust engineering change control and after-sales support. Vendors differentiate via modular design, serviceability, and premium materials that strengthen brand equity. Omnichannel delivery and last-mile reliability shape satisfaction for bulky or configured items.
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Sporting Goods
Sporting goods blend performance validation, athlete insights, and lifestyle positioning to cultivate durable demand. Category breadth creates complex size and materials matrices that benefit from PLM orchestration. Retail partnerships and experiential marketing sustain engagement from training to leisure.
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Furniture
Furniture emphasizes configurable designs, sustainable sourcing, and packaging resilience to reduce damages and returns. Visualization tools and omnichannel showrooms help consumers navigate choices while protecting margins. Supply reliability hinges on multi-tier supplier collaboration and inventory visibility.
Consumer Packaged Goods
CPG companies optimize portfolio architecture, pack-price ladders, and route-to-market coverage to win shelf space. Reformulation and clean-label claims build trust as retailers expand private labels. Revenue growth management and category analytics improve promo ROI and reduce cannibalization.
Others
Emergent niches and cross-category offerings scale through contract manufacturing, rapid testing, and community-led design. Marketplace-first drops validate demand before wholesale expansion, limiting inventory risk. Feedback loops from reviews and returns guide agile line extensions and localization.
Consumer Products and Retail Market, Segmentation by PLM Component
PLM Component choice determines how product data flows from ideation to end-of-life across brands and suppliers. Software platforms centralize BOMs, specs, and approvals, while services unlock value via process redesign, integrations, and steady-state excellence. Cloud-forward roadmaps, API ecosystems, and analytics accelerate collaboration, reduce rework, and align decisions with merchandising goals.
Software
Software underpins version control, digital assets, and governance for multi-brand portfolios. Interoperability with CAD, PIM, and ERP improves data fidelity and compresses cycle times. Role-based access, compliance libraries, and dashboards guide teams to hit calendar gates predictably.
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On-Premise
On-premise deployments offer granular control, custom workflows, and alignment with strict IT policies. Enterprises with complex validations and regulated environments favor this model. Hybrid approaches preserve prior investments while adopting modern integration patterns.
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Cloud-Based
Cloud-based PLM enables rapid time-to-value, elastic scale, and continuous updates without heavy upgrades. Multi-tenant security, low-code configurability, and supplier portals expand collaboration globally. Embedded analytics reduce calendar risk and support faster decision cycles.
Services
Services translate platform capability into measurable outcomes through consulting, integration, and long-term operations. Successful programs hinge on data migration quality, training, and adoption metrics that connect PLM usage to financial KPIs. Managed services maintain release cadence and evolving templates for sustained ROI.
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Consulting
Consulting engagements diagnose as-is processes, design target operating models, and establish governance for scale. Playbooks shorten change management cycles and align cross-functional teams. Benefits tracking ties milestones to margin and service gains.
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Integration
Integration services connect PLM with CAD/CAM, ERP, retail POS, and supplier portals to eliminate silos. API-first patterns and reusable connectors improve data consistency and reduce cost. Event-driven flows power real-time collaboration and exception handling.
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Operation & Maintenance
O&M stabilizes environments with proactive monitoring, release management, and user support. Service levels protect performance during peaks and line reviews. Continuous improvement backlogs evolve reports, workflows, and governance for durable value.
Consumer Products and Retail Market, Segmentation by PLM End-Use Industry
The PLM End-Use Industry view reveals where structured product data, traceability, and collaboration create agility. Needs vary by lifecycle length, regulatory depth, and customization intensity. Vendors win with industry templates, accelerators, and reference integrations that reduce implementation risk and speed adoption across global teams.
Footwear
Footwear teams manage lasts, materials libraries, and wear-test results to deliver precise fits across regions. Visual line planning and colorway automation streamline seasonal refreshes and reduce sampling waste. Supplier onboarding and quality gates cut rework and warranty exposure.
Apparel
Apparel uses PLM to orchestrate tech packs, trims, and compliance artifacts across multi-tier supply networks. Digital twins and 3D assets compress lead times while improving sustainability and cost visibility. Calendar checkpoints keep allocation, sourcing, and design aligned.
Durables -
Durables demand rigorous engineering change workflows, multi-level BOMs, and service documentation over long lifecycles. PLM links CAD with field feedback to drive continuous improvement and component reuse. Costed alternatives and configuration rules support profitable complexity management.
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Sporting Goods
Sporting goods manage performance specs, lab results, and size curves within PLM to balance innovation and safety. Athlete feedback fuels rapid iteration while regional compliance is tracked centrally. Collaboration accelerates launch readiness across retail and DTC.
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Furniture
Furniture teams orchestrate finishes, packaging, and configuration to minimize damages and returns. Visual BOMs and supplier portals elevate cost transparency and reliability. Integration with logistics improves last-mile execution for bulky items.
Consumer Packaged Goods
CPG relies on PLM for formula governance, claims substantiation, and artwork control across markets. Integration with QMS and regulatory databases streamlines approval cycles. Variant management and packaging optimization enhance margin resilience and service levels.
