• Integration of advanced AI and sensor technology is transforming connected motorcycles, with over 60% of new models adopting real-time adaptive systems for enhanced rider safety and experience.

• Collision detection and automated emergency braking are becoming standard features, reducing accident risks and improving overall road safety by approximately 55–60% in equipped motorcycles.

• Adaptive cruise control and smart connectivity are driving user convenience, with riders increasingly relying on AI-driven systems for smoother navigation and traffic management.

• Electric motorcycles are leveraging connected technologies more intensively, with nearly 50% of new EV models integrating intelligence platforms for performance optimization.

• Software platforms like Starmatter are enabling continuous updates and real-time learning, enhancing both predictive maintenance and rider personalization.

• Collaborations and acquisitions among tech and automotive companies are accelerating innovation, with more than 40% of industry developments stemming from strategic partnerships.

• Enhanced rider experience and safety are key focus areas, with AI-assisted systems contributing to higher adoption rates and improved brand differentiation across premium and mid-range motorcycle segments.

• In January 2025, Flying Flea announced the integration of Qualcomm’s Snapdragon platform into its electric motorcycles, enabling advanced connected services such as voice assistance, ride modes, diagnostics, and smartphone-based key functions.

• In 2024, LiveWire and KYMCO strengthened their strategic partnership to co-develop an electric maxi-scooter powered by the LiveWire S2 powertrain, expanding their portfolio in connected mobility solutions.

In this report, the Connected Motorcycles Market has been segmented by Service, Hardware Type, End User, Network Type and Geography. The growing integration of Internet of Things (IoT) and vehicle-to-everything (V2X) technologies in motorcycles has revolutionized the riding experience. Manufacturers are increasingly investing in smart connectivity, safety features, and cloud-based data systems to enhance performance, reduce accidents, and provide real-time assistance to riders.

Connected Motorcycles Market, Segmentation by Service

The Connected Motorcycles Market by service is primarily driven by the demand for enhanced rider safety, entertainment, and navigation solutions. These services are transforming traditional motorcycles into intelligent mobility systems through connected ecosystems and predictive analytics. The segment’s expansion is further supported by OEM partnerships and integration with smart city infrastructures.

Driver Assistance

Driver assistance is a leading segment, incorporating advanced safety and convenience technologies such as collision alerts, adaptive cruise control, and blind-spot detection. The adoption of these features is growing, with approximately 60% of new premium motorcycles featuring at least one connected safety function. Manufacturers are leveraging AI-powered algorithms and sensor fusion to enhance road awareness and accident prevention.

Infotainment

Infotainment systems provide real-time access to navigation, music, communication, and weather updates through mobile integration. This segment has gained popularity due to the rise of connected helmets and voice-controlled interfaces. Leading brands are focusing on developing touchscreen and smartphone-compatible dashboards to improve user experience and connectivity.

Others

The others category includes emergency call services, predictive maintenance, and remote diagnostics. These services play a crucial role in vehicle management and fleet optimization. Increasing demand for cloud-based service management systems is expected to further propel growth in this category.

Connected Motorcycles Market, Segmentation by Hardware Type

The Connected Motorcycles Market by hardware type focuses on the development of intelligent electronic control systems that connect motorcycles to external networks. As automotive electronics evolve, hardware advancements are improving data transmission, system integration, and vehicle safety. The growing use of embedded systems is a defining trend in this segment.

Embedded Control Unit

The embedded control unit (ECU) is the backbone of connected motorcycle systems, enabling efficient communication between sensors, actuators, and cloud networks. It supports critical functions such as vehicle diagnostics, location tracking, and performance analytics. The introduction of AI-based ECUs has enhanced predictive maintenance and energy optimization capabilities.

Others

The others category includes external communication modules, sensors, and display units. These components complement the ECU and ensure seamless integration of V2V (vehicle-to-vehicle) and V2I (vehicle-to-infrastructure) communication. Continuous improvements in sensor precision and data security protocols are supporting hardware innovation across this segment.

Connected Motorcycles Market, Segmentation by End User

The Connected Motorcycles Market by end user highlights adoption trends across private and institutional segments. Increasing consumer awareness about rider safety and the rise of subscription-based connected services are key factors shaping this market. Furthermore, fleet operators and sharing platforms are contributing to the adoption of smart connectivity systems.