Others
Other industries deploy PLM to codify best practices, enable reuse, and govern partner networks at scale. Low-code extensions tailor workflow nuances without heavy customization. Embedded analytics surface calendar risks and drive continuous improvement.
Consumer Products and Retail Market, Segmentation by Geography
In this report, Consumer Products and Retail Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
North America
North America advances with omnichannel scale, retail media networks, and nearshoring that compresses lead times. Brands rely on cloud PLM, analytics, and automation to improve forecast accuracy and inventory turns. Sustainability reporting and product traceability deepen retailer collaboration and consumer trust.
Europe
Europe leads circularity via eco-design, repair directives, and stringent compliance frameworks that reshape assortments. Cross-border operations hinge on data harmonization and resilient supplier networks. Premium private labels and marketplace expansion diversify routes to consumers while protecting quality.
Asia Pacific
Asia Pacific combines deep manufacturing ecosystems with rapid growth in middle-class consumption. Social commerce, localized design, and agile replenishment accelerate share gains across urban corridors. Investments in automation and supplier digitization upgrade reliability and speed-to-shelf.
Middle East & Africa
ME&A growth reflects modern retail buildout, tourism-led demand, and premium mall ecosystems. Brands pursue assortment localization, franchise partnerships, and high-service formats to differentiate. Logistics and last-mile upgrades improve availability and freshness across dispersed markets.
Latin America
Latin America prioritizes value tiers, inflation-resilient packs, and regional sourcing to manage volatility. Marketplace penetration and click-and-collect widen access beyond major metros. Supplier collaboration and trade promotion analytics enhance profitability and steady expansion.
Consumer Products and Retail Market Forces
This report provides an in depth analysis of various factors that impact the dynamics of Consumer Products and Retail Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Comprehensive Market Impact Matrix
This matrix outlines how core market forces Drivers, Restraints, and Opportunities affect key business dimensions including Growth, Competition, Customer Behavior, Regulation, and Innovation.
| Market Forces ↓ / Impact Areas → | Market Growth Rate | Competitive Landscape | Customer Behavior | Regulatory Influence | Innovation Potential |
|---|---|---|---|---|---|
| Drivers | High impact (e.g., tech adoption, rising demand) | Encourages new entrants and fosters expansion | Increases usage and enhances demand elasticity | Often aligns with progressive policy trends | Fuels R&D initiatives and product development |
| Restraints | Slows growth (e.g., high costs, supply chain issues) | Raises entry barriers and may drive market consolidation | Deters consumption due to friction or low awareness | Introduces compliance hurdles and regulatory risks | Limits innovation appetite and risk tolerance |
| Opportunities | Unlocks new segments or untapped geographies | Creates white space for innovation and M&A | Opens new use cases and shifts consumer preferences | Policy shifts may offer strategic advantages | Sparks disruptive innovation and strategic alliances |
Drivers, Restraints and Opportunity Analysis
Drivers
- Rapidly Evolving Consumer Preferences
- Blurry retail channel boundaries
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Emergence of new market competitors - Emergence of new market competitors is acting as a key driver in the Consumer Products and Retail Market. As demand for affordable, secure, and scalable storage solutions grows, more companies—ranging from established IT firms to innovative startups—are entering the NAS space. This influx of competition is accelerating product innovation, price competitiveness, and service diversification, making NAS systems more accessible and attractive to a broader audience, including first-time users and small businesses.
New entrants often bring fresh features, sleek form factors, and enhanced user experiences that cater to modern digital lifestyles. Their focus on simplified setup, mobile app integration, and cloud hybrid capabilities is reshaping user expectations and expanding the market’s reach. As competition intensifies, vendors are compelled to continuously improve performance, functionality, and affordability, thereby fueling overall market momentum and driving wider adoption of NAS solutions globally.
Restraints
- Changing Consumer Preferences
- Supply Chain Disruptions
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Fierce competition among major industry players - Fierce competition among major industry players serves as a significant restraint in the Consumer Products and Retail Market. Established brands with extensive resources and global reach often dominate the landscape, making it challenging for smaller vendors or new entrants to capture market share. This intense rivalry drives price wars, aggressive marketing strategies, and frequent product launches, which can compress profit margins and reduce the long-term sustainability for many companies.
Additionally, the constant push to differentiate through advanced features, expanded storage capacities, and integrated cloud services increases development costs and operational complexity. As larger players bundle NAS solutions with ecosystem-wide services, smaller vendors may struggle to compete on value or scale. This competitive pressure can limit innovation, discourage investment, and make it harder for less established firms to gain visibility in an increasingly saturated market.
Opportunities
- The swift expansion of micro, small, and medium-sized enterprises (MSMEs)
- Expansion in Developing Nations
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Rapid growth of MSME sector - Rapid growth of the MSME sector presents a strong opportunity for the Consumer Products and Retail Market. As micro, small, and medium enterprises (MSMEs) expand globally, their demand for affordable, secure, and scalable data storage solutions continues to rise. NAS systems offer an ideal fit for these businesses by enabling centralized file access, secure backups, and remote collaboration without the complexity of enterprise-grade infrastructure.