Private Consumers

Private consumers represent the largest end-user base, accounting for over 70% of market share. The growing popularity of premium motorcycles and the demand for personalized connectivity features are driving growth. Enhanced infotainment, smart navigation, and real-time performance tracking are influencing consumer purchasing decisions.

Others

The others category includes commercial users, rental companies, and fleet operators. These users rely on connected technologies for asset management, route optimization, and predictive maintenance. Strategic partnerships between connectivity providers and fleet operators are expected to expand the adoption of M2M communication systems.

Connected Motorcycles Market, Segmentation by Network Type

The Connected Motorcycles Market by network type is driven by advancements in cellular connectivity and the deployment of 5G infrastructure. Reliable communication networks are essential for real-time data exchange, vehicle tracking, and over-the-air (OTA) software updates. The transition toward low-latency communication continues to enhance the user experience.

Cellular (4G & 5G)

Cellular networks remain the backbone of connected motorcycle ecosystems. The shift from 4G to 5G technology offers faster data transfer speeds, improved reliability, and seamless integration with cloud-based platforms. Major OEMs are adopting eSIM-enabled modules to provide uninterrupted connectivity and vehicle-to-cloud communication for enhanced safety and entertainment functions.

Others

The others category covers non-cellular networks such as Wi-Fi, Bluetooth, and dedicated short-range communication (DSRC). These technologies support localized data exchange and device synchronization for smart helmets, rider wearables, and navigation devices. Increasing interoperability among connectivity solutions is driving the evolution of hybrid networking models.

Connected Motorcycles Market, Segmentation by Geography

In this report, the Connected Motorcycles Market has been segmented by Geography into five regions: North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

North America

North America leads the global connected motorcycle market, supported by high technology penetration and well-established automotive infrastructure. The U.S. and Canada are investing in smart transportation networks and V2X pilot projects, making the region a hub for innovation in motorcycle connectivity.

Europe

Europe holds a significant market share driven by stringent road safety regulations and a strong focus on vehicle connectivity standards. Countries like Germany, France, and the U.K. are leading in R&D collaborations between automakers and telecom companies to enhance cross-border vehicle communication frameworks.

Asia Pacific

Asia Pacific is the fastest-growing region, accounting for over 45% of global sales. Rising motorcycle ownership, especially in India, China, and Japan, along with government initiatives for smart mobility infrastructure, is boosting market growth. The increasing use of 5G connectivity and cloud-based diagnostics enhances adoption among local manufacturers.

Middle East and Africa

Middle East and Africa are witnessing gradual adoption as countries invest in urban mobility solutions and connected road infrastructure. The market is expanding through public-private partnerships and the introduction of pilot projects for connected fleet monitoring.

Latin America

Latin America shows steady growth driven by the expansion of motorcycle fleets and increasing focus on rider safety technologies. Brazil and Mexico are at the forefront of implementing IoT-enabled systems to improve vehicle management and accident response mechanisms.

This report provides an in depth analysis of various factors that impact the dynamics of Connected Motorcycle Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers

• Improved focus on vehicle safety
• Rising demand for connectivity features

• Emerging trends in urban mobility - Emerging trends in urban mobility are accelerating the demand for connected motorcycles as cities prioritize smarter, safer, and more efficient transportation systems. With increasing traffic congestion and growing interest in two-wheeler commuting, connected motorcycles provide a compelling solution by offering features such as real-time navigation, vehicle-to-everything (V2X) communication, and smart safety alerts. These technologies enhance rider awareness, reduce the risk of accidents, and improve travel efficiency in densely populated urban environments.

  The rise of shared mobility platforms, micromobility solutions, and intelligent transport infrastructure further supports the adoption of connected motorcycles. Integration with traffic systems, mobile applications, and cloud-based data services allows riders to make informed decisions and experience seamless connectivity while on the move. As urban areas shift toward digitized and sustainable transport models, the demand for connected two-wheelers is expected to grow rapidly, making them an integral part of the evolving urban mobility ecosystem.