With increasing digital adoption among MSMEs in sectors like retail, services, manufacturing, and education, the need for reliable and cost-effective data management tools is growing. NAS vendors that develop user-friendly, space-efficient, and budget-conscious solutions are well-positioned to meet this demand. As governments and financial institutions continue to support MSME digital transformation, the NAS market is likely to see accelerated adoption and expansion across emerging and developed regions alike.
Consumer Products and Retail Market Competitive Landscape Analysis
Consumer Products and Retail Market is evolving rapidly, influenced by changing consumer behavior and technological advancements. The competitive landscape is marked by fierce competition, with companies focusing on innovation, strategic partnerships, and a strong online presence to stay ahead. As market dynamics shift, players are aligning their strategies to drive growth and enhance customer experiences.
Market Structure and Concentration
Consumer Products and Retail Market is characterized by a fragmented structure, with key players holding substantial market share. Large retailers are adopting mergers and acquisitions to strengthen their dominance, while smaller brands rely on differentiation strategies. This results in a blend of highly concentrated and diversified market segments.
Brand and Channel Strategies
Leading brands in Consumer Products and Retail Market are deploying a range of channel strategies, such as direct-to-consumer models and strategic retail partnerships. Companies are focusing on enhancing brand loyalty and optimizing digital channels to reach a broader audience. Consumer-centric approaches are becoming the cornerstone of successful brands in this space.
Innovation Drivers and Technological Advancements
Innovation and technological advancements are transforming the Consumer Products and Retail Market. Companies are increasingly leveraging artificial intelligence, e-commerce, and data analytics to deliver personalized shopping experiences. The emphasis on sustainable practices and supply chain optimization is also driving innovation across the market.
Regional Momentum and Expansion
Regional growth within the Consumer Products and Retail Market is being driven by expanding middle-class populations and rising disposable income in emerging markets. Companies are executing strategic expansion plans and forming regional partnerships to cater to local demands. Market players are capitalizing on regional trends and consumer preferences to enhance their market position.
Future Outlook
The future outlook for the Consumer Products and Retail Market is optimistic, as companies continue to adopt innovative strategies and explore new channels. Technological disruptions, such as AI-driven insights and enhanced customer experiences, will remain pivotal. Companies will focus on sustainability and digital transformation to ensure long-term growth and resilience.
Key players in Consumer Products and Retail Market include:
- Procter & Gamble
- Unilever
- Walmart Inc.
- Amazon.com, Inc.
- Alibaba Group Holding
- Nestlé S.A.
- PepsiCo, Inc.
- Coca-Cola Company
- Johnson & Johnson
- Costco Wholesale Corporation
- Target Corporation
- Home Depot, Inc.
- Carrefour S.A.
- Tesco PLC
- Walgreens Boots Alliance
In this report, the profile of each market player provides following information:
- Market Share Analysis
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Consumer Sector
- Market Snapshot, By PLM Component
- Market Snapshot, By PLM End-use Industry
- Market Snapshot, By Region
- Consumer Products and Retail Market Forces
- Drivers, Restraints and Opportunities
- Drivers
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Rapidly Evolving Consumer Preferences
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Blurry retail channel boundaries
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Emergence of new market competitors
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- Restraints
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Changing Consumer Preferences
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Supply Chain Disruptions
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Fierce competition among major industry players
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- Opportunities
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The swift expansion of micro, small, and medium-sized enterprises (MSMEs)
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Expansion in Developing Nations
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Rapid growth of MSME sector
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Consumer Products and Retail Market, By Consumer Sector, 2021 - 2031 (USD Million)
- Footwear
- Apparel
- Durables
- Sporting Goods
- Furniture
- Consumer Packaged Goods
- Others
- Consumer Products and Retail Market, By PLM Component, 2021 - 2031 (USD Million)
- Software
- On-Premise
- Cloud-Based
- Services
- Consulting
- Integration
- Operation & Maintenance
- Software
- Consumer Products and Retail Market, By PLM End-Use Industry, 2021 - 2031 (USD Million)
- Footwear
- Apparel
- Durables
- Sporting Goods
- Furniture
- Consumer Packaged Goods
- Others
- Consumer Products and Retail Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Consumer Products and Retail Market, By Consumer Sector, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Procter & Gamble
- Unilever
- Walmart Inc.
- Amazon.com, Inc.
- Alibaba Group Holding
- Nestlé S.A.
- PepsiCo, Inc.
- Coca-Cola Company
- Johnson & Johnson
- Costco Wholesale Corporation
- Target Corporation
- Home Depot, Inc.
- Carrefour S.A.
- Tesco PLC
- Walgreens Boots Alliance
- Company Profiles
- Analyst Views
- Future Outlook of the Market