Restraints

• Elevated costs impacting market adoption
• Rising concerns over data privacy

• Limited supporting infrastructure availability : Limited supporting infrastructure availability poses a significant restraint to the growth of the connected motorcycle market. For connected motorcycles to function effectively, they require a robust ecosystem including high-speed internet connectivity, V2X communication networks, and real-time data processing infrastructure. In many regions—especially in developing countries—these technological foundations are either underdeveloped or inconsistently deployed, hindering the seamless operation of connected features.

  Additionally, the lack of integration with smart traffic management systems, insufficient roadside units, and low adoption of intelligent transportation solutions slow down the rollout of advanced connectivity services. Riders may face challenges such as interrupted data access, limited coverage, or lack of compatibility with municipal infrastructure. Without widespread infrastructure upgrades, the full potential of connected motorcycles cannot be realized, delaying mass-market adoption and reducing the effectiveness of safety and navigation features.

Opportunities

• Expansion opportunities in emerging markets
• Growth in aftermarket service solutions

• Strategic partnerships and industry collaborations - Strategic partnerships and industry collaborations offer a major opportunity to accelerate innovation and adoption in the connected motorcycle market. Collaborations between motorcycle manufacturers, technology providers, and telecom companies enable the development of integrated systems that enhance rider safety, connectivity, and performance. These alliances help standardize platforms, reduce costs, and bring cutting-edge features like cloud-based diagnostics, over-the-air updates, and AI-driven safety analytics to market faster.

  Partnerships with governments, transportation agencies, and infrastructure developers further open doors for large-scale deployments and regulatory support. Joint ventures and pilot projects can demonstrate the real-world benefits of connected motorcycles, encouraging public investment and infrastructure upgrades. By aligning industry capabilities and public interests, these collaborations strengthen the ecosystem and unlock scalable, long-term growth potential for smart mobility solutions in the two-wheeler segment.

Connected Motorcycles Market is witnessing heightened competition as leading players intensify their strategies to secure market share. The environment is shaped by increasing collaboration, merger activities, and strong focus on innovation. Established brands and new entrants are leveraging partnerships to strengthen their positioning and accelerate growth across diverse segments.

Market Structure and Concentration

The market displays a mix of fragmented and consolidated segments, with a few manufacturers holding more than 35% presence. Concentration is influenced by regional dominance, technological advancements, and extensive partnerships. Competition is further intensified by brands aligning their strategies around software integration, connectivity, and innovation to sustain long-term growth momentum.

Brand and Channel Strategies

Brands are deploying multi-channel strategies that emphasize online engagement, dealership collaboration, and aftermarket services. Distribution networks are being reshaped through targeted partnerships with technology providers, while marketing emphasizes innovation and safety. Manufacturers are also prioritizing customer loyalty programs to secure sustainable growth in competitive regions.

Innovation Drivers and Technological Advancements

The sector is propelled by technological advancements such as IoT, AI-based diagnostics, and real-time innovation in connectivity systems. More than 45% of manufacturers are investing in R&D to accelerate growth. Strategic partnerships with software firms are shaping next-generation strategies, enabling enhanced safety, performance, and seamless integration with smart ecosystems.

Regional Momentum and Expansion

Market expansion is uneven, with over 40% concentration in developed economies, while emerging regions contribute strongly to growth. Regional leaders are adopting strategies that combine local partnerships with advanced technology adoption. This creates a competitive landscape driven by collaboration between OEMs, suppliers, and mobility service providers, strengthening regional momentum.

Future Outlook

The future outlook reflects steady growth supported by ongoing innovation, new business strategies, and deeper partnerships. Manufacturers are expected to accelerate expansion into smart mobility ecosystems with more than 55% prioritizing connectivity integration. As collaboration widens, the competitive environment will continue to evolve, reinforcing the importance of agility and sustained investment.

Key players in Connected Motorcycle Market include

• BMW Motorrad
• Honda Motor Co., Ltd.
• Yamaha Motor Co., Ltd.
• Harley-Davidson, Inc.
• Ducati Motor Holding S.p.A.
• Robert Bosch GmbH
• Continental AG
• Panasonic Corporation
• Actia Group
• Cerence Inc.
• Teletrac Navman
• Trimble Inc.
• Piaggio & C. S.p.A.
• Panasonic Automotive Systems
• Harman International (Samsung Electronics)

In this report, the profile of each market player provides following information:

• Market Share Analysis
• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis